Navigating Tax Season for Podcasters

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Ask the podcast coach for 03/08/2025. Let's get ready to podcast. There it is. It's that music that means it's Saturday morning. It's time for ask the podcast coach where you get your podcast questions answered live.

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I'm Dave Jackson from the schoolofpodcasting.com. And joining me right over there is the one and only Jim Cullison from theaverageguy.tv. Jim, how's it going, buddy? Greetings, Dave.

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Happy Saturday morning to you. Just a reminder, a month until your taxes are due that you can see the paperwork right on the desk there.

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That's spooky. And sorry about that. Happy Saturday morning to you.

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Yeah. I have to reach out to my old employer and kinda go, yeah. Like, I worked for you guys last year. Be handy if I have my I'm I'm assuming electronically? I I would imagine if you use one of those tax software services, you should I I think just about everybody has to in The US.

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We're talking about The US now, but I think I think in The UK, you just give them an arm or something or a leg or something of that nature. Who knows how it works in the rest of the world? Yeah. It's gonna be an it's listen, it's gonna be an interesting tax season here in The United States. So buckle up, friends. Buckle up. Yeah. Yeah. See, when you say taxes, Ralph shows up. Yeah. Yeah. It's like Beetlejuice. If you say taxes three times, taxes, taxes, taxes, he shows up. Yeah. Let me I'm trying there we go. I'm trying to star that. The the other thing that I'm trying to transition to coffee from taxes, and I'm like because usually, taxes require something like whiskey or something of that nature. But Yeah. But coffee is just well, that's I'm not even gonna say that sentence because it's not true.

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Let's pour the the coffee. Let's pour the coffee. And that coffee pour is brought to you by our good friend, Mark, over at podcastbranding.co. Look.

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You got one chance to make a first impression. That is indisputable. And if you wanna make a good first impression on whatever you're doing, whether it's your podcast artwork or your podcast website or a lead magnet or anything that you're putting in front of your audience, you wanna look good. You don't want people going, ugh.

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You're gonna talk about your brand and what you're trying to portray to people and how you want your again, that first impression to come about. And I gotta tell you, every time somebody says, hey. Can you send me a logo for your show? Like, I'm like, oh, with pride, I will send you a a copy of the Skoogle podcasting logo or anything else. He's done a lot for me. And, you know, remember, they gotta click you before they listen to you, and a good click comes from good artwork and a good website. Check him out, podcastbranding.co.

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And, of course, big thanks to our good friend, Dan Lefebvre, over there based on a true story, based on a truestorypodcast.com this week.

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Behind the true story, she wanted she wanted to do everything. So if you wanna check that out available for you, brand new. It's coming off as three part What kind of movies is Dan reviewing now? She wanted to do everything. I'm like, damn everything.

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That's everything, apparently. Everything. Do you know She wanted the adult version of based on a true story podcast. Wait a minute.

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What did she wanna do? Yeah. She wanted to do everything. Everything. Yeah.

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Alright. Coming off the coming off the award winning three part series on the Pinkertons. Check it out today. Behind the true story, she wanted to do everything.

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Dan, we went way longer than we probably should have. Thanks for your And, again, I've said this. Dan has my brain now. I watched last breath with I went to movie theaters, and and we might talk about that because I I wanna support the theaters. Right? I want Yeah. My grand well, I don't I'm not gonna have any grandkids at this point, but, you know, my great nieces and nephews, I want them to have the movie theater experience, and it was cool. Like, when they roll the IMAX thing to just really kick in this ass, that's always fun. And so I saw last breath with Woody Harrelson about this diving accident. This guy's stuck on the bottom of the ocean. You know? Now that's kind of like watching a superhero movie. You kinda know how it's gonna end, but it starts off, you know, based on a true story or this was a true story or something like that.

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So, yeah, so keep that in mind. They wait. Chris Nesi has something. He said, it's a quick story. Was talking with someone about one of my podcast, and they said they wanted to subscribe.

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They took out their phone and opened the YouTube app. That's where we are, folks. There you go. Don't don't trigger Dave, Chris. I'm telling you, don't trigger Dave. Bear. Yeah. That person was in their fifties, had their own podcast on YouTube.

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Yeah. Jeff said have a podcast on you. On YouTube. You can. It's called a YouTube podcast. Well, but it doesn't matter. Right.

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Yeah. Let's let's quickly It's what they it's what they call it. It's what they think it is. That's what matters. And that's why I call myself a male model. Well, that may not be as true. Exactly. So I mean, it could be true. Hey. It could be true. You never know. You know, the 60 year old white hair Right. Males. You could be a mom or sister.

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Yeah. Bad teeth. Yeah. So That's right. That's right. Yeah. No.

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Ralph had a question. He said, good morning, all of my content creating friends. Here's a question for the group. Do you think a weekly podcast on the business side of content creation would be beneficial? See, he threw me for a loop. I thought he was talking about his Ask Ralph show because we had this we had this discussion in the school of podcasting.

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The business side of content creation.

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That's a There's always there's always space for another show. Right? The question is listen. I I don't think it it ever boils down to, is there room? The question is, are you better than everybody else in that space?

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Right? What can you bring and what can you provide that would be different or better or more attractive or more whatever, right, to it? Or are your expectations that it's gonna be a smaller audience with a real niche? You know, those can be very, very successful podcasts.

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Right? You can have a podcast with with hundreds. And if it's super niche y and if it you know, those can be successful too even from a monetary standpoint. Right? So I I guess, Ralph, it's, you know, what do you what are you expecting out of it? You know? What are you what's your definition of success? And then can you reach it? That's really up to you. That's the question is when you say there's always room, yes, there's always room. But is there room in your life?

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Like, you know and that that so I see that a lot.

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Like, should I do a podcast about blank? Like, is this a good topic? It's kinda like saying, maybe we should try toasted cheese with wheat bread instead of white. Never done that. How are you gonna find out? You gotta go make wheat. You gotta go make toasted cheese on wheat to see what it tastes like. But you you when it anytime you add when you say I wanna add this, what are you not doing anymore? Right. Like, last night, I went to the movies.

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What did that mean? That means I wasn't working on my website like I did earlier in the week, but, you know, I you can't do everything. And then what how are you gonna measure your success? So is it are you looking to get coaching clients for creating content? Are you, you know, like, let's the the quite who is it for?

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Why are you doing it? How are you gonna measure your success? Because if you don't get if you don't entertain the who, you get no audience. If you don't get your why, you burn out. And if you don't measure your success, you know, hey. I dropped some weight. Great. Are it's your goal? I don't know. What was the goal? I wanna lose weight. Well, congratulations. You'll you lost point 10 pounds. You're a success. You gotta have goals and things like that. So it gets kinda but creating good oh, that's Chrissy. Creating great grooming dogs. A business side of content creation show would be great. That's actually what I'm talking about over the next well, right now on the school of podcasting, I'm talking about newsletters. I'm working on the business side of my thing, and that's where, man, one one question or one statement you gotta really, really be, like, you know, only break in case of emergency kind of stuff. That's alright. I'll just write it off on my taxes.

