Podcasting Dilemmas: Giveaways, Equipment Value, and Co-host Commitment

Dave Jackson [00:00:00]:

Ask the Podcast Coach for December 16, 2023.

Dave Jackson [00:00:05]:

Let's get ready to podcast.

Dave Jackson [00:00:09]:

There it is. It's that music that means it's Saturday morning. It's time for ask the podcast coach where you get your podcast questions answered live. I'm to Dave Jackson from the school podcasting.com. And a little later, we'll be picking no. We won't. Oh, it was so good. I was gonna have the wheel of names, but it wasn't set up.

Dave Jackson [00:00:31]:

Oh, well. We'll be picking our our favorite is some supporter in just a bit, but, here to help me answer your questions, the one and only Jim Collison from the average guy is. Dot TV. Jim, how's it going, buddy?

Jim Collison [00:00:44]:

Greetings, Dave. Happy Saturday morning to you. Always a danceable Saturday here on Ask the Podcast Coach, and it is. Thanks to everybody who comes out and listens live and on the podcast as well.

Dave Jackson [00:00:54]:

We're having unseasonably warm weather here in Ohio. It's in the fifties, which number is awesome, and the way we celebrate that, of course, is by drinking some coffee.

Dave Jackson [00:01:06]:

Oh, yeah. Coffee is so good. Can it is. Can you pour me? Can you

Dave Jackson [00:01:09]:

pour me? Pour some coffee, and, of course, that coffee is brought to you by our good friend Mark over at podcastbranding.co. If you wanna look good, Let's face it. They see you before they hear you, and, Mark has done work for me, for Ask the Podcast Coach, The School of Podcasting, and The Podcast Rodeo show, and, I love every single one of those pieces of artwork. He's got a ton over at his website again. That's podcast branding .co, and he doesn't do just artwork. He can do a whole website. If you need a lead magnet, a PDF, anything it is that you want to look good, he can do. And the beautiful thing about Mark is not only is he an award winning graphic artist, is.

Dave Jackson [00:01:50]:

But he's also a podcaster, so you don't have to explain what it is. And he's gonna sit down with you 1 on 1 to make sure that your marketing is in alignment from the artwork to your website, everything is just gonna be in maximum effect to really connect with your audience. So when you're ready to look good, there's only one place to go, that's podcastbranding.co.

Jim Collison [00:02:17]:

It is. Big thanks to our good friend, Dan Lefebvre, over there based on a true story at based on a true story podcast it is. .Com. If you haven't checked that out in a while, he's got some new episodes for you this week at WE, Young Winston, and the Right Stuff. You should just watch it for the right stuff. That was a great movie. It is. Dan does a bang up job over there.

Dave Jackson [00:02:38]:

And, you if you it's holiday season, you might have some extra hours. You might need some things to catch up on. Is. Check it out based on a true story podcast .com. Dan, thanks for your sponsorship.

Dave Jackson [00:02:50]:

And, Just to follow-up on last week. How you feeling?

Jim Collison [00:02:53]:

Oh, yeah. I was gonna say big thanks to everybody. I got lots of great notes of encouragement. It is. Yesterday, the brain fog lifted, which is amazing. Like, all of a sudden, you just feel like a curtain has been lifted from it is. Your brain, and you're like, oh, I can think more than 2 thoughts in a row. This is pretty great.

Dave Jackson [00:03:12]:

So that that felt good. And then, just some soreness. I have 2 I had a post op physical yesterday, and I probably got 2 or 3 weeks still of healing to do to get Everything. But slowly, the systems are coming back online. So thanks to everybody who, your nice thoughts, your positive thoughts, prayers, all those things it is. For and I heard from many of you. So thank you for that. Appreciate it, Dave.

Dave Jackson [00:03:35]:

Yeah. The, I haven't I I don't have scissors, so we can't do an unboxing. It is. But I did have a, I I got a present yesterday. This is the I don't even know the name of the brand. It is. It's the ZS 10 Pro. I got some in ear monitors, and and this is from I got these from the guy, Alec Johnson, that teaches it is.

Dave Jackson [00:04:00]:

Ecamm Live and Stream Decks and things like that, and he was in this $47. I was, like, much cheaper than headphones. The plan is it is. To, do more video in 2024. And not that I hate my giant headphones on my head, but that'll look cooler. And the other Here's 2 updates from companies. Number 1, El Gato. I was kinda bummed because I ordered in November, and they said it'll be in December, and I was like, oh, you you didn't say that on your website.

Dave Jackson [00:04:28]:

And then when I logged in December to see what day in December, it said April, And I was not happy. And so I emailed them and said, hey. I'm not happy. And they said, oh, and I still don't get this. They said, that's our Global Ship Day. Yours will be coming in December, and I got a thing yesterday that said it has been shipped. So that's exciting.

Dave Jackson [00:04:49]:

What a coincidence. It is. Yeah.

Dave Jackson [00:04:52]:

You complained, and they found 1. Yes. So I thought that was cool. The other thing that's cool is I am wearing it is. My new RODE, n t h one hundred

Dave Jackson [00:05:03]:

KZ is the brand on that, by the way. Those

Dave Jackson [00:05:06]:

Thank you.

Dave Jackson [00:05:06]:

KZME.

Dave Jackson [00:05:07]:

Because my old headphones, the what they have this weird thing. They have this bracket on the n t h. This is from RODE, and they have these little things that switch. You you move your headphone, and then they lock in place. And on the inside, this is just plastic. And so when you have your headphone in here, There's a little bit of pressure, especially when your head is too big like mine. And so it's always kinda really pushing these headphones to the the The Max. And, apparently, I'm not the only one.

Dave Jackson [00:05:34]:

This is the 2nd time this has happened, which, again, I blame on my giant noggin. But I I emailed them and said, hey. These broke. They're like, can you send us a picture? And they're like, yeah. Okay. We're sending you new ones. And I was like, well, that's cool. So

Dave Jackson [00:05:46]:

there's it's

Dave Jackson [00:05:47]:

it's one thing when things go bad with a company. But if they can turn around and make it a you know, turn a a negative into a positive, I am more road loyal than I was. You know, I could say, oh, these guys suck. Their stuff breaks, but, they're well aware of it. They're like, yeah. My guess is it is. If they ever come out with another pair of headphones, it'll have a different design because it it didn't sound like it happens a lot, but it sounds like I was not the only person to experience this problem Being that it's happened to me twice now, so they twice, they've sent me a new pair. So I was really worried because I thought, oh, this is you know? And they're like, nope.

Dave Jackson [00:06:23]:

You're good. You You know? And I didn't even have to send these back the 1st time I had to send the old ones back, and they're like, nah. I just you know? So I gotta I guess if I wanna get some duct tape out, I could always use that as a spare because, you know, duct tape fixes everything. I

Dave Jackson [00:06:36]:

well, duct tape and electrical tape, I mean, I had some, Jabra it is. Forty fives, I think, or a forties something in that series. And, well, I got them right before the pandemic. And 2 years in that the spot. That's the weak spot, right, on on headphones. Right? It broke. You know, the piece came apart, and I could just clamp it together, and then I just took some electrical tape, wrapped it around the side. It's still, like, it's still working today or 2 2 more years down the road, and, it's working fine.

Dave Jackson [00:07:05]:

So a little, it is. Little black electrical tape. That reminds me, Dave, I have I've been meaning to do this for the longest time. These are this the audio technica it is. BPHS 1. We talked about the maybe 250 or so. Yeah. I use them for work now, actually.

Dave Jackson [00:07:21]:

They're really great it is. The really great, like, Zoom call, you know, you get good and I run it through, an M Audio audio interface for that's It's a fairly inexpensive Ed Ed had, given me the link for it, but I never replaced the ear pads. These are really thin ear pads, and so That speaker sits right on your ears. At least me, I have giant ears. Let's just be really clear. I have massive ears. So I need to I probably need to spend a little time and And go ahead and purchase the the they have a they have fat you know, fatter, thicker ones that you can get for these that will get them they'll lift them off the a little bit. Is the more I use them, the probably the better that would be.

Dave Jackson [00:08:01]:

But you gotta get I think you gotta work the the trick for me with equipment and podcasting is it is. Figure out early what doesn't work for you. Fix it. Spend whatever it takes to fix it because you're gonna use it for a while. It is. I have suffered through equipment. You know, a year or 2 later, you're like, oh, I still haven't fixed that. You know, you can't hey.

Dave Jackson [00:08:24]:

You know? It is. You should've just fixed it 2 years ago when you have the chance. So I need to be better at just fix it in the beginning, get it the way you really like it, and then it'll last you, you know, it is. Forever or what however long these things last.

Dave Jackson [00:08:38]:

Yeah. Very cool. Here's a I saw this question. I was like, I think we're gonna start with this one. Because when I saw it, I was like, oh, that sounds painful, because somebody did an idea that I've suggested. I've done this before, it is. And that is, hey. I have a question for the group.

Dave Jackson [00:08:56]:

I want to get feedback from my listeners, so I created a Google form and put the link in the show notes. I also stated at the top of the show that we're looking for feedback so we can create content that's important to them, it is. The listener and everyone that fills out the form will be entered in for a chance to win a $50 gift card, to the gaming platform of their choice We're a video game podcast. I ran this for 2 weeks now and haven't gotten any engagement. What do you all do to get engagement and feedback from your Listeners, when I saw that, I was like, that sounds painful. 2 weeks is not that long, but to get I guess it depends on this is as always with every podcast, it's always it depends because if you only have it is. Twenty listeners. I'm not sure what 3% of 20 is.

Dave Jackson [00:09:48]:

Not much. 10% is 2. So, yeah, not many. It's like a half a person. So that may be the case. Maybe you just don't because $50, I would fill out something for a chance to win it is. $50, for a gift card. I don't know.

Dave Jackson [00:10:02]:

What what what what's your thoughts here, Jim?

Dave Jackson [00:10:05]:

I I mean, I I think that ship has it is. Mhmm. I think this, hey, come and win, you know, tweet do these 3 tweets. Yeah. I should be careful because I have some friends that still do this. But, it is. You know, do do 3 tweets. Do 4 things on Facebook and a partridge and a pear tree.

Dave Jackson [00:10:24]:

Yeah. And, it is. You know, and you get each one of those as a chance, and then we'll draw them at random. And I think people are just too busy. They're just like, I I don't wanna and it is. I'm I'm even questioning the giveaway stuff. I mean, you know, hey, give me your email address and we'll you know, you you could win this. I it is.

Dave Jackson [00:10:44]:

I think most people are like, I got enough stuff. You know, I I just it just doesn't seem to be the giveaways just don't seemed to be the draw that they I could be wrong there, by the way. And I would be I'd be happy if I was wrong, but it just doesn't seem like those are the those are what they used to be. Right?

Dave Jackson [00:10:59]:

Yeah. It's I know I ran into or somebody was doing something, and it was one of those. I think it's it's an AppSumo, KingSumo, I think it is. And if you follow us, you get it was Ecamm did it, and they had they had done something with a sponsor. So it was like, if you do this, you get a chance to win some sort of gear. And it was like, if you follow them on Twitter, you do this. If you Tweet this out. You get 2 points, so you got more entries.

Dave Jackson [00:11:26]:

And I was like and I looked at it. I I started to do it, and I was like, you know what? Never mind. Like, I I don't need the gear. You know?

Dave Jackson [00:11:36]:

Oh, it's a lot 1 1 on the back end. There it's a lot to manage. It's a lot to make sure it's fair. If it's physical things, then yeah. I saw that. If it's physical stuff, it is. Then you gotta ship it. You gotta think about international shipping.

Dave Jackson [00:11:50]:

In some cases, it's not even worth it to ship it internationally. In some cases, you can't. It is. So, you know, it it there's all these rules. There's sweepstakes rules. In some countries, you've gotta be worried about it is. What you can and can't do, I think it just got kinda complicated. I think the rules caught up to the practice, And I I just don't see a lot of, that happening anymore.

Dave Jackson [00:12:13]:

I still contend, Dave, that if you just ask for their feedback, it is. You'll get it. Just say, hey. Send me a note. And not everybody's gonna do it. I mean, I have 500 listeners on Home Gadgets Geeks, and I have it is. A couple people who email me on a regular basis. It's good enough.

Dave Jackson [00:12:29]:

It's what I've got. Right? And, I I just but just ask for it. I don't I don't know if we need to trick people into it anymore.

Dave Jackson [00:12:35]:

Yeah. I've I'm always worried that and and it'd be weird because if some new person Stumbled across your show. Well, then they're gonna leave feedback because they just want the $50. Like, they could say anything. Great show. Love the host. It is. Right? That's okay.

Dave Jackson [00:12:50]:

Give me my $50. So that yeah. I just it's it's hard. I know I've done surveys. I usually try to do a survey a year just like, What would you like to rehear and this and that, and it's it's not a ton. The other thing, you made a great point. Of course, when you become an awesome supporter, you get an awesome supporter coaster, it is. Which cost me, you know, next to nothing to make thanks to our good friends at Sticker Mule.

Dave Jackson [00:13:15]:

But it's like, it is. I wanna say it was almost $4 to ship this because I had I ran out of, like, normal envelopes, and so I grabbed one of my ones that I ship my book in. It is. And it was like, wow. This is, like, 10 times the cost of the coaster Yeah. To send it to. So I'm not complaining for the record, but just it is.

Dave Jackson [00:13:33]:

No. No. No. No. But that's the other side of it. Right? When you you you think, like, in that particular case, you know, you're like, and this thing cost me a nickel, and I'm spending $5, they You know, to send it. And and, you know, I don't know. We made little I I had, a listener make it is.

Dave Jackson [00:13:51]:

3 d printed Home subscribers. And when I went to go out to say, hey. Do you want 1? They're like, no. I'm good. Yeah. You know, you're just like, oh, so So I yeah. Like I said, I I don't know if that's a thing anymore for a lot of people. They're kinda like, I got enough stuff.

Dave Jackson [00:14:13]:

Yeah. I did that with the coasters. I'm like, hey. Thanks everybody for who wants a coaster? And they all went, no. Good. Like, you know, that's like with me with coffee mugs. Like, you should be sending gym coffee mugs. I do not drink that much coffee.

Dave Jackson [00:14:25]:

I do use them for hot chocolate in the winter, but I'm I'm not a coffee drinker. But, John Domingo says, yeah. Do something they don't like. Oh, you'll get lots of feedback.

Dave Jackson [00:14:35]:

It is.

Dave Jackson [00:14:35]:

Ask for what they like, and you get crickets. And I'm like, yeah. Unfortunately, that is kinda true. Jeremy has, this. He says, we collect feedback from any source, Whether it's YouTube, Discord, social media, anywhere the audience is. Yeah. A lot of times I that's why I hang out in all these different groups. And, Rich is saying, yep.

Dave Jackson [00:14:53]:

Big brands still do a ton of merch giveaways. Man, radio is still doing the phrase that pays. I actually heard that on actual radio, and they're like, just in time for the holidays, the phrase that pays. And I was like, I'll believe anything you say in a deep voice man kind of voice, but it was I was like, wow. They're still and it was, you know, the one was, like, way too much work because you have to listen in the morning, And then in here in the afternoon, they're gonna give you another clue and then 1 in the drive time. And if you submit all 3, you get, like, $5,000. And I'm like, When you have to buy your listeners, like, you have to just seem kinda

Dave Jackson [00:15:29]:

Well, that's you that's what you're doing. That's what you're doing. Right? And the big and the business and the big brands have product that it is. They're they're they have a wide distribution market there. They know how to do this very well. It's part of their marketing budgets. It is. It's easier.

Dave Jackson [00:15:44]:

It's so you know, you think about Coke or Yeah. You know, any of those big brands. They have all those things set in place to be able to do that easily, it is. And and to do it well. I think an exception maybe, Dave, to that is meetups when we we used to do in person meetups it is. All the time in our tech community, and then we would bring stuff and give it away. And that was a little bit different. Like, it was a lot easier to give away stickers and

Dave Jackson [00:16:09]:

Yeah.

Dave Jackson [00:16:09]:

It is. Yeah. Give away things, at those. We'd have, you know, Microsoft and Drobo and Synology send stuff to give away. Right? Send marketing things to give away, and people would take them. But it was an in person thing. It was a lot it was a lot different than, you know, hey. Do all these things for it is.

Dave Jackson [00:16:28]:

Me, and I'll give you this stuff.

Dave Jackson [00:16:29]:

Yeah. Randy says his coaster is a cherished item. It sits right on my desk to see anytime I take a seat. The custom note on the back from Dave was nice as well.

Dave Jackson [00:16:38]:

It is. There you go. Well, I got that sweet coaster from, from Dan over there based on True Story podcast. Yeah. So it's super cool. Yeah. These are and this is, like, a little bit of an upgrade, Damien. You got that paper one.

Dave Jackson [00:16:48]:

This is I don't think it is, but this feels like leather.

Dave Jackson [00:16:51]:

It does. You know? It looks like leather.

Dave Jackson [00:16:53]:

I'm almost afraid to put a cup on it because you're like, I don't wanna stain it.

Dave Jackson [00:16:57]:

It's beautiful. Don't put a ring on the coaster. Holy shit. Yeah.

Dave Jackson [00:17:01]:

I just I don't really want. I'm just gonna throw it in the

Dave Jackson [00:17:05]:

it is. You need the sound effect like Letterman. You know?

Dave Jackson [00:17:08]:

Oh, yeah. Yeah.

Dave Jackson [00:17:09]:

Yeah. Miss Letterman. Jeremy says we've also been collecting things over the last year or so to to do a big giveaway because it's our 10th anniversary. Well, congratulations on that. And with our audience, see, there's another key thing. With his audience, giveaways work. So it may be you know, I had a a show called Weekly Web Tools, And the whole point was, hey, audience. Share whatever tool you're using and get some exposure for your website because we're assuming you have 1, And I'm here to tell you that audience was the least engaged ever until I said, I think I'm gonna shut her down.

Dave Jackson [00:17:44]:

And they're like, no. We love this show. And I'm like, well, if you love the show, why aren't you, like, sending in your favorite tool? So, Craig it says we feature voice feedback in the podcast and comment on it. Yep. People like to hear their message featured. Yep. And if you if you can't get people to do that, it is. Have your cousin call in a question, kinda prime the pump.

Dave Jackson [00:18:04]:

That's worked. And then, another Craig says giveaways are great, But it can make relationships, but they I know he he let's see here.

Dave Jackson [00:18:15]:

He corrected it. Yeah.

Dave Jackson [00:18:16]:

Yeah. With listeners on a, A little transact yeah. A little bit. They they can make the the relationships a

Dave Jackson [00:18:22]:

little coming for? Are they coming to hear you? Are they coming for the, you know, the the The gadgets that you've given away or are they right? I I mean, I think that's kind of the heart of the matter. It's like, okay. So if I stop giving away things, will they keep listening? It is. You know, what are they coming for? I think this is what Craig Yeah.

Dave Jackson [00:18:40]:

Point computer. What's the next giveaway? What's the phrase that pays this week? Yeah.

Dave Jackson [00:18:44]:

You haven't given something away in a while. I mean, you must be getting pretty cheap.

Dave Jackson [00:18:49]:

That's it. Yeah. There you go, John. We had a listener in the the room. I loved Weekly WebTools. It came it got rebranded to WebTools Radio because it definitely wasn't weekly anymore, And I now do it as a, what I feel like it, schedule and when I find something cool. But that was the the the thing that killed that show it was. I think I talked about every web tool that I thought was cool, and I would just I just started putting out episodes.

Dave Jackson [00:19:17]:

I'm like, This one's not bad. And I was like, yeah. I don't wanna really be talking about things that are like here's something very meh. I was like, yeah. That's enough of that show. So that was the end of that. But, you mentioned Coke, it is. Earlier as a sponsor, which means it's time for one of these.

Dave Jackson [00:19:38]:

And now

Dave Jackson [00:19:38]:

it's time for a power rant. It is.

Dave Jackson [00:19:42]:

Yeah. I I am very tired. And here's the problem. They are influencing other podcasters. I am tired are of bad celebrity podcasts. The the thing that's bad about celebrity podcast is, it is. You know, all these companies like Spotify paid bazillions of dollars to people that nobody have ever heard of. They did these highly, really produced shows and and many of them failed.

Dave Jackson [00:20:08]:

And then they started getting celebrities, which many of them failed as well, but some of them didn't. And so the celebrity brings in the audience, and the problem is I keep listening to these, and especially the first 5 minutes are awful. I listened to, the Kelsey brothers. Travis and, what's the other guy's name?

Dave Jackson [00:20:28]:

Jason.

Dave Jackson [00:20:28]:

Jason. They're both these pro football guys. You you may have heard of Travis Kelce because he's dating Taylor Swift. And so I'm listening to it. It starts off with a commercial. They they played the quick 10 second sound clip that it took them forever to find where they're going like, but, dude, what if it was tipped? Oh my god. Oh, dude. And then they played, I think another then they did their intro, which had an ad because it's some sort of Smucker's chewable thing.

Dave Jackson [00:20:54]:

And then they they to their credit, they did a table of contents of what they're gonna too. But before they did that, and that's the phrase that pays right there, that's the one that'll get you hey. Before we talk about that, said the guy who does ads at the beginning of the show, it is. But they thought they they didn't do an ad. They did they talked for a long time about they have their own custom starter jacket. It is. And so in 5 minutes, they never got to the content. And I was like, and it was just a lot of like, dude.

Dave Jackson [00:21:24]:

Oh, and oh. And then when they're talking about the starter jacket, they're like, well, didn't you have a because, they're both from Ohio. Right? So they're like, well, didn't you have a Browns one? Yeah. And then I had one that wasn't a brown one, and the guy was like, oh, was it, you know, Houston? No. Was it something? No. Was it something like, literally, this went on for, like, it is. 20 seconds. And he was like, oh, it was a Yankees jacket.

Dave Jackson [00:21:46]:

And I was like but meanwhile, I'm dying to hear because both of them lost. It is. Both of them lost the previous week.

Dave Jackson [00:21:53]:

Yeah. Yeah.

Dave Jackson [00:21:53]:

And I wanna hear them talk. And and Philadelphia got spanked on national TV, like, 64 to something. It was bad. There've been some really bad football on on TV recently, and I wanted to hear the behind the scenes of, like, how do you deal with, you know, losing on a national stage, and, you know, 5 minutes in, they're not even close to getting to any of that. So keep that in mind. They they kinda get A little bit of a pass maybe, or people just hit fast forward, which if I hadn't been listening, I would've easily skipped

Dave Jackson [00:22:25]:

That audience, Dave, loves that the Yeah. They they listen. They're not we're not

Dave Jackson [00:22:30]:

their target audience. Yeah. Because he's he's 30 something. Travis is.