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Yeah. I'll go ahead and buy the software. I can write it off on my taxes. Oh, I'll buy this. I can write it off on my taxes. Because all of a sudden you look up and you're like, hey. Like, you know, when you actually look at the profit, you're like, wait. What did I spend? Like, my it's like, oh, crazy on that. So I think there's a Seinfeld episode where Kramer is like, the about the post office, they're damaging your stuff, and he just says, well, they're gonna write it off. And Jerry says, write it off? He goes, yeah. They'll just write it off. Everybody just write stuff off. And he goes, Do you even know what that means? Yeah. You know, he goes, Do you?

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It it is one of those, right? I think from you have to be careful, Dave, to to your point. Yes. These expenses, you know, when you think about what you're doing, these expenses, yeah, you can in some cases, we're not tax experts. We didn't we didn't even stay at a Holiday Inn Express last night. And so you you could you you can get kinda pulled into this like, well, it's a business expense. Yeah. But the last word is expense on that. So, yeah, to you to your point, I think you need to be really, really you need to be wise and careful. However, that being said, there's a lot to be said for investing in your own business. Alright.

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This is the this is the mistake I make as I get too cheap on my own on my own business side of things. And I'm like, you know, I'm spending $5 to save a nickel. And you're like, come on. You know, you you and and then it's important to invest in your in what you're doing. So but the hard part is finding that balance, right, of you can go overboard, you can get, you know, you can get, oh, what did we used to call that?

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Something something hard drive syndrome where you just all you did was buy more hard drives, like, back in my server days. Right?

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Equipment acquisition syndrome, I think that's something like that is what we called it. So you have to be careful. The the fun thing is, you know, we we we could talk about this, or we could bring in the one and only Ralph Estep junior, mister tax man himself. This this man who was taxed morning, friends. How are you? Good, man. How are you? I'm doing fantastic. And, you know, you talked about taxes, and I heard Beetlejuice three times. So I said, let me run down the hall, jump in the new studio, and let me get on the show because I think I have something to share. Well, and the good news is you are able to get in. We had a weird thing this morning where Jim was in the waiting room, except he wasn't showing in the waiting room. So we had a very scary I had a very scary morning where I'm like, I don't wanna do ninety minutes by myself. I was, like, picturing that. But but yeah. So, Ralph, when people say, oh, I can just write it off on my taxes, I'm sure there are there are ways that people use that wrong or something. Oh, absolutely. And I did I was on Jeff Jeff's c show, I guess, a week or two ago, and we talked a lot about that sort of thing. I mean, the thing you have to make sure of is that there is a, quote, for profit motive. And, you know, that's the key to the whole thing because you can't just write off stuff. Hey. You know, let me buy some AR fifteens because I'm gonna talk about guns on this show.

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Yeah. Not quite. But if you do a show about guns, well, then that maybe that makes sense. But Right. The the the question I was asking, Dave, is, you know, like, I don't have enough on my plate, you know, raising black Angus cows, running an accounting firm, doing a daily show. I feel like there's and and it just kinda came out on Jeff's show is that the content creator people, they don't really spend a lot of time looking at the business side of this. And you work hard, you're putting a lot of effort into it. And I thought, you know, I could do a weekly show and talk about some tips and tricks and not just about taxes. I mean, that's a part of it. But just, you know, talk about what people could do to to do more with what they're making because a lot of people, this is, you know, it's a hobby, let's say, or but but they're looking for that next piece down the road, that monetization strategy, and and I really feel like I could help them. Well, they could definitely the the thing I saw somebody today. They're like, I'm thinking of starting a podcast, and it was, you know, again, the interesting show with interesting people telling interesting stories. Nothing wrong with that. Have fun.

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But their goal was monetization. I'm like, how do you how do you like, there's you know? It's like when people do things and it's to inspire people, and there's great. Sometimes people need inspired, but you can't go, hey. If you buy now, this can of inspiration, you know, is buy one, get one free. I'm like, it doesn't you know? So I always kind of I'm not anti ad. I've just point out that you you do know that 9090% of podcast don't get enough downloads to have ads if you're in a very generic space. If you're doing a show for, you know, pygmy ponies, okay, you might be able to get a pygmy pony saddle maker to sponsor the show.

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But, you know, with And, Denny, that's kind of my whole and that's kind of my whole point is if you're not looking at big money, well, what can we do to try to keep more of what you are making?

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Even if it's even if you're making nickels and dimes, how can we enhance that and make sure that you're able to use that to at least, let's say, break even or write off some expenses to try to make it. So, like, here's an example of this. My wife keeps seeing boxes landing here at the office, and she says, Rob, what else are you putting in that studio? She says, every day I see we have a farmhand here on the farm.

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His name is Juan. And every day I send Juan a text. I said, there's a bunch of boxes out by the back of the door. I said, try to get those done before my wife sees them. You know? And every day she's like, Ralph, she says, I think you have shares in Amazon now. I said, yeah.

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That might be true. But, anyway, that was that was kinda my whole thought. Well, and anytime somebody comes up, because I've done this, where you're like, man, this should be great, and you you're all jazzed about it. There's a need for this and blah blah blah. And then you start the show, and about six episodes in, you go, so I would write out 10 episodes. Start with 10. Not not scripted. Just like what are the 10 topics we're gonna talk about. But the other thing to keep in mind, especially when you're doing another show because the problem is the first one, we had the learning curve. Right? I had to do what? Oh, artwork and all this other stuff. The second one, you're like, oh, I know how to get the whole Apple and to Captivate and Buzzsprout and all that. That's easy. And I'm like, great. But it's you know, I always say having a big launch equaling a successful podcast is like saying having a big wedding equals meritable bliss. It's like in both cases, the work is really just starting. So it's a matter of promoting it, you know, writing a book. Well, you know, you got a book coming out. Writing the book isn't really the hard part. It's getting people to read it. That's the hard part.

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So starting the second show or third or fifth or tenth show, that's easy. Getting people you because now you're taking time from marketing show number one or two to market show number three, and either you gotta hire somebody to do that stuff or or whatever. Jim, you look like you're gonna Yeah. One, I'd your best source of new listeners for that show would be your current listeners. So I'd survey them and say, hey. Are you interested in this? Second, I wouldn't make a new one until I did a live show once or twice to see like, that's the best I think that's the best way to kinda run the you know, run it run it up in a test case and say, hey.

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Is this thing actually gonna work? And do a few shows live that don't make they don't become a podcast yet. You're you're just doing them live. See who shows up. See what kind of feedback you get. Get some live feedback from some folks. I think with your current audience, maybe this audience here, you did something live. You probably get a few folks, and you probably get some some helpful feedback before you start and doing any because once you start going down that path, right, it's a bunch of work in putting one of these things together. So I that's that would be my advice. Yeah. Survey.

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That's a good that's a good idea. I do a live show on Tuesdays with Craig Van Slyke from AI Goes to College. But maybe I'll pick,

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30AM. I'm I'm just being funny.

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30, you know, while you're getting primed up for Ask the Podcast coach. There you go. That's a good idea. Yeah. That's a good idea. Chris says tips and tricks content is great for shorts, you know, reels that can be a good driver to longer form podcast and or a live show. Danny Brown, the one and only Danny Brown from, Captivate Marketing. Anything is hard, especially if it's not something you're comfortable with, but it needs to be done. Yeah. You have to The marketing part is it's always like, oh, yeah. I have to I have to do that thing now. You know? And it's it's tricky. But It's just interesting when I when I do shows about tax and accounting and all that kind of stuff, and I push it out to people that I already know, they're like, oh, I never even thought about that. And I just see there's more and more people that have these, and I'm gonna use a bad word here, YouTube channels. See, I didn't say podcast. They have those YouTube channels. That's what I'm talking about. There's a bunch of people out there doing content creation, and this is an area where there's a lot of question marks. Yeah. See, in YouTube, I'd like to the first thing I do is go to perplexity and go, how many how many YouTube channels are there? And the last time I checked, it was, like, a hundred and something million. I forget how many. And then how many of those are monetized and how much is how and it's hard to tell because you're you know? I don't know that Google's putting out that kind of numbers, but I would just like to get people educated. I'm like, okay. Like, I'm gonna start a podcast and get ads. I'm like, okay. You can. It's it it is a it is a income stream. It's one. There are others that I feel are better. But, yeah, I don't know. I would the other thing, it's like buying a big purchase. You you're always supposed to sleep on it and think about it and see if you have the because, I mean, I did this with, a show called the customer service show, and I was my background was in customer service. I have tons of knowledge about customer service. This will be a piece of cake. Don't have to do any kind of research. And I did, like, I don't know, six or seven episodes. I was like, oh, you know what? This is my job. It's not my passion. And that was the end of that show. I still have people occasionally like, hey. You ever gonna do any more episodes of that? That was pretty good. I'm like, no. And and, Dave, that's kind of the whole point of this because, like, my daily show is tough to talk to more than one audience. And my daily show is hard to talk to individual people who are maybe are struggling with their finances and then also pivot that to business people. We talked about this yesterday in the school pocket.

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But that's been the biggest struggle. So I've been mulling this over for a couple weeks now. And I said, do I just do two shows, like a business show and an individual show? And then I said, yeah. But the problem is if you do a business show, is it niched down enough to where it's it's impactful? And then somebody said, yeah. But why don't you do it for content creators? And I was like, that is a brilliant idea because guess what? Number one, I'm a content creator, so I understand that. And I also got this fancy hat, so I know how to do accounting work too. So I figured, you know what? I can do two things at once. And and I'm not gonna go daily because I think that's too much because having two daily shows, like, I probably would need to have, like, a, you know, I would have a problem on my hands. I might need counseling for that. Well and, also, the the difference maybe, maybe not, would be episodes might need more research, maybe not. Because you got so much history of, you know, money. And I think that might just go live from the beginning, Jim. That's actually a great idea, like a like a beta test and say, hey. Every such and such at this time, I'm gonna have I got an idea for the show. Here's a show title I came up with. Okay.

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Ready for this one? The creator's money.

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See, because of my background, the creator's money, I think, you know, is this a god thing? Well, you know, that's part of it, but not the whole part of it. So I'm trying to play a little, you know, game with words there. Because you know my Christian faith is important to me. Right. But it but something that is a character thing for me. In that realm, it's not necessarily something that has to be a must.

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But it was just the initial thought. I thought, you know what? That's kind of got a a cool play on words. But then I thought, well, I wanna I wanna reach creators, and I wanna help them with their money.

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So those two things go hand in hand. Yeah. That would just for me, I would throw a tagline in there somewhere just to, like, handling, you know, avoiding starving artist syndrome or something, you know, to to kind of do that.

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Great idea. Yeah. Excellent. Chris says whether you consider content on YouTube to be a podcast or not, it doesn't matter. Getting found does. You have a better chance of getting found by being on YouTube. Yeah. There you go.

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Excellent. Well, Ralph, have you know, I maybe record an episode too. It's good idea. Just do an episode and then go, okay. That took how long? Okay. Do I have that much time?

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I wanna do this weekly. Do I have this much time weekly to do and still maintain my relationships with my family and friends, run the business, sleep, you know, all the stuff you need to do? Because when you add one thing, you're you're taking away another.

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And the and you know this. When you start a show, then you're like, oh, and then I could do this with it, and then I could do this with it. And then maybe, you know, I'm so just you know? I I would sleep on it a bit. So No. I appreciate it, gentlemen. You guys have a great day. And, yes, tax deadline for people, for individuals is April 15. But listen to this one. If you've got an LLC or a s corp or anything, that's March 15. What's because it's on a weekend, it goes to the seventeenth. Yeah. So, yeah, be aware of that one because a lot of people get the surprise surprise, Gomer Pyle expression when I say to them, oh, yeah. But your business return was done was due last week. So don't forget about that one. Oops. Yeah. The Excellent. Good reminder. Good reminder. Alright, Ralph. Good seeing you. Good seeing you too. I want to It's a really good it's a really good question that he Well, man. In there as far as restarting something different. Right? And I I just I don't think enough people take advantage of just testing some things.

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Like, we think we have to be polished and final content first time out. Yesterday, while you're bringing that up, yesterday, I was we were in the pre preshow for my work podcast.

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And I was, talking to the my cohost about a topic we were gonna to I said, hey. Do we wanna talk about this in this?

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And she says, I don't know. Let's just practice it right now. And I thought I was this this was one of those things I thought, yeah. I guess, like, we could do that. I don't know if I've ever done that before. So I asked her the question, and we began a dialogue like we had an audience there just to see where it would go between the two of us. Right? A little bit of practice. And I I I really do think there's a lot of value in and we as podcasters, we think you know, we like to do this one and done stuff. And listen. This is pot and kettle. I I do this a lot myself. Right? This one and done, it can only be done one time kinda thing. I think there's a lot of value in stepping back at sometimes and just practicing this thing and then throwing that practice away. You know? I was I did a podcast on Thursday, and I just I messed up the intro so bad. It was awful. Kinda like me today. Yeah. Yeah. A little bit. And so I just said, I I didn't do what you did, which is stop. Say, hey. Let's do this again. So the whole show was eating at me.

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And I was like, well, we could rerecord it. And I'm like, we're just gonna rerecord it live. So at the end, I ended the show, and then I said, hey, live folks. You're gonna get a treat. You're gonna get to see the Jim fix the error he made in the very beginning of the show. So it it's just I I think for some of us, rehearsal, we just don't do enough rehearsal. Right? Run it. If you're thinking about doing run that by somebody first.

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This is a like, Ralph uses us oftentimes to run those ideas. He runs them out through us. Run that run that by somebody else. You know? Say, hey. What do you think? Let's talk a little bit about it. Because you may get down the path. I don't know how many times you've done this, Dave, but you start you're like, hey. This is a great idea, and you start telling somebody about it. You get about halfway through, and you're like, yeah. That's not such a good idea. There are many times that I have fixed problems simply by going to ask somebody. And when you say it out loud, you're like, oh, wait. That's not gonna work. It's just it's a weird thing when you you put it out there, and you're like, I was trying to find I had I thought I clipped this. Maybe I can cheat. There's a thing I use a thing called, like, smart clipper or clean shot is the name of it. And I'm I I somebody said this thing about YouTube, and here we go. Yay.