Dave Jackson [00:22:33]:

Yeah. And let's let's remember. The NFL is a merch the Machine. Right? Its whole job is to create sales through advertising and merchandise. And so, it is. You know, I mean, shoot. I'm wear I'm wearing an NFL merch Right. Hoodie today.

Dave Jackson [00:22:50]:

It is. And it's happens to be Kansas City Chiefs, Travis. Right? So this is not a sponsored ad by any any means. We're not sponsored by either one of those. But, it is. It's a merch machine, and so it doesn't surprise me that they would spend and and the the listeners love that stuff. It is. You know, the the biggest merch machine on the planet is Taylor Swift.

Dave Jackson [00:23:11]:

I mean Yeah. That girl sells merch. I mean, She puts out 1 album, makes 6 versions of it that they're all different. The music's the same. The album's different, but the album covers it is. You could take the album covers and put them together and make a clock. Seriously. And you can don't ask me how don't ask me how I know this.

Dave Jackson [00:23:30]:

It is. And you Hey.

Dave Jackson [00:23:32]:

You have grandkids. You could blame

Dave Jackson [00:23:34]:

them out. I have a daughter who's just in love with it. Now my wife is in love with Taylor Swift, so I'm I'm I'm getting hit from both sides. But she's a merch machine. And she just listen. No one understands how to sell merch better than than her. So Yeah. I think if you want you if you wanna figure out like, by the way, if you want lessons on how to do community merch, there's nobody better than Taylor Swift.

Dave Jackson [00:23:55]:

Yeah.

Dave Jackson [00:23:55]:

So take some take some lessons from her. It is. But, yeah, so it doesn't surprise me that's kind of a you get start they love the listeners love that stuff. I mean, everybody loves Travis. He's just

Dave Jackson [00:24:05]:

it is. Well, that that was me from what I've seen him on. He's had little appearances on SNL. His his commercials are always kinda funny, and I was like, oh, okay. I should kinda like these. And, you know, and I see clips on YouTube of shorts where he's interviewing people, it is. And it sounds like he has great interviews just the 1st 5 minutes. Now, again, if I wasn't listening to review it, I would have easily skipped this.

Dave Jackson [00:24:30]:

It is. Yeah. And maybe that's, you know yeah.

Dave Jackson [00:24:33]:

Did you go did you get farther on to see if they did? I've never listened to the podcast.

Dave Jackson [00:24:36]:

No. I did. In 5 minutes, They still hadn't got to anything, and I was like, alright. That's about you know, that's where my patient runs out. And so No.

Dave Jackson [00:24:45]:

No. No. Right on. I but they they definitely well, and they're in a bought now too. You know? They started that podcast a couple years ago, and barely anyone knew well, I shouldn't say barely. Travis was the big deal. No one knew who Jason it is. This is his big it's his big brother.

Dave Jackson [00:25:00]:

Right? And and so but now, I mean, it's I cannot believe their listenership it Went from

Dave Jackson [00:25:08]:

Oh, yeah. Yeah. And his his merch

Dave Jackson [00:25:09]:

sales into you know?

Dave Jackson [00:25:11]:

Jerseys of 87 went through the roof, you know, because

Dave Jackson [00:25:15]:

it is. Too bad it wasn't 89, though. How awesome would it have been if Travis Kelce, 5 or Yeah. 8 years ago when he entered the because, You know, Taylor Swift's got an album called 80,

Dave Jackson [00:25:25]:

80. See, that would have been be even better.

Dave Jackson [00:25:26]:

Yeah. Yeah. So that would have been I I could tell by the look on your face. You had no idea.

Dave Jackson [00:25:31]:

I'm like, 89. Like, What? John Domingo, who is one of the biggest Eagles fans on the planet, he says, I'm a fan of the New Heights podcast. Of course, he would be because I'm an Eagles fan. Dave is a 100% correct. He says I drag right to where they talk about the game, And that's the part I did. Like I said, if I was listening for normal, I would've.

Dave Jackson [00:25:52]:

Listen. We pimp a lot of merch up front. Like, I mean, not a lot, but, like, our our are content's front loaded too. So we're we're not we're not, we're guilty of that Yeah.

Dave Jackson [00:26:01]:

Yeah. Yeah. If I was coaching myself, I'd be like, what are you doing an ad for? You know, but we I mean, it's you're to the content in 3 minutes, and that's, you know, a little longer than usual. But, I mean, the reason put up. The reason I have this, right, the whole music for this, it's a minute. Like, otherwise, I'd be doing a Lila Port ad going, well, let's talk More about Mark, you know.

Dave Jackson [00:26:23]:

Oh, that's actually a good that's actually a good tip. You know, one of the things you've gotten really good at and, yeah, your ad is similar. You mix it up from time to time. It is. But you can hear, and I can too, you can hear in the music when it's getting to the end. Yeah. Right? And you've gotten really good at the timing on that to get it down. So that's a good there's a good podcasting tip.

Dave Jackson [00:26:45]:

If you wanna keep your host ridden ad ridden it is. Spoken ads in in a certain time period. Boy, that music trick is is awesome.

Dave Jackson [00:26:55]:

Yeah. I done spoke it good. It is. So there you go. Daniel j Lewis, very helpful guy, says I'll take one for the team and date Taylor Swift to see how well it it goes. Croesus podcast. There you go. Thanks, Daniel.

Dave Jackson [00:27:09]:

Somebody's gotta do it.

Dave Jackson [00:27:10]:

You don't want that. You don't want that's a lot of work. Oh.

Dave Jackson [00:27:13]:

Well, not only that.

Dave Jackson [00:27:13]:

Just starting 10 podcasts. It is. That's what that would be like.

Dave Jackson [00:27:17]:

I can't imagine because look. He's there's NFL tight end fame, you know, where you're you know, I'm sure that guy doesn't pay for any meal in Kansas City. Right? But to go to the point where you can't go anywhere because you've got paparazzi following you and every interview it is scoured over for every inch of everywhere. I'm like, that's a whole different

Dave Jackson [00:27:40]:

Listen. Travis is built for this. This is why this may actually work. He's got a giant personality anyway

Dave Jackson [00:27:46]:

Yeah.

Dave Jackson [00:27:47]:

And was doing some of these things. You know, they did his own version of The a bachelor in Kansas City a couple years ago, which nobody's ever heard of this.

Dave Jackson [00:27:54]:

Right.

Dave Jackson [00:27:54]:

He was the bachelor, and they did. And it was kind of a local thing. Right? It is. He's built for this. Like, he'd he's got the ego. He's got the stamina. He kinda knows how to handle things. He knows how to handle people.

Dave Jackson [00:28:06]:

He knows how to handle this stuff. So it is. There's anybody who can make this work? I mean, there's a handful. Yeah.

Dave Jackson [00:28:12]:

I

Dave Jackson [00:28:12]:

I I think it's probably Travis Kelsey. He's he's a pretty good guy.

Dave Jackson [00:28:16]:

It is. I'm rooting for the kids. Hope they make it.

Dave Jackson [00:28:19]:

Right? Well, they're, you know, they're in their early thirties. They're millennials. They're figuring these things out.

Dave Jackson [00:28:24]:

And they're they're on the what I call the wedding go round, right, where you've been dating enough people and all of a sudden you go, oh, look. Like, I'm 35. I should probably settle down, and you look at who you're standing next to and go, let's get married. You know?

Dave Jackson [00:28:38]:

John makes a good point in chat. He does says Jason Kelsey's an icon in Philadelphia. He certainly is. And the Kelsey brothers are in introducing a lot of people to podcasting.

Dave Jackson [00:28:47]:

Yep. Mhmm. That's a good thing because there are you know, we know that the the youngins like to listen on Spotify, it is. But we're we're not sure if they're more into TikTok than they are podcasting, the the younger audience. That's something we're still trying to it is. Kinda figure out.

Dave Jackson [00:29:05]:

Yeah. There's a fun there's a funny story from that podcast where Jason is complaining. He had to go to this party and he was still in his football pants. And they're like, dude, why didn't you you know, where's your pants? And he's like, well, my my wife didn't bring my pants to this thing after practice, and the pay nobody nobody did this, and I couldn't get that done. And Kel Jason goes, why didn't Jason bring pants for Jason after breakfast? Right. And it's just it was just so hilarious because they call each other out on that the Podcast all the time. It's good chemistry. You know, it is good.

Dave Jackson [00:29:37]:

It's good. I I like it from the sense of, it is. You know, you got 2 brothers, good chemistry, good stuff. Those things can really work well. And I think in podcasting, we don't you know, I've I've had my kids on from time to time, and they. It is. My audience loves when I have Sammy on Yeah. My podcast.

Dave Jackson [00:29:53]:

They just, like, bring her on as much as you can. So sometimes that stuff works it is. To to get family members. Sometimes it doesn't, but sometimes it does.

Dave Jackson [00:30:02]:

Yeah. Z man has a question for us. He says, How long should you wait before you start a giveaway, or is there a certain amount of list or subscribers should you have before you give it a that's a it is. It seems like an easy question, but it's like because on one hand, like, is 20 not enough? It it really does depend, I think, on

Dave Jackson [00:30:22]:

It depends.

Dave Jackson [00:30:24]:

Yeah. Because, I mean, with this audience, right, we've got you know, I don't know how many viewers we have at the oh, let me answer that. Here's this question. If I I clicked a viewer button. I don't know if that put viewers to you maybe, Jim. Did you see anything new come up?

Dave Jackson [00:30:38]:

No. No.

Dave Jackson [00:30:39]:

It's almost done. Alright. Well, oh, we have I don't know. I have no idea how many people are watching right now, which is weird. That usually shows up somewhere, but it's not right now. But, anyway, it is. I think it's gonna be one of the sayings you you throw it out there and you know, I did a thing. I

Dave Jackson [00:30:55]:

Start small. Yeah. Start small, maybe.

Dave Jackson [00:30:57]:

I got a a it is. A sponsor for my Akron podcast. It was a Jamaican restaurant, and they gave me some gift cards. They're like, hey. You wanna give these away? And I'm like, that'd be cool. I took 1, of course. So my guy got paid, Got me some Jamaican some sort of pineapple thing was

Dave Jackson [00:31:17]:

Well, you gotta taste it. You you gotta know all about it. Yeah. Yeah.

Dave Jackson [00:31:21]:

Alright. So 27, we have people watching right now. So if I did the giveaway right now. Giveaways live are easy because there's even a tool for YouTube where you can do something. You of course, you gotta use the wheel of names, it is. But you'd have to set that up ahead of time. But I know there's a thing on YouTube or maybe with StreamYard where you could, I know we did the giveaway once there. But, anyway, that that audience is maybe 30 downloads an episode.

Dave Jackson [00:31:46]:

And I said, hey. 1st person to it is. Email me at, you know, akron podcast@gmail.com. Gets the, you know, thing, and it was nothing. And that was on for about 2 months. Yeah. Erie yeah. Erie Jamaican chicken, Jamaican kitchen.

Dave Jackson [00:32:02]:

Yeah. It was, it was good stuff. I ended up I I told the guy. I'm like, hey. Like, do you want these back? I can't seem to give them away. And he's like, no. Just use them yourself. So I did.