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Alright. Let's do this. Although I can't blow it up. Since starting my podcast, I received three emails from people. Oh, this isn't the one I wanted. Showing how deeply it is resonated with them and how it is helping them move towards healing. No number of downloads could ever capture what is meant what's that meant to me being part of someone's journey to find peace, but that's not the thing. I I mean, that's a cool thing to share, but that's not the one. It is cool. While you're looking, let me just let me comment on this while you're looking for that other one. I I do think, you know, to to even Ralph's point earlier, when we're thinking about audience size, I think oftentimes we need to consider audience impact. And in some of these really niche ideas, you're just not gonna reach as many people because it's just not as interesting. But you can have I think you can have greater impact in those kinds of situations where you have less people than more. We always we always tend to think, oh, it's it's about the downloads or it's about, you know, how how many clicks or views or whatever I get. And, maybe. I I think in some of these situations, what what are you doing for people? How are you surveying, or how are you how are you impacting other people's lives? And and, you know, it I think that matters. I think that matters too. I was talking I forget who I was listening to, and they said that's it was Jeremy Ennis and Justin Jackson on the something marketing podcast something. And they were saying that that's a that's a thing they use to measure.

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Like, how many email how many unsolicited pieces of feedback did we get? Those are hard to come by sometimes, but I was like No.

00:26:48.470 --> 00:26:55.365
You know, when you get them, they're great. Here, I finally found what I was looking for. Good. Good. Because Chris had brought up, you know, hey.

00:26:55.365 --> 00:27:31.464
Being on YouTube. So questions regarding YouTube. Within twenty four hours of adding one of my existing podcast to YouTube, it had a comment on an episode, a relevant related to the discussion comment. So I checked the stats in YouTube studio. He hasn't dug in to them yet, but just figured I'd look because it was curious that someone would even check it out on there yet. And the 300 episode podcast has 1,100 views and twenty one point nine hours of watch time from 496 unique viewers, all without telling a single soul that we were on YouTube yet.

00:27:31.464 --> 00:27:38.339
Now, of course, the way YouTube counts views, that could be, you know, people listening for all of a couple seconds. It could be wordless.

00:27:38.559 --> 00:28:12.569
It could be bots. But the one comment led me to believe that at least someone actually has none there in the first twenty four hours of adding it somehow. So I guess what I wanna know, is there any good way to suss out from the stats anything particularly useful, like with Captivate's much more in-depth accurate numbers, or we should let it go with what happens? And I said, yeah. How far did they listen? That's the that's the stat for me. And so but it it shows that, you know, if you're on you can't be found on YouTube if you're not on YouTube. So that's the thing to think about.

00:28:12.569 --> 00:29:41.654
Danny says, I uploaded a short to YouTube and TikTok when I really struggled to get the word out, and it was one of my biggest biggest view counts on both. So for growing a community, YouTube Shorts can be the word out there for those of us with short attention spans. I there's a guy that's in some sort of local government thing, and I think he's he might be a state senator maybe. He's he's he's not, like, city level. It's but somehow, he's getting access to stuff. And I can't watch his long form stuff, but I love his short term stuff because it's short. It makes a point. He hits it and quits it in the name of James Brown. And so that's the thing I love about it. So, yeah, Chrissy says don't be afraid to to be a small niche. So her show, great groom creating great grooming dogs is for, you know, it's for kind of groomers, but more for people, like, getting your dog ready to go to the groomer because it's weird. I had a dog that knew when he was going to the vet. I don't know how. Like, if I was going to, you know, my brother's house, he's all happy as a clam. But somehow, man, if I turn, you know, left and started he'd be like and he literally start shaking. He did not like to go to the vet. And so Todd the gator says, the one thing I realized through doing this is you can't create long form stuff and shorts. But if you wait a minute. Doing this, you can create long form stuff and shorts, but if they can both coexist, so much better. Yeah. If you can use them both.

00:29:41.654 --> 00:30:18.980
They both it's you know, one's a butter knife and one's a screwdriver. I think they both have different purposes when we try to use them all for the same thing. And then Chris from castahead.net. YouTube has some decent analytic tools. They have amazing analytics tool in my book, but I don't believe just plopping your audio with a cover art is the wrong thing. Wait. But I can't read today. But I don't believe just plopping your audio there with cover art is the wrong thing to do. Make video content. Yeah. That's what it's like. I'd agree. I'd agree with Chris. I I don't. I'm not a big fan of just cover art and audio. I mean, you can you do it? Yeah. Should you do it?

00:30:18.980 --> 00:30:36.704
I'm if you want to. I mean, that's the we can't stop you, but I don't know if it's I don't know if it's the best. You know, I I don't know if in any of my YouTube feed I listen. I watch a lot of YouTube. A lot. I mean, that's I watch TV anymore. I don't watch I haven't seen a movie in six months. Watch a lot of YouTube.

00:30:37.049 --> 00:31:07.039
I don't ever see or click on things in my feed that are static content with audio. Can you do it? Yes. Yes. I'm a big fan of moving your stuff over to YouTube as well as your podcast, But you gotta have some video content. Listen. Even my talking heads, they've I don't know. This show on YouTube, you does the does the talking head version stay publicly on YouTube Yeah. For any length of time? And the the really scary thing about it is it's unedited.

00:31:08.299 --> 00:31:14.460
And, like, what How does it do? Like, how many downloads do we get? Do you know? Well, I know we be very many. No.

00:31:14.460 --> 00:31:51.174
Not not past the live thing. We don't do a ton of, you know, it's the audio maybe? Maybe a hundred? I'm running over to Right. Most of our folks are podcasters, so we talk about podcasting. They're podcasters. They're listening to stuff on there, you know, via podcast. So it makes sense our podcast numbers would be higher. But just kinda wondering, you know, talking two talking heads on YouTube, no. Not the most popular. I I guarantee you, though, people want to there are some who want to watch it that way. And if you stop if I stop putting my video on YouTube, I would get folks and I get a couple dozen. Yeah.

00:31:51.174 --> 00:31:57.335
Right? Maybe if I'm lucky. They would be mad. They'd be like, hey. Where'd you do with it? Why is it not there? Yeah. These are my top live streams.

00:31:57.335 --> 00:32:15.724
One twenty, one 16. Yeah. I don't know if that's while we're live. Or It's probably a combination of live and after the fact. Right? Yeah. Average view duration, twenty minutes while we do a ninety minute show. That there you go, kids. That's that's the kick in the pants that we wanted.

00:32:16.345 --> 00:33:03.779
Well, but you know what? There's brand there's brand a long time. Yeah. It is a long time. Yeah. For to sit, watch two talking heads. It however, you know, the fun stuff we do I I mean, it's all fun. Right? But the fun stuff we do is up front. Right? We the the ads, and we goof around, and then it was going on. Which doesn't really work well on YouTube. You know? Oh, I don't know. I don't know. I think people sometimes watch for that connection. Like, they wanna they'll come in, and they'll get it started, and they'll let it run. It'll be behind the scenes. Listen. We're a behind the we're a listen to us while you're doing other things podcast. Like, we're this podcast is the old radio of two people just talking about stuff. Right? And you can a lot of people I mean, let's listen. Of the 30 what do we have? 20?

00:33:03.779 --> 00:33:33.345
We have 21 currently. Most of you guys yeah. You're saying things in chat, but you're doing other things while you're listening to us. Nobody's nobody's just sitting there. No. Somebody will be like, I am. But listen. Most of you, uncle Marv, is doing something else behind the scenes, Chris Stone. Right? Danny Brown. You guys are doing other things behind right? Right. Tell me I'm wrong in the chat. You know? Leave a comment down below. Well and this is like like Danny Brown has said. Look.

00:33:33.663 --> 00:34:03.144
I I do the RSS to YouTube. I always say do that on a separate channel. Then, you know, no no. It it takes all of five minutes. Probably not gonna work, but, you know, it's if it if it does, it didn't cost you anything with five minutes. Hey, Danny Brown. Speaking of Danny Brown, what what about said uncle Mars said, wait. Wait. Wait. What? I missed that. I was working on something else. Yeah. The the question I had for Danny Brown is we were talking about this.

00:34:03.144 --> 00:34:21.460
So Ralph has his daily show about finances, and sometimes it's personal finances. But on occasion, he'll really get into, like, if you don't have a business, this doesn't make any sense kind of stuff. And I know in Captivate, Danny's like, wait. Now I gotta stop what I'm doing to listen.

00:34:21.460 --> 00:34:33.295
Dave's actually talking to me. But I know in Captivate, there's a feature, I think, like, if if Ralph set up, you know, ask Ralph business edition, it's almost like CSI. CSI Poughkeepsie.

00:34:33.434 --> 00:35:06.025
Yeah. But this is Ask Ralph business edition. I think in Captivate, I can take an episode from show a and put it in show b without really doing anything. Is that am I I know there's some sort of weird cross promotion thing. I don't know if that puts it in the feed or not. So it'll be interesting to see, a, if Danny's actually listening and, b, how long the delay is on on YouTube. That would be a great podcasting two point o feature that may or may not already be there, which is so you have a super feed.

00:35:06.085 --> 00:35:32.824
Right? So, hey, we have Ask the Podcast Coach or in your case, let's say, School of Podcasting. Right. But when I subscribe to that, there would be a radio button that says, do you wanna in that feed are two are two different podcasts. Do you wanna subscribe to both? Do you wanna subscribe to one and not the other? Is that available in in two point o? Can you There's a network there's a network function in That is a network idea.

00:35:32.824 --> 00:35:40.250
Right? Network feed drop. There we go. Create a network for all your shows, and then you can do a feed drop. There you go.

00:35:40.250 --> 00:35:54.994
Yeah. But to give the to give the listener the option to say, okay. In this network feed, these are the I wanna listen I want these to automatically download. And then if I it it you know, maybe maybe surface the other ones, but don't download them. Right? It's kind of thing.

00:35:55.054 --> 00:37:25.585
Yeah. That's the that's the kind of the opposite. I'm trying to go from one show to the other. This is go from one show to all of them. So if you wanted to, you know, hey. We had, you know, Schmoopy Wilson on the show, and everybody loves Schmoopy. So we're like, oh, we'll just put it on all the shows. And I could take that one episode from show a. K. But Which would be I just think in like, if you wanted so school podcasting, this this ask the podcast coach would be a great companion Right. Show to have. Some of your listeners for for school podcasting listen to ask the podcast coach too. Instead of them having to subscribe to both, they could just subscribe to your super feed, Dave Jacks a super feed, then it would it would treat it as a single feed. Right? And so I, yeah, I haven't I haven't seen that. I don't know. Maybe I just have to look into that one. Yeah. I see if I'm in Captivate, and I I wanted to share my screen, but I can't because I got a secret project I'm working on, and that's coming up on my screen. I'm like, I can't show that yet. But you can do a network and have a network page, and their network stuff is really cool. And they they not that it was shackled, but they they really opened it up to where you could have as many shows as you want on a network now. So it's I I knew there was some way you could kinda cross remote stuff. Yeah. So, yeah, Rich says, I I I miss the Schmoopy show. Yes. That's Schmoopy. Good old Schmoopy. It's that's actually an old Seinfeld reference. It was a It is. With a surname. No. You're schmoopy. No. You're schmoopy.

00:37:25.885 --> 00:37:37.300
No. So here I I saw this one, and and I was like, this is this is different. And for whatever reason, I guess I can drag that over here.

00:37:37.440 --> 00:38:07.480
Okay. Would help if I share my screen because I was kinda like, but on one hand, she's doing market research. This post, this is from, I think, the Podcast Movement Group. This podcast is for ladies of the group. I'm doing some keen market research. I'm looking to speak with five women who are ambitious and high achieving and are feeling alone in their marriage or slash long term relationship. You may feel like you're carrying it all, working a house and kids, or you may be in a relationship with someone who isn't interested in achievement, growth, and self development.

00:38:07.778 --> 00:38:51.114
You may have an incredible man and just feel like he's oblivious to certain things, and it's just super frustrating. You've told him, and you told him, but nothing changes. If any of you would be willing to do a quick ten minute chat, I'd greatly appreciate it. I'm launching my second podcast, and this will help me make sure women in this niche are getting what they need. So when I saw this, I was like, oh, wait a minute. This is what does Dave always say? Oh, figure out who your audience is and then find out what they want. And so she's trying to find out what they want, basically. Because, originally, when I was half reading through this, I thought she was looking for a cohost. And I was like, wait a minute. You're not gonna oh, yeah. Perfect. Yeah. Danny says, you wanted me to jump in and screen share? Always. Absolutely.

00:38:52.375 --> 00:39:19.045
I'll have to figure out how to no. We can do a screen share. But, anyway, getting back to this woman, I thought it was great that she's doing market research to figure out what her audience wants. It might be hard to get people to come in. Maybe not. But I was gonna say, how hard is it for women to come in and complain about men? I'm like, oh, you know, actually, that's pretty easy. So that would be We make it pretty we make it pretty easy. Do make it I told my wife not to post that, by the way. I told her, don't post the comment.

00:39:21.585 --> 00:39:24.644
That's too funny. She did it. She did anyways. Jeez.

00:39:25.025 --> 00:39:32.440
Doggone it. So when I say, you know, go find out what your audience wants, that's how you do it. You just kinda go, hey.

00:39:32.440 --> 00:40:05.608
This is who the show's for. This is so you kinda know exactly what her show's about. And then, you know, how you fix that is listen to true crime and forgot how to get how to kill your husband without being caught. It's just small doses of poison over a long period of time or something like that. That's how I know my marriage is going well. How much twenty four hours is she watching on was it is it called twenty four hours? Is that the show where the wife's always murdering the husband? It they had a happy marriage, and it always starts with that. And then Yeah.

00:40:05.690 --> 00:40:27.550
Somehow the husband gets offed. Yeah. Dan Lafebvre from based on a true story podcast. Podcasters overthink things. We think our podcast is so niche that we have to create a whole new show for a new topic ideas. And meanwhile, people are calling entire YouTube videos podcast. Yeah. It's sometimes we do overthink things a lot. I know. No.

00:40:27.550 --> 00:40:45.344
Especially I don't I don't agree with you, Dan. Let's let's talk about this some more. So but, yeah, Danny, if you didn't hear me, feel free to, jump in, and we will screen share. He's setting up his He's setting up his Okay. Alright. Well, meanwhile, I will go back second coffee pour or whatever. You know what we'll do? Yeah.