Dave Jackson [00:32:13]:

So but he got free publicity out of it, but that was one. It was that is a, that's one of those, like, looking at how far people view your podcast. It is a bit of the of a kick to the taint. You're just like, ouch, when you're like, hey. Here's something for free. All you gotta do is email me it is. And, like, you know, $20 of free Jamaican food, and they just had no interest in now either, a, they're not that engaged or, b, they all did the same thing I did. I don't know.

Dave Jackson [00:32:40]:

I've never had Jamaican food. You know, if it had been McDonald's or a steak house or, you know, Whatever. Dunkin' Donuts something. Maybe that was the thing, but it was odd that I couldn't give them away. So what are you gonna do? Here's, it is. Another Well, but to

Dave Jackson [00:32:57]:

Go ahead. To hold on, to answer that question, what's the right number? Yeah. It it it's It's probably more than 30.

Dave Jackson [00:33:04]:

Yeah.

Dave Jackson [00:33:05]:

And, you know, you're probably you probably need to be in the hundreds to get because you just gotta get there's folks who just aren't gonna engage, it is. And you you gotta get kinda beyond that that group and get some get some real engagement in it. And that is a little surprising because it's an easy if you live it is. If you live in Akron I mean, although Kim says she loves that place, she didn't get one. She didn't so, Kim, why didn't you ask Dave

Dave Jackson [00:33:30]:

She wasn't listening to the Akron podcast.

Dave Jackson [00:33:32]:

It is. Well, they're okay. There you go. So maybe your listeners weren't maybe you didn't have the right like, in this case, maybe you were giving away something to an audience that it is. It wasn't regionally available to to use it. Right?

Dave Jackson [00:33:45]:

I could go in. Yeah. I need to go in and look and see because, obviously, most of that should be coming from the you know, should be coming from the US and more importantly, probably Ohio. I do have some people that listen that they're not in Ohio, but they used to be in Akron. Like, they used it to keep up. And it's a weird show that, a, I don't talk sports. I talked a little politics, but just reporting on how's like, our our local government just voted to have less input from the people, it is. And I thought that I I found that funny.

Dave Jackson [00:34:17]:

They're like, hey. You know, we used to let you come to council meetings and voice your concerns. Yeah. You can only do that once a month, and we're limiting it to 10 people. They had some things that made sense. People are holding up signs about Palestine, then I'm like, what? I mean, war is bad in general, but what does that have to do with Akron, Ohio? So I report on the the silly stuff, and there's a lot of really cool things that happen in the area. And,

Dave Jackson [00:34:41]:

it is.

Dave Jackson [00:34:41]:

I basically have how I do that, is I use inoreader.com. It's a RSS reader,

Dave Jackson [00:34:48]:

it is.

Dave Jackson [00:34:49]:

Which also reads Facebook stuff. So I I look for every Akron kinda Facebook page. I re we have 1 paper left, and they have an RSS feed. So I do that, and I basically just find stories, throw them in the chat g p t to rewrite it, and then do a quick summary. And in the middle, it is. You know, ask for a little value for value, which I've had 0 of. Again, when you have, you know, 25 listeners, don't expect a lot of people to be chipping in.

Dave Jackson [00:35:15]:

It is.

Dave Jackson [00:35:15]:

You know, there's no super cash over there. So, yeah. So it is Chris says, Amazon gift cards work great for giveaways, not for this person at least, but they've worked for me. You know? Now I don't know. See, that's the thing. It is. If you go hey. If you, you know, fill out the survey, you get a $20 gift certificate.

Dave Jackson [00:35:36]:

50 would probably make more sense today. It is. You know, if you hadn't offered that, would you like you said, if your audience is engaged, they're engaged. It is. So it's one of those things where maybe it'd be interesting to do it for a month. And for the 1st 2 weeks, ask people to, you know, fill out the survey. In the last 2 weeks, say, hey. We've we've added something to the survey.

Dave Jackson [00:36:00]:

Now you get a $50 gift card just to see if there was a difference it is. In that, that would be a fun little experiment to do because the 1st people were doing it because they truly cared about the podcast. So

Dave Jackson [00:36:11]:

it is. Yeah. Amazon is a little more wide. I mean, that that Amazon gift card, easy to fulfill, easy to deliver, it is. Easy to use. Almost a lot of people, even globally, have access to an Amazon store.

Dave Jackson [00:36:24]:

Yeah. I don't

Dave Jackson [00:36:24]:

know how that works internationally with payments, if you can do that. But, it is. Yeah. Chris, that's a good you make a good point there. Amazon may be one of those that, you know, that bridges it a little bit, makes it a little bit easier than it is. Than a local food place, so

Dave Jackson [00:36:40]:

to speak. Yeah. Coach Dave says, they're talking about, you know, what happens when you have a small audience. It's kind of a bummer against It can be a little bit of an ego. You know, a little bit of of, you get kinda bummed when you look at the numbers. Like, really? 30 people? It is. But he says no show is a waste of time if 1 person, including you and I, get something out of it. And so there are a lot of episodes of Building a Better Dave.

Dave Jackson [00:37:04]:

The the person that gets the most out of it is me, and I just did an interview, with Leslie Thompson it is. Who did a podcast for 5 years, and she wrote this article that just pulled at every heartstring I had that basically said, I'm a failure. I'm nothing because my show failed, and It never got any kind of real traction, and then she she wrote this article that said actually, it dawned on me. I I yes. The podcast wasn't doing this, but I had these these new skills. And now she's actually helping other people produce their podcast, and so there's more ways again to benefit besides, you know, downloads. And so that was, and speaking of feedback, I had 3 people email me it is. They said that interview was awesome.

Dave Jackson [00:37:49]:

I needed to hear that. And that's why I did it because I I know people you know, there are a lot of pie I mean, I have, whatever, over 30 shows that I've tried, and some of them were quickly dead and others, you know, are are limping along. And You you just like, I don't want it I don't want it to die. And you're like, well, maybe it's time to move on. You never know. So, Kim says I had a blog post scooped up it is. And, run through chat. GPT word changed words and then published on another platform.

Dave Jackson [00:38:20]:

It was bad. It is. So yay for somebody plagiarizing your stuff in kind of a way. See, I actually what I usually do is I will grab it is. First of all, almost all newspaper articles are a very thinly veiled ad. It's always like, you know, Garfield High School got a $1,000 grant from The Illuminating Company. They've been in business since blah blah. And then now there's a whole bunch about that, it is.

Dave Jackson [00:38:47]:

The people that donated the money, and then there's a little bit about how the kids can get the money and blah blah blah. And so I just take out all the ads, and I'm just looking for the who, what, why, when, and there. And for more information, click here kind of thing. So it's quick and painless. But, yeah, local podcasts are are different. And I just it is. For me, if I talked about sports, you know, that dates it, which everything is. That's the thing.

Dave Jackson [00:39:11]:

The whole show, nobody wants to hear it is. Last week's news that, you know, hey. This is at the local theater. So and I'm just not a sports guy. I've just it is. Over the years, I've I've gotten kinda grumpy about sports because it just dawned on me that it's billionaires hiring millionaires to play a game it is. While other millionaires comment on the game and, you know, the radio waves are filled with people screaming about their team, it is. And none of the comments will ever affect the game.

Dave Jackson [00:39:41]:

So congrats it's not like, you know, coach is going, wait. You know, Chris in Shebokin wants me to Run more. Well, that's it. We're changing the run. That's it. We're new game plan for this week. We gotta make Chris and Shebokin happy. So but it is entertaining.

Dave Jackson [00:39:55]:

I still watch it, but I just there are times when I'm like, when I when I hear people on Monday that their whole week is ruined because my team lost, I'm like, you're identifying with the team a little a little too much. But, You know? To each his own. We all have our own forms of, therapy. Here's another, a fun question. It is. This one I I I'm asking as I well, here, let me just read it, and then we'll we'll go from there. If I can this is weird here with Ecamm. All these little windows get in my way of reading stuff.

Dave Jackson [00:40:25]:

I wrote here a few months ago. This was in, I believe, a Reddit ad or no. This was in a it is. Facebook ad or ad group, not that it really matters, for help to launch my podcast. Unfortunately, that went down a rabbit hole of technical problems that despite my my determination resulted me shelving the whole endeavor. So now I'm circling back around to try again. I wanna paint a picture of what kind of help I'm looking for. I'm a relationship coach with 576,000 followers on TikTok and over 82,000 followers on Instagram, it is.

Dave Jackson [00:40:56]:

And I do a talking head educational videos every day. I have over 1,095 videos in the archive. So creating content, Not an issue. My monthly calendar is booked. That's something that caught my eye. And because I'm salvaging marriages all day long, I have very little bandwidth to deal with setting up a technical part of getting an actual podcast going. When I reach out before, there were some pretty good people here it is. That offered some help.

Dave Jackson [00:41:22]:

And maybe it's just me I find in some of the proposals I entertained just way too complex, it is. Which makes me scratch my head a little. So he says, so the help I need is someone who can recognize the essentials already the that wait. Hold on. Who can recognize that essentially already podcasting without the actual platform to be an official podcast? Not sure I understand that that sentence, but, who can recognize that, essentially, already podcasting it is. Without the actual platform to be an I'm not sure what he has official in quotation marks. I see all these ads on Facebook. They make it sound very easy to get up and running, that's because it is, with different applications.

Dave Jackson [00:42:05]:

Spotify is 1. There are others. They're very tempting. Someone tells me I need someone who has a real knowledge of how to package my brand and get up and running with only what I need and not what I don't need. I did a podcast on my own, and it's still on Apple and on Spotify, but I wanna do both video and audio. It is. Why? I've been helping couples for over 40 years. I have a very engaged audience.

Dave Jackson [00:42:30]:

I have 21,000 people on my email list. It is. I have 8,000 people in my Facebook group, so he's popular, kinda. To be honest, I'm not leveraging that anywhere near what I could. People ask me, do I have a podcast? I should, but I don't. So my question as I read through this it is I always say, you know, when when the the need to serve your audience is greater than your fear of looking stupid, it is. You pressed record, but here's a couple things that jumped out at me. My monthly calendar is booked.

Dave Jackson [00:43:03]:

He spends all day helping people. And so my question is, maybe the reason this guy hasn't done this, he's got no time to do it. He's super successful on TikTok And all the other places, I'm like, why are you starting a podcast? Because everybody says you should have 1? I don't know. I just I to me, I kinda saw this as

Dave Jackson [00:43:23]:

it is. Yeah. I do I do hear people asking for 1. Yeah. And I think there's a fear of missing out in this of, like, it is. Hey. Maybe I should. Here's all these stats.

Dave Jackson [00:43:34]:

It's a little bit of an ego play. Yeah. You know, sometimes when we we ask these questions, it is. I'm pretty humble, but let me just tell you, I got 500,000 followers on TikTok. Listen. If you're that busy it is. And you're you don't have any time for this, but you wanna do it. You just gotta pay it.

Dave Jackson [00:43:53]:

If I mean, if you're being successful, if you're this successful and you have all these followers and all these people, it is. You should be making enough money

Dave Jackson [00:44:00]:

at this

Dave Jackson [00:44:00]:

point to be able to sit to pay someone because if you you don't have the time, you're gonna have to pay somebody to do it. So you. And maybe that's what they're asking here is someone come in. And I'm listen. I'm sure someone came in and pitched the podcast, like, the whole, like, it is. The whole Monty, the full Monty on this kinda thing and said they're just like, oh, I don't know. It's it is expensive. It is time consuming.

Dave Jackson [00:44:24]:

If you're not doing it and you're paying someone else to do it. It can be expensive. And and I just get, you know, with a that big of an influencer. It is. Okay. You said all these stats. Not one of them and nobody posts this stuff. But not one of them says, I have an annual this is bringing in an annual amount it is.

Dave Jackson [00:44:44]:

Of okay. You know, you you gotta I mean, it's great to have all these these numbers, followers, connections, it is. Videos. But I've got I mean, we've done 500 almost 600 episodes of Home Gadget Geeks. They get very little engagement on YouTube. It's great that I got 500 of them, but they get 2 or 300 views. They're not worth anything. It is.

Dave Jackson [00:45:07]:

Those things aren't bringing me in anything, you know. I'd love for somebody to just honestly say, I'm making $150,000 a year it Off of all of this, all these all of this, I'm you know? Because you're gonna you you need to pay to have it done it is.

Dave Jackson [00:45:24]:

That point. If you go to YouTube and type in, like, I made amount, like, x amount of money from YouTube, There's a bunch of people that pull back the thing, and that's where you find out where YouTube, the ads, you're not making hardly anything on ads. You know? But then you'll see people like, oh, I made, you know, 60,000 my 1st year. It's like, yeah. It's not from ads. It's because they're selling a course or they're you know? They're using YouTube the same way most people use podcasts. So the other thing was I just thought when he said it's he has are ideas that may be too technical or may too, you know, advanced. Because I'm like, you got content.

Dave Jackson [00:46:06]:

Strip the audio out of those TikToks and put them out as a podcast. I was like, unless you're doing a woodworking thing on TikTok that I gotta watch, like, you got the content. Just just put it out. I was just, You know, that that I just saw that whole thing, and I was like so I I think it's someone who is And we see this from they're overthinking it. You know? Oh, you should have a podcast. And he's like, well, it's gotta have this and that. Plus, he's he said I have to do audio and video. And I'm like, Here we go again.

Dave Jackson [00:46:35]:

You don't have to do video. If you got the time and budget I'm not anti video, obviously. I'm on video right now. But if you got the time and the budget, Sure. If you don't, don't sync your whole podcast because you can't do the video part. That's the part I that it is. That's my main beef with that people. Like, well, I can't.

Dave Jackson [00:46:53]:

Well, well, I don't have time to do the video. Well, then don't do video. Start off with audio and see how that goes and then kinda go from there. It is. And, but I just I I, a, I smell someone who's overthinking it and then because with video, then we spend 3 months coming up with the background. I had somebody say ask kind of like, do you think I would get more viewers with a better background? And I was like, unless it's hard on the eyes, no. It's not the background of the the, You know, your video that gets people to watch. I don't care what kind of box.

Dave Jackson [00:47:33]:

It is. You know, this I got my little, you know, in ear things. This came in a little box. Could care less that it's white with black lettering on the front. What I'm gonna care about is when I open these and plug them in, does it, does do they sound good? Are they comfortable? I could the the rest is just packaging. Now I will say I saw a friend of mine who used to have kind of a just a plain back wall behind them, and her microphone was always a little boomy. It is. And I saw a video of her the other day.

Dave Jackson [00:48:03]:

She had the traditional like, this is the thing now. You have to have those super clear lights that you can see the elements in. It is. You know, 1 hanging down in the background on the on the thing, and she had it was just you know, she got some decent lighting, and I was like, you know what? It is. That looks better, but it's not like I wasn't watching her stuff before when she had the it's it's the content. It's not the the packaging. I don't know. You're.

Dave Jackson [00:48:27]:

What do you think about that, Jim? I mean, you've got your background. You've got your cool fire going. Are we gonna get more downloads this week because you know, or more views this week because you got the it is. The cool Christmas fire going in the in the background?

Dave Jackson [00:48:39]:

I'm a little I'm a little disappointed nobody in the chat room even said anything about it. I'm a failure, Dave. I'm a failure. It is. It's not. No. Listen. There is some quality component to a set.

Dave Jackson [00:48:52]:

And I and do people listen or day because of the set, maybe. It's it it it's possible. I mean, I think about I go watch a bunch of DIYers and, You know, 5 years ago, 6 years ago, if the audio was questionable, okay. I was putting up with it. But it is. Because there's so many different ways now to put that audio right, you know, with the with the RODE wireless mic and some of those kinds of thing, and the audio's gotten so much better. It is. Yep.

Dave Jackson [00:49:20]:

I I just came across a video this morning that was a little sketchy, and I'm like, yeah. I'm not gonna I'm not gonna listen to this if I have to put up with this kind of so, it is. Yeah. Sometimes those small details can matter.

Dave Jackson [00:49:30]:

Yeah. But that's audio. I I think most people would would tune away from audio. Because I remember once, somebody interviewed me. It was a video thing. And when I actually saw the video, I don't know what the deal was, but it is. It was like the world's biggest cave. And I was like, yeah.

Dave Jackson [00:49:49]:

I'm not sending, like you know? I I listen to a show. It's like the media roundtable or something like that. It's a show about podcast advertising. And 3 people sounded great, 1 person had I don't know what for a microphone, and I just thought, wait a minute. The the goal of the show is to promote your brand, and that 1 person didn't do their homework assignment of it is. Go buying a Samsung Q2U. And to me, I was and now that might be me listening through the ears of a podcaster that, like, hey. You know, somebody needs to tell, you know, George to go get a microphone or whatever, but I was like but it was.

Dave Jackson [00:50:26]:

It was something where, it is. You know, one of the things Metallica once talked about is why some of their shows are their songs are super fast and some of their were super slow. They're like, Well, if everything sounds super fast, it doesn't sound super fast. It just sounds like Metallica. But if you play something slow and then, like, it's the it is. The difference between the 2 helps accent that, wow, this is slower. Oh, wow. Now it's really fast and that whole 9 yards.

Dave Jackson [00:50:52]:

So

Dave Jackson [00:50:52]:

it is. When before the pandemic in this spot here in the studio, I used to have skis. If you remember, there were skis that were lined up here. It is. And, as we came home and I was podcasting more, I had somebody at work call me. And we were chatting one day, and he was like, it is. Lose the skis. And, you know, listen.

Dave Jackson [00:51:12]:

Much more to the conversation than that. Right. And so I took the I moved the skis. They're now hanging up in my shed and, and put up a black, a drop just to kinda cover that area. It is. And, Yeah. I made that. And I that was based on 1 person, and I was an important person.

Dave Jackson [00:51:31]:

Yeah. But so, it is. So, yeah, sometimes the the little the little changes can make a difference. I go back on my videos, man. I have changed the backdrop on my studio it is. A dozen times. You know, little things like this and move stuff around. I had a guest give me, you know, guest it is.

Dave Jackson [00:51:50]:

Give me this HomeGadget Geeks thing that I put in the back. And so I'm constantly moving stuff around just to kinda mix it up a little bit. I I don't find that much. I think people it is. Like the my listeners like my home studio versus the the work studio for whatever reason. They're like, yeah. It feels more comfortable when you're at home, like doing this. So Yeah.

Dave Jackson [00:52:11]:

I get that kind of feedback from my work listeners. So yeah. I don't know. It's I think you got it's what you it is. What you are comfortable with and then combine that with what you think the audience is comfortable with and then kinda move forward.

Dave Jackson [00:52:25]:

That's it. Yeah. Somebody says here it's the dynamics of the speakers. Yep. That definitely comes into play with with keeping there. It is. Z Man says you need to move the file closer. You must be.

Dave Jackson [00:52:37]:

Z Man's a little cold, apparently. So That's it. Exactly. Here's another quick question, and then we'll thank our awesome supporters. I run a podcast that is completely for fun. Well, that's beautiful. Makes it easy to be successful with that and would like to have regular monthly episodes. It is.

Dave Jackson [00:52:56]:

Due to being a father of 3 under 3, that's a handful. Yeah. That just makes me tired thinking about it. And working full time it is. With a 2 hour commute, holy cow. I really have to plan for podcast time recording with my wife, childcare, etcetera. It is. After frustration so he's talking about a cohost.

Dave Jackson [00:53:17]:

After frustration with him canceling on me at the last minute multiple times, We finally decided we would plan to record. We wouldn't plan to record. We wouldn't record until after he was prepared. My hope was that he would still eventually be ready at least once a month, and I would work to fit the recording to his schedule. But he's always pushing it back. And if we get an episode in once every 2 to 3 months, that's about all I'm gonna get. It's not, scratching the itch for me on this the fun adventure, but I know he'd be really upset if I fired him. I don't know about that.

Dave Jackson [00:53:52]:

Seeing as how this is not a career for either of us And he's my friend first. Should I, 1, take what I can get, b, find a new cohost, or, it is. C, or 3, whatever. I can't remember if I'm doing numbers or letters. So I start a start a separate podcast on my own it is. That goes at the pace I would like to and make this more my backup. The problem is with 3, in other words, start a new podcast, it is. I would if that's it, then I did most of the work to get to where I am.

Dave Jackson [00:54:27]:

It's in terms of social media and listeners. So the problem is with 3 that I did most of the work it is. To get to where I am. In other words, he's kinda saying, hey. I kinda built this 1st show, and now I gotta start over from square one. I get his point there. So It's one of those classic gym, you know, we always talk about knowing your cohost and having the say this is one of them. As much as You need somebody who is different than you because otherwise, you have a show of, hey, Jim.

Dave Jackson [00:54:53]:

What did you think of it? I liked it. And Jim goes, me too. And then, you know, you you need somebody who's not gonna say me too all the time. You need somebody who who kinda knows what the goal is, but the other one is dedication. And this guy doesn't seem very dedicated because they're like, yeah. We're just doing it for fun, and I get it. Like, You know, when things are fun, you wanna do them more. But I I would, a, just because the problem is the guy is canceling.

Dave Jackson [00:55:22]:

That's that's, You know, depending again on what the reason is, you know, there are time you know, there are legit things, but it's like, I don't know. I just don't feel like it. I gotta I got it running I don't know. Who knows? But it's it's tricky. So what what you know, does he get a new guy? I don't know. What do you think, Jim?

Dave Jackson [00:55:41]:

It is. Co hosts are so hard. Yeah. Like, when you find one that works, it's a miracle. I don't I don't I think it's it is. It's it's more of an exception than it is a rule. And, you know, and I've had them and lost them it is. In in my own show, somehow you and I have done this together for a 1000 years, and we just keep showing up on Saturday mornings, and it works.

Dave Jackson [00:56:03]:

It is. We've made it be a part of our schedule. We both like hanging out with each other. Well, I think that's kind of the key in this. And I think some of the key to the success in some regards. He he he kind of alludes to this in the question is, well, how are you defining success, and what's the is financial gain for both people in this, in the and do we have the motivations lined up? I think oftentimes, it is. He's saying, you know what? I've put most of the work into this, and most of this is mine. I bet the other guest host is canceling because he doesn't feel that same commitment.

Dave Jackson [00:56:38]:

You know? He doesn't feel that same set of rewards. Oops. Sorry. I gave you the thumbs up. The, the, it is. Doesn't have the same reward, you know, benefit to reward ratio that the the the other host has. It is. You you listen.

Dave Jackson [00:56:53]:

You and I made it really, really clear. I'm not in this for anything. I'm in it to hang out with you. So as long as I get to hang out with you on Saturday mornings, it is. I'm content. All the money goes to you. Everything we get, I don't you've tried to send me things in the past. I'm like, I don't want it.