00:40:45.344 --> 00:40:52.483
Second coffee pour. And what we'll do is we'll thank our awesome supporters, and we thank everyone who's an awesome supporter.

00:40:52.829 --> 00:41:08.764
And you can be an awesome supporter by going to askthepodcastcoach.com/awesome. Except I I'm you know, every week, I go, I gotta get rid of this I gotta get rid of this second screen thing because I can't there it is. It's over here. I'm like, where's the button to go to the right? There we go.

00:41:08.764 --> 00:41:45.530
The show is brought to you by the schoolofpodcasting.com where you get courses, you get coaching, you get community, and a thirty day money back guarantee to, you know, make sure you're happy with you like because as we said, podcasting's simple. Yes. Easy, not always. So you can test it for thirty days, and if you don't like it, I'll give you your money back. We are using PodPage right now. If you want to try PodPage, go over to trypodpage.com. If you're like, I'm already using PodPage. I wish I could know I'm getting the most out of it. Well, then go over to learnpodpage.com. It's a free course, and we're using Ecamm to stream this live.

00:41:45.530 --> 00:42:37.025
Ecamm Live, go to askthepodcastcoach.com/ecamm because, it's good. And if you need more Jim Collison, and who doesn't need more Jim Collison, well, by all means, go over to Home Gadget Geeks or theaverageguy.tv, either one. Well, there it's the same thing. Home Gadget Geeks is the show, and you can go to homegadgetgeeks.com or theaverageguy.tv. See which one you like the most. Try them both. That's funny. I like it. And it's time for the fun filled as soon as I find my it's up here somewhere. The wheel oh, names. There we go. And, I have so many screens on my screen right now. I love Ecamm and yet kinda hate it at the same time. It's like there's just How big is your teleprompter? What how big is the screen on your teleprompter? My it's eight inches. It's not that big. Oh my gosh. Yeah. You've gotta get bigger. Yeah. Yeah. So, there's a Size matters.

00:42:37.210 --> 00:42:40.889
Exactly. Size with your teleprompter size. Oh, okay.

00:42:40.889 --> 00:43:06.400
Hold on. I was It's chaos dogs and cats living together. Well, I was trying because it's an aqua button, but it's the wrong aqua button. I was because as soon as you said size matters, I was like, you know, there we go. But I'm I instead, it was a power rant about how size matters. There we go. Hey. Spin the wheel, Dave. Round and round it goes. Our$20 awesome supporter of the week. No. Is it? It is.

00:43:07.019 --> 00:43:29.510
It's it's it's gotta be rigged, but it is. It's the one and only Glenn Hiebert from horseradionetwork.com. It was so close. It it could have been johnmuntz.com. It could have been Shane Whaley over radio g d r, but it's horseradionetwork.com. If you like horsies, go over and say hi to Glenn, and tell him what Dave and Jim sent you.

00:43:29.510 --> 00:43:32.150
Because he's always like, are you guys talking about me again? I'm like, yes. Yes.

00:43:32.150 --> 00:43:49.034
We are. And if you find this show to, save you time, to save you money, to save you headaches, or would just keep you educated or entertained, you can be an awesome supporter. And you don't have to sign up for a monthly thing if you don't want to. There are buttons over there if you just wanna throw us, you know, a a shekel or 2.

00:43:49.034 --> 00:43:52.894
Ask the podcastcoach.com/awesome.

00:43:53.280 --> 00:45:04.590
So thank you to everyone who's been supporting the show, and I just wanna make sure nope. Still no Daniel Brown. He's he's he's fixing a hole where the rain comes in. And let's see here. Wow. We have proctologist jokes going on in the chat. I said bigger is always better. Not all not always. Obviously, there are times when you know? Think about my this no. I'm not gonna say it. I'm not gonna let's just stop there. We'll we'll we'll go back to the screen. This is a those that are listening to the show, somebody asked in Facebook, like, which show do you want? It looks to be a show called Builder Straight Talk, and they said, which one do you like? So on the left, we have a picture of kind of a scaffolding of a house and a microphone because, you know, we wouldn't know it was a a podcast in the podcast app if it didn't have a microphone on it. And then in kinda small letters, it says builders helping builders. Now on the right, you got a circle, almost like a button, that says builders straight talk and then builders helping builders. And, again, a microphone because we wouldn't know it's a podcast. I saw a movie last night, you know, last or no. Last night, I saw a riffraff.

00:45:05.105 --> 00:45:37.574
See, we're still having problems with the the call in thing. I think your question link is broken. I think that's the problem. I think you're yeah. So I gave I put the direct link in Beautiful. In chat. Yeah. I'll have to double check that when I we get done. But the for me, a, is it easy to read? And so for me, when I had to kinda turn my head to because their their name is in a circle, I find that harder to read. And, also, this thing where it says builders helping builders on the left hand side is small when it's small.

00:45:38.034 --> 00:45:45.815
So when this gets shrunk down to that's weird. I'll have to Danny says he can't get in. Same link. Very weird.

00:45:45.954 --> 00:46:34.105
This is why I need to hook my Zoom up to Ecamm so that people can join via Zoom, and then I can bring them in. I that's another thing I say every week. Oh, I need to set that up. But Chris says the one on the left is definitely done with AI. Something was straight in the title. Yeah. That's true. They may need to straighten the logo. Yeah. I just for me, my answer is anything that makes the name of the show bigger is always good for me. So sometimes people wanna throw so much on the the artwork. You know? They've gotta have their face and their logo and their tagline and their you know? Yeah. Poor Danny said I even combed my hair, and he can't get in. That's weird. Because, I mean, I'm getting that straight from Ecamm. I mean, maybe hold on. And Ralph Ralph come in. Ralph came in. On that Ralph would come in on that link. Who knows?

00:46:34.244 --> 00:46:37.625
Who knows? The joys of technology on a live show. Yeah.

00:46:37.684 --> 00:46:45.230
The love your trees, boy. Love your Yeah. Isn't that great? The Mac the Mac trees. Yes. So thank you for that.

00:46:45.230 --> 00:46:48.690
Otherwise, it'd be we'd all be looking at trees for quite some time.

00:46:49.309 --> 00:47:24.559
And I'm trying to find see, this is one of those things. This is the one on the right. I like the one on the right. Did you with the circle? Those two. Yeah. Listen. It's busy. It was a busy one. You would I think Mark would say, to the one on the right, it's good start. For your smaller versions, you're gonna need a condensed graphic that is same color, same look, just not as busy. But But if you get an opportunity on the brand side of things, I thought the one on the right in a in a bigger space, you can see all the detail in it. And it looks I I think it looks pretty good.

00:47:24.559 --> 00:47:42.744
Yeah. The microphones are a little cheesy, but it's not a bad I don't think I don't think it's used in a bad way there. And and so I think that's just the you know, if you're gonna get really, really tiny, you can't if you're gonna have a busy graphic, you gotta get a less busy graphic for smaller versions of it.

00:47:42.744 --> 00:48:00.804
Right? So that it still is brand compliant, looks like your brand, but it looks you can recognize it. You take that all that busyness and jam it into a small little space, you just get garbage. Right? So, Mark, this is this is one of those areas he would he would greatly help to have a graphic designer say, oh, yeah.