Dave Jackson [00:57:06]:

Just keep it. It's fine. It is. That works for me. But if your guest host is having a hard time showing up, you're probably not paying them enough, just to be honest. Yeah. There has to be some kind of payback in this, I guess is what I'm saying. Yeah.

Dave Jackson [00:57:19]:

Yeah. Something.

Dave Jackson [00:57:21]:

There has to be you have to know your why. You know? And so because if you're not getting your why, you're gonna quit. And so Yeah. Whatever this guy's getting out of it, it's not enough to make him show up.

Dave Jackson [00:57:32]:

And No. It's not. Obviously, it is. It it when other things like, oh, yeah. I gotta air up my tires. I can't make the podcast. Then you're like, oh, okay. When you start getting those kinds of excuses.

Dave Jackson [00:57:45]:

Yeah. It what it really means, I think, in most cases is you're not they're not getting enough benefit out of it. And how would you do it in a way to get more benefit.

Dave Jackson [00:57:54]:

And then sometimes if you just have that honest conversation like, look. We we did 1 episode in the last 3 months.

Dave Jackson [00:58:02]:

It is.

Dave Jackson [00:58:03]:

I'd like to do more. How like, there's no wrong answer. I just need to know upfront. How many can you do? I'd like to do 1 a month. Can we do one every other? Like, just have an honest conversation because that way you're setting expectations And then say, great. Like, Daniel and I, when we do the future of podcasting, we started it weekly. And I said, you know, it is. I can't do weekly.

Dave Jackson [00:58:28]:

Is this okay? Where they can. Like, can we do every other week? It's not the perfect schedule, but that's what I can fit into mind now. And we're like, yeah. And so then we picked a day, which was Wednesday night, and we're like, okay. Starting on this day, it'll be every other week. And then you just put it on your calendar So you don't forget about it. You don't double book yourself, and you show up at 8:30, and you're you're good to go. And we pound it out and you know? So

Dave Jackson [00:58:52]:

Dave, would would that it is. Be different. Okay. So you can't do you said, I can't do every week.

Dave Jackson [00:58:58]:

Yeah.

Dave Jackson [00:58:58]:

What I could do every other week, If I said I'll pay you $100 in Amazon credit if you show up every week, does that change your it is. So all of a sudden, you're like, oh.

Dave Jackson [00:59:10]:

It might. Or Yeah. What's

Dave Jackson [00:59:12]:

the what's the price? Like, what what is the price? It is. Sorry, Daniel.

Dave Jackson [00:59:15]:

Yeah. What is the price

Dave Jackson [00:59:18]:

that you would go every week for? Because it does change things. Right? I mean, if if you're now it is. Daniel may say, like, the podcast's not worth that much money. I I don't have that kinda money to give you. It's not there's no value there. You know? It is. But and, you know, I know I know you don't make a ton off this. We make some off of this podcast.

Dave Jackson [00:59:37]:

Yeah. If you were making 6 figures off this podcast.

Dave Jackson [00:59:39]:

It is.

Dave Jackson [00:59:40]:

My I might say to you,

Dave Jackson [00:59:42]:

well Yeah.

Dave Jackson [00:59:44]:

It's time for you to share day. Yeah. Right? Right? You know?

Dave Jackson [00:59:48]:

It is. Yeah.

Dave Jackson [00:59:49]:

It's

Dave Jackson [00:59:49]:

it's, that is a good point. Yeah. If if, because it really worked out to me. It's it's time. It is. It's Yeah. You know, and Yeah. It's value.

Dave Jackson [00:59:58]:

It's your value.

Dave Jackson [00:59:59]:

It's valuing your time for that. And if I said, I'll give you $500 is a week to show up and do this podcast. I bet you'd show up.

Dave Jackson [01:00:07]:

Yeah. I'm not sure any context. I'm not sure what episode it is. It's probably 4 sixty ish, something like that. And every now and then, I'll be like, you know, sleeping in. It is. Like, I I took a day off from work and actually got to sleep in. I was like, oh, I remember when I used to do this on the weekends.

Dave Jackson [01:00:25]:

And then you kinda go, it is. Are we gonna tap out at 500? I'm like, maybe not. Probably not. But it's just one of those things where every now and then, like, nah. I'm I'm having fun. It is. You know? And it's for me, it's

Dave Jackson [01:00:37]:

Well, you you yeah. You've gotta make that decision, right, when you get to this. Is this I've said it, but to you, you're doing it is. To to be a 100% transparent and fair Yeah. You do a 105% of all the work for this podcast. It is. Like, it it you you do it all, and so that's why I give you all the rewards for it. Because I know I'm not doing any editing.

Dave Jackson [01:00:58]:

I'm not doing any posting. I'm not doing any hosting. So we have that right now. We have that reward situation figured out. If you, at some point, go, Jim, you You know, and it's not worth it to me anymore. Okay. So what are my choices then? I have to kinda say, well, if I wanna keep doing this podcast with you, it is. I probably need to take on some of the things that he's doing to give him, what, your time back.

Dave Jackson [01:01:22]:

Because you just said that. That's the most important thing to you is your time in this. Right?

Dave Jackson [01:01:26]:

Either we do it, oh, Saturday night Saturday night live podcasting with Dave and Jim.

Dave Jackson [01:01:34]:

It is. If we I could do Saturday night. If we moved

Dave Jackson [01:01:36]:

it to the evening just so I can have fun on Saturdays. That was just that's It's an idea. We'll we'll toss that around.

Dave Jackson [01:01:43]:

The other thing would the other thing would be, I sounded like Jay Leno there for a second. It is. The the other thing would be maybe we go every other week, or we go 313 on 1. I mean, I I listen. We're not negotiating this right now. Right. It is. Or maybe we are.

Dave Jackson [01:02:00]:

Yeah. But there are alternatives. You and I the point is you and I need to sit down and make sure we have the reward mechanisms it is. And the reward value's in the right place for both of us in order for this, to work when Mike Nick Wieger, who had been my longtime cohost on HomeGadget Geeks for, I don't know, 6 years maybe, he kinda came to me and said, it is. Hey. Same thing. My kids I and I told him this day would come. My kids, I'm busy Yeah.

Dave Jackson [01:02:30]:

Lots of things. And he said, it is. Just bow out when it's time. Now could I have made the decision to to value his time and say, okay, Mike. I tell you what. I'm a I'll pay you $100 a week to be a part of this because you it's still really valuable for me to have you there. I could have. I didn't because it's not worth $400 a month to me to pay him to do it.

Dave Jackson [01:02:51]:

I mean, there's a there's a value proposition there that it is. Podcast doesn't make $400 a month. So I couldn't have said that. Would he have done it for $100 a week? Probably. And I coulda kept him around, but the the it that's More than the podcast was making, was worth, right, in a on a monthly standpoint.

Dave Jackson [01:03:09]:

Yeah.

Dave Jackson [01:03:10]:

I think we think this is all magical. It is. All live in some realm of magic, and it it's not. It's just at the end of the day, it comes down to dollars and cents and and priorities.

Dave Jackson [01:03:21]:

Yeah. That's it. It is. The z men says, I considered a cohost, but the cohost situation and his kids threw me off. Yep. Again and that's There's nothing wrong with that. It's just some people have more time. You know? Kids are a priority.

Dave Jackson [01:03:34]:

I mean, you know, I I would hate to. It is. I saw a thing on Facebook.

Dave Jackson [01:03:38]:

Not my kids, but everybody else's kids are a fryer.

Dave Jackson [01:03:40]:

You canceled on 2 test runs, and that that told me. Yep. But I saw somebody that said, it is. No one will remember that you worked late 20 years from now except your kids. And I went, it is. Oh, that's got a bit of truth to it. Sean said I would have an honest conversation with a friend and see if that friend would be fine with being a once it is. A month cohost.

Dave Jackson [01:04:04]:

Yep. Yep. There it is.

Dave Jackson [01:04:05]:

Then go solo the other week's ads. That's an idea. I think that's really the bottom line because what you don't wanna do, Especially if this is a friend of yours, let it fester, and then you end up going, that's it. You're gone. You're fired. You know? That's not gonna work. The Z Man says, that's all I needed to know. I'm gonna go solo and start next start the new year.

Dave Jackson [01:04:25]:

No. Start now. Start now.

Dave Jackson [01:04:29]:

It is. Or when you're ready.

Dave Jackson [01:04:30]:

Yeah. Or when you're ready. Because next week, December 22nd is when Apple goes on vacation. So you're not gonna be able to submit your show till February.

Dave Jackson [01:04:39]:

You don't think that's a 100% automated at this point? I No. Think really?

Dave Jackson [01:04:44]:

Yeah. Because they're still

Dave Jackson [01:04:44]:

You still think there's a hue there's humans approving those things?

Dave Jackson [01:04:48]:

The Yeah. Because they're they're they're, yeah, there are people that make podcasts that are, what's the word, not extremely not work safe or kid safe. I mean, like, they might go, I don't know that we want the naked Nazi it is. Goat sex group. You know? Like yeah. Oh.

Dave Jackson [01:05:11]:

Oh, yeah.

Dave Jackson [01:05:12]:

John Domingo says I have a similar issue with a cohost, I have to have that uncomfortable conversation with him for 2024. We just kinda had the uncomfortable conversation here. He's a friend, but I can't deal with the issues. Yeah. I tried, and I'm done. Yep. That's it. See, that's exactly it.

Dave Jackson [01:05:28]:

If you don't have that conversation and then you end up losing a friend over a podcast, and that's that's Friends are much more important than, your podcast. And and when it comes to friends, it doesn't get any better than the friends on, of course. Why is that on the screen, it's supposed to go directly to the wheel of friends. I guess it's just sharing my screen. Let me get that off the screen. There we go. It's the wheel it is. Of supporters.

Dave Jackson [01:05:53]:

You can be an awesome supporter speaking of, supporting the show. And let's make it 6 figures. So Jim finally says, alright, Dave. I want a piece of the pie. It is. So what you're looking at are all the people that have been nice enough to support this show at the $20 a month level. By the way, next next week, I'm going to be listing, all of our supporters because we do have people that are doing 10 and 5 and 1 and things like that. So I do wanna say thanks to all those people because Let's see.

Dave Jackson [01:06:19]:

Next week is the 23rd, so we'll still be here. The week after, that'll be the 30th. Maybe we'll do it on the 30th because that's not New Year's Eve, So that'll work. But, first of all, I'm going to shuffle just so we don't have any, shenanigans with the spin, but I will Now click to spin, and round and round and round it goes on the wheel of names. And our awesome supporter this week is the 1 and only Glenn Hiebert it is from the Horse Radio Network. Yeah. So congratulations to Glenn. If you like are horsies now.

Dave Jackson [01:06:54]:

Thanks to Glenn. Then go over and, check out the horse radio network.com, and he's just one of our awesome supporters. You can be an awesome supporter by going to ask the podcast coach.com/awesome, and there are other things to support over there. If you're like, I don't wanna do the monthly thing, there are other options over there. And, also, the show is brought to you by the school of podcasting.com. If you, are looking to start a podcast like The Z Man. I think but I believe The Z Man is a member of the School of Podcasting, if I remember right. And, you've got me, unlimited 1 on 1 coaching.

Dave Jackson [01:07:29]:

You've got step by step tutorials. I just updated Hindenburg. When we get done, I'll tell you about a new feature I learned in Hindenburg that's pretty cool. It is. And, you've got our awesome supporting group there. Somebody there today was asking about a name, and I'm like, well, I can give you my opinion, but don't forget to throw that out to the group as well. If, Ask the Podcast Coach runs on PodPage, if you wanna check it out, you can go to try podpage.com. That's my affiliate link, But, I only have 1 website now on WordPress.

Dave Jackson [01:08:00]:

The rest are all using PodPage. And, right now, you're looking at us using Ecam. If you wanna check out ECAM, go to support this show .com/ecam or check the show notes. And if you need more Jim Collison and who doesn't, go over to it is. The average guy dot tv, and check out Home Gadget Geeks. And, we just did this, the awesome supporter. If you'd like to be an awesome supporter again, You can go to either ask the podcast coach .com/awesomeorask the podcast coach .com/support. But, yeah, here's a fun thing.

Dave Jackson [01:08:30]:

I was playing with Hindenburg. It is. Yeah. Look at that.

Dave Jackson [01:08:33]:

I have by the way, look at this. I have a mug. Back when, well, sorry. We'll we'll transition in a second. Back, it is. Before Dan and he sent this awesome mug to me, on sponsorship, I said, hey. If you wanna send me your mug, I'll drink coffee out of it. And the very first one I got it is.

Dave Jackson [01:08:48]:

Was Glenn from Glenn. So, Glenn, thanks for being a great supporter of the show.

Dave Jackson [01:08:52]:

I know if I go in he was one of our early supporters because because you could go in. In my case, I'm using Patreon. If I was doing this today, I'd use Supercast. It's just easier to get people to to consume your content on Supercast. But, if you go into Patreon, you can list who's, like, giving you the most, And and Glenn is our oldest, longest, most supportist, person, so we do appreciate that. I do have a question. I know Dan's in the chat room. Where did that mug where what did you use to make that mug? I'm right now, I'm doing some yeah.

Dave Jackson [01:09:27]:

Because it's pretty that's pretty, you know, that's pretty cool.

Dave Jackson [01:09:31]:

Yeah.

Dave Jackson [01:09:31]:

It is. You know?

Dave Jackson [01:09:32]:

It's super durable too. I have I have used this both here on the show, and then it keeps drinks cold. And so I'll, you know, pour it is. An adult beverage in there as well. I've been known from time to time. Well, we did an afternoon show one time and had a Guinness out of the it is. Nice. Of the mug.

Dave Jackson [01:09:49]:

So yeah. Super good. Super good. I don't know. Dan, throw that in chat. Where'd you get this from?

Dave Jackson [01:09:53]:

Because here's the thing. I often drink from this mug, which is a lovely silver you know, it's from Bubba. Whoever Bubba is, thank you for this. But I was like, I should have a school of podcasting is a mug to drink out. So when I'm doing this, it's all branding all the time. You know? What's and I thought, well, I need to ask it is. Where Dan got that mug because it looks pretty cool. I'm also investigating.

Dave Jackson [01:10:17]:

Man, there's so many different there are, a, there are people making a living now selling T shirts and stuff, but it it's one of those things where, man, it is it's like a, you you start to to to Like, you're you're slowly sniffing around, you know, all these different built in things, and then all of a sudden, it just goes, it is. Like, the rabbit hole is deep and it is wide because there are companies like, this one's called Printful, And they have a network of companies that make stuff, and you can go in and check prices on T shirts from all these companies And then choose and it just and then you hook it up to your Etsy store or your Shopify. And I was like and those are much cheaper and much more profitable, But then you have to pay for Shopify. It's a whole the whole merch thing is, a, when do you I I love this. I forget who I was watching. Was a YouTuber, and he said people ask me when you know to start selling merch. He goes, when somebody goes, hey. How can I get a T shirt? He goes, that's when he started.

Dave Jackson [01:11:23]:

He's like, because otherwise, you it takes a lot of time and a lot of things to set it up. And I know I've had T shirts for a while, and, the you know, I don't promote them, a. So that's you know, people don't know they can buy a T shirt if they if you don't mention it. But it's also if it's for money making, And that's the other one that, there's this other one. There's Printify and then there's Printiful because, you know, everything's gonna have the word print in it. But, a, they're, they make their money, a, on the T shirt, and then they make a lot of money on shipping. So you end up with, you know, the cost of the T shirt was $13, and your your listeners paying $30 for a T shirt with your logo on it. And I was like, They'd have to really talking about an engaged audience, you'd have to really wanna, you know, show your love for a show it is.

Dave Jackson [01:12:19]:

For a $30 basic T shirt, and I was like, interesting. So it's something I've been sniffing around. And then Jody makes a great point here. It is. Yeah. I have speaking of coffee mugs, I have a coffee mug from the 1 and only Jodie Kringle, that I drank hot chocolate out of a a couple nights ago. And so, yes, if you're a guest on your show, expect a coffee mug, and, it is. It's a nice way to to do that.

Dave Jackson [01:12:40]:

I use, what I can remember I'm horrible at this. It is. I have a I wanna say it's $6. It's something really cheap. I have a subscription to American Greetings. It is. And if somebody comes on my show, which I'm just realizing, I never did this for Leslie, and she was on my show last week, I will send a, hey. Thank you for being on the it's just it's just this much more besides an email says thanks.

Dave Jackson [01:13:05]:

It it shows, hey. Look. I spent it is. 45 seconds, you know, making a ecard for you that plays music and has a butterfly fly out or something. It's just something a little more than, it is. Hey. Here's the here's the link in the artwork. Thanks.

Dave Jackson [01:13:19]:

You know? So anything you can do, it makes us set apart. And, and and now when I drink hot chocolate, I think of Jodie Kringle. So is, which is kinda good because Kringle. I keep saying Kringle. It's it's a Christmas thing. Kringle with an a, but it does make me think that maybe in the Christmas spirit, she should, you You know, put on a red hat and say she's Santa's cousin.

Dave Jackson [01:13:37]:

You you you can get too many coffee mugs though. You can't see them. Above here, I have a whole bunch of Starbucks it is. Coffee mugs there, and then from time to time, I gotta go through and kinda cleanse. Yeah.

Dave Jackson [01:13:47]:

For for the record, we could say you I I don't know that you could outdo it is. A Jodie Kringle coffee mug because, a, I don't drink coffee, and and, b, I I have plenty of of mugs. So, it is.

Dave Jackson [01:14:01]:

You know? Yeah. It's I have a time. I was collecting them for a

Dave Jackson [01:14:04]:

while. Yeah. And then it My whole top shelf of my my cupboard is just it is. Coffee mugs and yeah. But, you know, it is a kind gesture. I'm not, not No.

Dave Jackson [01:14:13]:

It's no. It's great. It's great. I kinda use them. It is. I put them on my shelf. They are great reminders sometimes for for like, I, you know, I look at Glenn's mug from time to time, and I'm just like, oh, he's such a great it is. Right? And so I leave it on the shelf.

Dave Jackson [01:14:27]:

It's one of those things. It becomes a a more of a thing for remembering than it becomes for using it for coffee, so to speak. Like, a piece of a piece of artwork or something.

Dave Jackson [01:14:36]:

Yeah. Here's another fun filled question, and that is Somebody brought this up as growing the show, and so I I read this. It's always funny when my throat is kind of Scratchy. I do get

Dave Jackson [01:14:51]:

Peter Peter Peter Brady is what you're saying.

Dave Jackson [01:14:54]:

I get a I get a little Christopher Walken going on it is. I'm just, like, what is up with my voice?

Dave Jackson [01:14:59]:

It's a wonder

Dave Jackson [01:15:00]:

it's a wonderful world. It's a wonderful world. What if your dog didn't have a tail? It I'm anyway, I'm trying to grow right now, who isn't, and I could use some input from others who may have gone through something similar. Basically, I know there are a lot of hardware and software options out there, and I wanna make the best choices. Has anyone else dealt with it is. A similar situation. How did you handle it? Did you end up any advice or insights would be greatly appreciated. So the reason I picked this question it is I found it confusing.

Dave Jackson [01:15:34]:

Like, why is he looking at hardware to grow the show? And I was like, that that made me kinda go because I I just was like, I'm not sure hard unless you're using a Blue Yeti from another room it is. Or, I don't know, that $20 mic from Guitar Player or you know what I mean? Unless your audio is horrendous. You sound like you're in a cave. Your volumes are all over the place. I I don't really see where hardware is gonna fix. I mean, I mentioned earlier that It can ruin your brand with bad audio, but I'm assuming somebody spent $69 on a Samsung Q2U it is. And checked it off the global list. Okay.

Dave Jackson [01:16:17]:

Hardware done. I don't know. I just I I found it odd that when people think I need to grow my show, they're like, well, let's see. And I know somebody asked about the the RODE PodMic. I'll I'll answer that in a second here. And, it is. I just I don't jump to hardware when when I think grow the show. I think content.

Dave Jackson [01:16:40]:

It is. Maybe confidence though. Like, there's something about a cool piece of hardware that, like, you know, you're you're like, this is it is. This is cool. And you feel confident because you've got the right equipment or you think it's cool or you you know, when I it is. 1st started podcasting, I had that Mackie, FX Pro, ProFX 12, whatever it it is. And it sat on my desk, and it had all these knobs and things I could turn and mix and all sorts of stuff. I felt cool.

Dave Jackson [01:17:10]:

Like, I was like, it is. Man, I'm feeling like a podcaster. So, you know, now today, that's consolidated down into a M2M2, and and and it's got it is. Some lights that bounce around and some cool stuff, and you're like, this feels cool. It's kinda one of the reasons I have so many monitors because I for me, it makes me feel comfortable and that I it is. Have access to anything I need to see at any given time, and that's just what I what I like to do. So I think, does the equipment make you a podcaster? The caster. No.

Dave Jackson [01:17:38]:

Can the equipment make you feel better about being a podcaster? Yeah. Maybe. I I this is an area I struggle with. I've, it is. Listen. I'm the average guy. So I've always I've always used Audio Technica ATR 21 100 because it's just an average guy mic. And I didn't wanna be that it is.

Dave Jackson [01:17:56]:

I didn't wanna be that SMB, you know, guy, or I didn't wanna be that RE 20 guy, whatever. It is. I could have invested in a lot in a bigger, more fancy mic a long time ago, but that wasn't my brand. The brand was kinda the average guy thing. Could could I do all of this it is. As the average guy, I've kept that mic. If I had a big if I had a big radio mic on there, would it make me feel better? Yeah. It kinda would would you know, in the moment, like, Yeah.

Dave Jackson [01:18:23]:

Look at this cool mic, like, that I have. So maybe it's confidence, Dave.

Dave Jackson [01:18:27]:

I get that. I totally because when I, it is. Often when I go to Podfest, they'll be like, get up there and play something on the guitar, and I'm playing somebody else's equipment. And first of all, there's no monitor, so I have to wait for the guitar to bounce off the back wall to get back to me. Like, often, I have no idea what I'm playing. Like, I know I'm in the key of g, and these notes fit the key of g, so I hope hope that sounds good. And so I don't play as well because I don't like the way I sound. So I get doing that.

Dave Jackson [01:18:55]:

And so that confidence it then may affect your delivery. Then when it comes to your content, your your episode, it's 2 things. It's content and delivery. If you got bad content I gotta watch how I do those fingers here. If I think I just flipped off the audience. If you've got content but horrible, it is. If you have horrible delivery, then it doesn't matter if I'm telling you how to win. But on the other hand, if I have it is.