00:48:00.804 --> 00:48:25.989
Okay. Well, we can make that, but we can make it smaller. We can make a smaller version of that that actually looks good. You know? They're almost like an icon. Right? Almost like an icon. There are tools out there if you Google, like, Apple iTunes preview or something. And what you do is you upload your artwork, and it makes a kind of a screenshot of this is what it will look like in Apple.

00:48:26.565 --> 00:48:37.445
And it's it's some company. It's a podcast, you know, service of some sort that they want you to come to their website, so they made a service that does that. Yeah. And then Chris is way ahead of me.

00:48:37.445 --> 00:49:02.125
He's like, can I suggest integrating your Ecamm with your Zoom? Makes the process easier for everyone. Yes. That is that has now been moved up the priority list after today. I was like, Yeah. And then then there's the other thing too when you're talking about artwork. I look at logos and evaluate their ability to be embroidered, But that's just Ray over and around the layout. It's one of those things. I mean, my very first logo for the school of podcasting had this microphone.

00:49:02.505 --> 00:49:39.730
Now that makes sense because it is a podcasting thing, but it had all these crisscross lines to make it look like the screen that would have never been you know, it didn't look great on a t shirt anyway. But, yeah, Danny, I put the the link in the the chat again. I'll put it here again to see if that fixes the issue. Tubbing on my interview. It's always on as far as I know. Ecamm has saved my bacon numerous times. Well, you gotta save the bacon. I mean, you can't lose it. That would be bad. So meanwhile, back at the ranch, here's a fun one. It it's it's a classic. When I see these, I'm like, do we really wanna And I was like, you know what?

00:49:39.730 --> 00:50:01.364
It's it's a classic. And so the question is, should I edit out ums, ahs, and silences from my podcast? That's a classic. I mean, that that goes back to the fifties. I was wondering I was wondering to what extent, if there is, should I be editing my podcast episodes? Edit out the boring stuff. Should I keep moments of silence and thoughts in the episode?

00:50:04.625 --> 00:50:11.800
Maybe. Should I keep the umms and ahs? I'm not sure and would love to hear what you think. So for me yeah. I don't know what's going on, Danny.

00:50:11.800 --> 00:50:15.639
It's like so turn off interview and then turn it back on.

00:50:15.639 --> 00:50:52.219
That is what I was saying. Okay. So the the thing with umms and your nose and things like when they're distracting is when I pull them up. Like this show that you're listening to right now because of myself and we're doing live things and because technology isn't working and we don't know what to say, I will say hundreds of times by the time our ninety minutes is over. And so I go into, in this case, I'm using Descript, and I will say find filler words, and the only filler words I remove are and and I have yet to have anybody say, man, that sounds really choppy, you know, like a bad edit.

00:50:52.815 --> 00:51:10.050
And it it does now I would never that's about what I would do. I know it also repeats double words. So if somebody somebody said a double word, it would remove that. But for me, it's when it's, a, do you have time? That's the other one. And then, b, when it becomes distracting.

00:51:10.829 --> 00:51:28.974
But that's that's a classic. And then Ray brought up ReSound. I use ReSound for a few of my clients, and I love it because it only does one thing. It remove it identifies filler, basically, umms, and you just go to the next one. You listen to it. You delete it. You listen to the edit. You go to the next one.

00:51:29.034 --> 00:51:48.309
So I'll go through a a sixty minute interview in, like, eight minutes. And most of the time, it I I trust it so much now. If I have someone because one of my shows, I edit people where English is not their first language. So as you might imagine, that's a pretty popular word when it's not your first language.

00:51:48.625 --> 00:52:36.789
And so you you know what they look like. And so there are times I don't even have to listen. I'm like, nope. Get rid of it. Get rid of it. Get rid of it. So if you're trying to get rid of filler words, resound is a is a cool tool. But for me, you can go too far. I remember one of my very first clients, she wanted to sound like NPR. And anytime she breathed, even if it was that much, she have she's I'm like, well, people breathe. Like, you you know? No. No. No. Take that out. And I was like, okay. Because in the end, she sounded like this weird robot that never breathed, and and she took out all the silences. So it was just like if somebody just kept talking and there wasn't ever a pause and they didn't breathe and they just kept talking, it would kept going on and on. You're like, jeez. You gotta give people's brain a chance to kinda chill out. So keep that in mind. But I I was like, oh, let's do a a classic.

00:52:37.250 --> 00:52:48.355
I I think there's I would say there's one exception. And I was I was doing some editing for somebody a while back, and they would they would bring their arms. I stuttered even thinking about the way they did this.

00:52:48.574 --> 00:53:21.065
They would say they would be on a word, and then, like, it would it would blend in. Now they're singing it. And I don't know what was more annoying. No. Okay. It's too strong of a word. But what was more difficult to edit? There we go. Taking them see. I just did it up. Taking that out or the sound it made when I took them out. Because all of a sudden, you get this really hard gated you know, they're they're talking, like and it just ends. Yeah. Like, because you remove the I think we can get a little too aggressive sometimes on these edits as well.

00:53:21.065 --> 00:53:39.239
And I've I've heard a few times where you it's obvious it's been edited. And I I just kinda I'd leave the more natural sound in for some folks as opposed to getting it perfect if you're gonna get a if you're gonna get that that obvious cut sound.

00:53:39.784 --> 00:53:47.085
Or you've you've heard these edits before where they go up and down. And you're, you know, and you're like, okay. That was not natural.

00:53:47.864 --> 00:54:27.289
Somebody some editor went in there and got a little aggressive with with the sound. So I think we can error too much on it. I haven't heard I haven't heard one of these in a while, just maybe because most of the podcasts I listen to don't do that. One of the I've been listening to the Wall Street Journal podcast. They do a morning and an evening. And they'll they'll bring these guests on to interview them, and they are absolutely cutting them off. Like, you know, you can you know there was more conversation to be had, not in a bad way. Just, you know, they were in the middle of a thought, and it didn't their their language did not naturally come to a conclusion. You know, they cut it off right in the middle.

00:54:27.909 --> 00:54:31.530
Then you're like, oh, oh, oh, yeah. That was okay. There's an edit there.

00:54:32.150 --> 00:54:50.500
So I think you have to be now they're editing for for time. Right? They want their podcast to be tight, a tight twelve minutes or whatever they're shooting for on that podcast. I think we can go a little overboard at times on these, on these edits. And I don't listen. We most people don't edit, so it's not a huge problem.

00:54:50.500 --> 00:55:04.244
I just I think it's one of those things to be careful for. Don't make them sound like a robot. Don't cut them off in mid sentence. You know? Be careful about getting too aggressive with your edits. I didn't realize in Ecamm, you can use different types of links.

00:55:04.545 --> 00:55:14.724
So before I used the one that said Ecamm, and now they have some sort of domain that I'm hoping is set up. Click to join us. But, so yeah.

00:55:16.039 --> 00:55:44.894
I'm gonna I'm gonna say if he had trouble before, there's something going on with the way you Yeah. With your instance of this because I got in eventually, and Ralph got in eventually. Yeah. It's weird. So but Danny says in terms of, is removed if multiple after each other in a short time. Yep. But leave all the other natural ones. Yeah. That's me. Like, people do say and the last couple episodes of the school of podcasting, there have been a couple times where I've tripped over my tongue, and I'm just like, I'm leaving it in. That's how people Well, the breathing too.