Dave Jackson [01:19:22]:

Great content. Or no. I just did that one. You know what I'm saying. If you have

Dave Jackson [01:19:25]:

Yeah.

Dave Jackson [01:19:26]:

Horrible if you have great yeah. It's not gonna work. So, it is. Yeah.

Dave Jackson [01:19:31]:

But, Dave, Max Max Hedberg Hedberg is that do I have his name? Or the comedian from

Dave Jackson [01:19:36]:

Oh, Max Hedberg. Yes. He was all delivery it is. But great content.

Dave Jackson [01:19:41]:

Great content, terrible delivery. Like, he would get up there nervous.

Dave Jackson [01:19:45]:

Yeah. That's true.

Dave Jackson [01:19:46]:

It is. You know? You know, I need and and and part that's a good the content wasn't that good. You know? You know what's great? A peanut butter and jelly sandwich or whatever he would do. Right?

Dave Jackson [01:19:55]:

I don't know.

Dave Jackson [01:19:56]:

He's But yet we go we go watch his videos, and he's owned his own style. I think this is what's key. He embraced it. It is. He did it. He took a chance on it. Listen. If he would've done that today, would it have been popular? Maybe.

Dave Jackson [01:20:13]:

Maybe not. Right? I mean, it's but he listen. He embraced who he was in the moment doing with, Mitch. Sorry. That's what his name was. I was thinking of, the the the the,

Dave Jackson [01:20:27]:

the The drummer for, Wow.

Dave Jackson [01:20:28]:

Conan at one point. What was his name? Max? Max. Wasn't yeah.

Dave Jackson [01:20:31]:

Yeah. Max something.

Dave Jackson [01:20:32]:

It is. Something anyway. Yeah. So you gotta I think you gotta own he had a style, and he owned it. He actually grew in it too. If you watch him over time, he gets it is. A little bit more and more. But remember his hair was coming down over his face, and

Dave Jackson [01:20:46]:

he was sunglasses on, and he he wouldn't even look at the audience. He's like,

Dave Jackson [01:20:50]:

He was is. Super nervous.

Dave Jackson [01:20:51]:

I love that guy.

Dave Jackson [01:20:52]:

But he owned he owned who he was. Yeah. Yeah. Because you know why? He was authentic. That's why you loved him. Yeah. Because he got up there, and he was authentic. So it is.

Dave Jackson [01:21:01]:

I think we wanna be careful too. Don't try to be somebody else. Be you because you can't be anybody else for that much longer. It is. You know, you eventually, it's gonna come back to you, and embrace embrace your little those little weird things about you that it is. Other people think that are weird. They may actually be really good.

Dave Jackson [01:21:18]:

Yeah. I loved Mick Mitch Hedberg. Rich Graham says long live him, gone too soon. Yeah. It is. Zman says content plus good audio quality equals engagement. Well, again, if you think about it

Dave Jackson [01:21:31]:

Yeah. I can. It is.

Dave Jackson [01:21:32]:

If you have bad content and you spend $4,000 on equipment and a backdrop and all that, you know, you've got, I don't know, it is. American Idol. So, you know

Dave Jackson [01:21:45]:

It's popular. Yeah. It's it's it it just depends on the audience. It is. Right? You can be you can have bad content and bad, and bad, equipment.

Dave Jackson [01:21:56]:

Yeah.

Dave Jackson [01:21:57]:

It is. It may it may appeal to a certain kind of audience who wants to watch this kind of stuff. So

Dave Jackson [01:22:02]:

Yeah. Bad is is in the eye of the beholders or or whatever. So

Dave Jackson [01:22:06]:

Mitch. Listen, Mitch was scared out of his, scared out of his mind in those early he was so nervous up there. If you heard interviews before he passed away, it is. He just would say, I was just so I I didn't I the reason I was so slow in the delivery is because I was just super nervous. It is. In that nervousness, we all we all kinda latched onto and said, yeah, we'd be at least secretly inside, we're all wishing we could be like him and have the have the, courage to get up and do something like that it is. When we're super scared. Most of us, we'd pass before we even got there.

Dave Jackson [01:22:43]:

Somehow, Mitch got past it, it is. Stone out of his mind. Right. But he got he got up on stage and pulled it off. And for a short period of time I mean, he had he had other it is. Personal things going on in his life that shorten things up. But for the time he was out there, he was doing it his way. And I I always it is.

Dave Jackson [01:23:01]:

Always kind of appreciated that about about him as he did it regardless.

Dave Jackson [01:23:04]:

Yeah.

Dave Jackson [01:23:04]:

You know?

Dave Jackson [01:23:04]:

It's a we might have to do a lightning round, but this is a great question. Coach Dave says, what tricks do you have to help guests improve their delivery? I would remind them it is. That it's not live and that they can if they stumble over a word, they wanna redo it, it is. Just say, hold on. Can I do that again? We'll pause for 10 seconds, and then we'll do it again. I I think that would be the for me, at least.

Dave Jackson [01:23:36]:

It is. I think guests are a 100% making them feel comfortable. Yeah. When they're comfortable, I think things come together. We don't spend enough time, and I spend an enormous amount of time with my guests to make sure they're comfortable first, content second. Because the content will come if they're comfortable. You just need to get them where their where their delivery is bad is if they're angry or they're frustrated or they had a hard time getting connected, and then they get there and they're they're they're just frustrated and not thinking clearly, is. That's when you get some really bad content.

Dave Jackson [01:24:05]:

Yeah. Get your get your guest there. Get them comfortable. Get them get them comfortable with you. You gotta be nice to them. Don't it is. Overtech them. Don't overprepare them for God's sakes.

Dave Jackson [01:24:17]:

Well, it depends on your podcast. But Yeah. Uh-oh. It is. Yeah. Just getting comfortable. That'd be my tip.

Dave Jackson [01:24:23]:

Chris asked this a while ago. Does the PodMic USB sound any better than the regular PodMic. So this is I would think yes because this has built in effects to it. So this is the RODE PodMic USB, and it is. And this is the oh, much clearer and brighter, but very mid heavy as I hear this. Here's the thing, kids. You can make any microphone sound like any microphone in postproduction. It doesn't you know, if is.

Dave Jackson [01:24:50]:

I I I'm gonna have to put that to the test.

Dave Jackson [01:24:52]:

Tough to add base or tough to add real, high end if it wasn't there to begin with. I mean, you can Yeah. That's true. Trick it. It is. Yeah.

Dave Jackson [01:25:00]:

If you It's

Dave Jackson [01:25:02]:

it's better if it's in the waveform to begin with.

Dave Jackson [01:25:04]:

Yeah. Always record.

Dave Jackson [01:25:06]:

Yeah.

Dave Jackson [01:25:08]:

It is. Chris said again he he said, look. I feel I can't find time to podcast as harder now than it has. Here's here's my homework for anybody that says I don't have time. Take your phone and set a timer for an hour. And when it goes off, go into your notes and write down what you were doing. And then reset the timer and keep on going. And then at the end of it, you'll see, like, wow.

Dave Jackson [01:25:29]:

I spent 3 hours watching Dukes of Hazard reruns. Are you kidding me? It is. You know, like, so

Dave Jackson [01:25:35]:

Daisy Duke. I'm telling you.

Dave Jackson [01:25:36]:

She's hard to turn down.

Dave Jackson [01:25:39]:

Stuff to flying flying cars, stuff like that. That's that's that's it is. Yeah. But it it could be harder. I mean, we're just we're back. There's a lot all the distractions are back. During the pandemic Yeah. Lots of thing got cleared off our our plates.

Dave Jackson [01:25:52]:

It is. Right? You know, the there were less options. So that that may be true. That may be true.

Dave Jackson [01:25:57]:

Yeah. Z man asked, does Libsyn send podcasts to Amazon Podcast. Yes. You'll see it Amazon slash Audible. And if your show isn't there, oh my god. Have you not heard of Amazon? It's so much fun when you go to Audible and you search for something in your topic and you go, oh, holy crap. There's my podcast in Audible. It is.

Dave Jackson [01:26:17]:

Yeah. And for the record, that's not just a lip I mean, I love Lipson, but, you know, if you're not on Lipson, you can submit it to go to podcasts with an s it is. Amazon.com, and you can submit your show there. And then, we might talk about this next week. We'll we'll tease ourselves because Craig has a great point. It is. December's a great time to think about streamlining podcast workflow to try and save time in the process. Yeah.

Dave Jackson [01:26:41]:

That's one of the reasons I'm taking this class on Ecamm and Stream Deck it is my goal is to be able to do YouTube videos with minimal editing. Now anytime you do something live to tape, shall we say, for those of us that remember tape, it is. That means more planning up front, but it's also less stressful than going, oh, crap. I messed it up again. So, that's the plan at least for me in in 20 24. Maybe we'll talk about that next week. So, Jim, I know you're feeling better. That's good, but I'm thinking you're taking another week off on the Home Gatch Geekies.

Dave Jackson [01:27:15]:

From work?

Dave Jackson [01:27:16]:

Yeah. From work

Dave Jackson [01:27:16]:

and everything. No. No. No. No. We were back no. We were back this weekend. Alright.

Dave Jackson [01:27:19]:

Yeah. No. I meant that it was 13 year our 13 year celebration of Home Gatch

Dave Jackson [01:27:23]:

Geekies. Nice.

Dave Jackson [01:27:24]:

It is. Co host Mike Wiegler came back, and we talked about his home lab. So we didn't spend much time celebrating 13 years. We acknowledged it and then moved on to the content.

Dave Jackson [01:27:33]:

You go.

Dave Jackson [01:27:34]:

And, so Mike comes on and talks about building, his home lab and some really geeky, nerdy stuff, and then I give a health it is. But, again, thanks to everybody for your thoughts and prayers. I got a lot of good comments last week at the end of the show, and I appreciate you guys. It's good to be back, and it's Good to be in full form. So now I'm feeling I'm feeling pretty good about it. We're back in we're back on track.

Dave Jackson [01:27:55]:

Good. That is good to hear. Yeah. On the school of podcasting, you may have heard of him. The The one and only Daniel j Lewis is coming on. He released podgagement, this week, and so we have him on to go, okay. What's pod engagement? What does it do? And, you learn very quickly that Daniel likes data. It is.

Dave Jackson [01:28:15]:

And then and it's not just data. It's what you can do with data, and there's some really cool things already in Podgagment, but you also hear where that thing's gonna go, and it's it's It sounds very, very cool. And if as all podcasters love stats, it's it's yeah. This is gonna sell like hotcakes. So, it is. That'll be this week on the School of Podcasting. Thanks to everybody in the chat room. I do deeply appreciate it, it is, and you guys were on fire today.

Dave Jackson [01:28:41]:

As I was scrolling back, I'm like, this could have been an easily, like, a 2 hour show. I'm headed off to go do Christmas. My family goes out of town to Florida, so I'm getting off the horn here. Off the horn. How old am I? Get off the horn, Mildred. Yeah.

Dave Jackson [01:28:57]:

Here.

Dave Jackson [01:28:57]:

Is. And gonna go have

Dave Jackson [01:28:58]:

the person your home the phone like this.

Dave Jackson [01:29:00]:

That's it. Alright, everyone. We will see you next week. We're here, through the end of the year, every Saturday, ask the podcast coach.com/live. Like, subscribe, smash the bell, and, go hug your kids and family while you're at it

Dave Jackson [01:29:16]:

is.