00:55:44.894 --> 00:55:48.489
Like, people remove breathing. You're like, this doesn't sound right. People breathe.

00:55:48.710 --> 00:56:02.824
It's okay. We listen to people breathe all the time. Now if it's annoying I mean, this is it's there's an art to this. Right? And listen. You do what you wanna do. But I've I've heard some a little too aggressive before, and you're kinda like, that's just as that's just as distracting.

00:56:03.125 --> 00:57:00.264
Yeah. That's true. If the point is to not have it be distracting, and then you're like, oh, yes. Yeah. You you've kind of just you've removed one problem and replaced it with another one. So that's no no fun. Here is a a one that we kind of again, I think it was Dan said we overthink things. Advice, please. I have a couple of ill performing episodes that I'm not really not happy with. I might have used this before. This sounds familiar. There were guest episodes and both went off on tangents, and I don't think they serve my audience too well. Well, there's a thing called editing. Question is, can I just archive them, delete them, And if so, does that affect anything anywhere? Okay. My hosting platform is Libsyn, and thoughts would be, appreciated. So, yeah, if you have an episode that well, first of all, if your guest goes on a tangent, edit it out. That that would be my very first thing.

00:57:00.264 --> 00:58:03.690
Like, again, you're you're the goalie. Your audience is the guest. Somebody tries to, you know, feed you some you know, go off on a tangent. Just edit it out. So that would be that. And then it's your show. So if you wanna or if you're on Libsyn or really any media host, you could save it as a draft, which will pull it out of your feed so it's not public anymore, but you still have it in the event you'd later wanna go back and fix it or things of that nature. But the only time I've only removed a few shows, and it's because they were completely worthless. I remember one I interviewed two different people from do two different podcasting services. This was forever ago. And one was called InnerTube, I n n e r t o o b, if I remember right. And they were SoundCloud before SoundCloud, and they went out of business. And then whatever the other company was went out of business. And I was like, well, here's an episode where you can hear two people talk about businesses that don't exist anymore. And I was like, yeah. That's not any value to my customer. And so I was like, no. Thank you.

00:58:03.929 --> 00:58:10.989
Danny Brown bringing up the eighties reference. If the result editing is Max Headroom. I remember Max Headroom. Yeah.

00:58:12.170 --> 00:59:14.389
We're we're getting ready. We did a content audit for all of our sites, and mine included a lot of the stuff that I was doing. And yesterday, I was going through the with the team that did the content on it, and we were looking at it both from an SEO perspective. And then we started thinking like, okay, I've got ten years of content out there now on our sites. Is 10 too much? Now we did this audit three years ago, two years ago, something like that. And we decided, Yeah, 10 seems to be the right number. For whatever reason this year, 10 feels like it's too long. And I was like, I think we're gonna go back to everything pre 2020. And unless it's got amazing numbers, you know, we we interviewed some high profile guests or whatever, and they because of their name, they still get some SEO, and some of that stuff works. But I I think we're gonna go back and pull and start taking down everything pre 2020 and just leaving I Dave, I've got February Wow.

00:59:14.744 --> 00:59:18.125
Out there, like, from if you go those ten years. Right?

00:59:18.585 --> 00:59:25.963
There's a lot of content out there. I now some of it, actually, we have a podcast that's theme based, you know, for the CliftonStrengths themes.

00:59:26.105 --> 00:59:44.764
We're gonna keep, excuse me, we're gonna keep those because that's those are way more evergreen than the interview stuff that I was doing. The point of this is not what I'm doing. The point is the the, you know, the consideration that's going into this and and thinking through, hey, what is the good content?

00:59:44.764 --> 01:00:02.500
What should stay? There may be some things that should should go. In fact, in our, in our case, we're gonna, we're gonna, we're removing more than less just because we feel like where we've come with the conversation on that. And then and clean that up a little bit. Do we need to?

01:00:02.880 --> 01:00:52.108
No. I don't think we need to. Should we? Yeah. Yeah. It's it's probably time to tighten some stuff up. I've got some resources coming this summer whose whose titles start with the word intern, which is kind of nice. They're gonna learn some, they're gonna learn, through this process, they're gonna learn some things about that kind of content and SEO and some of those pieces, working with this kind of stuff. So it'll be good experience for them. But, yeah, we're gonna make a we're gonna make a more a less surgical and a more hack approach and just kind of chop five years off and say, now for me personally, I'm kind of like, I look back at a podcast I did ten years ago, Dave, and I'm like, who is that guy? No, man. Does he know anything? You know? Yeah. Right?

01:00:52.108 --> 01:01:07.065
Right? And so it's just some of the and then some of the older content that we're deciding to which is not doing particularly good on YouTube, but the content is still good. We're gonna unlist those YouTube videos. But keep the podcast.

01:01:07.065 --> 01:01:10.204
Keep the audio because the audio stuff is not distracting.

01:01:10.905 --> 01:02:27.485
The video was so bad ten years ago in some cases. Right? It's distracting. And so we're gonna leave it in its form, yeah, that stuff's gonna go that stuff's gonna start getting unfindable in most cases. We'll unlist it so you can still if people had it linked to it or whatever, they'll still be able to find it. But I don't know if I want the general public landing on some of these older videos where you're like, oh, that's because now the video becomes distracting. Right? You start look you start looking for, you know, you start looking for old fifties style things in the videos where you go, I can't believe they're still wearing those kinds of glasses, or, man, his haircut doesn't look anything like that today, or, you know, those distracting things for people. Right? And then they'll do, listen, we got distracted here trying to get Danny in this. And it Yeah. It can kinda derail your show, those kinds of things, those stylistic kind of things from the past. They can also be distracting as well. You you might choose to edit them by just not making available anymore. Yeah. Yeah. It's out there. But if you Google, like, Joe Rogan's first episode, It's horrendous. It's barely lit.

01:02:27.945 --> 01:02:31.405
It's him. Like, I think it's working. You know? It's it's hilarious.

01:02:31.864 --> 01:03:34.574
Yeah. Daniel says, I really get annoyed by YouTubers who edit out the micro silences resulting in way too many unnecessary jarring cuts. Jeff c editing for video and audio are basically are two different animals, and we do two different edits. Absolutely. Craig Craig from podcast says that annoys him too when people remove every ounce of silence or there's just too many jarring cuts. If it's I don't know if it's a generational thing. Maybe the kids like those jump cuts. No. It's for the real. They're trying to jam more content into less time. Even the real concept has changed over time, right? First, the whole TikTok thing, thirty seconds. Then they and I think Twitter or X was the same way, right? These were gonna be fast. And then the pressure built. No, let's do them a minute. No, now you can do them two minutes. Now they can be five minutes. And in those early days, right, you're just trying to jam as much content into those reels because we perceive that that people have short attention spans.

01:03:34.875 --> 01:04:00.574
No. What they have is crappy content filters. Right. I'm with you on that. They'll people will watch great content for a long time. Let's not let's not be confused, friends. It's a crappy content filter, not short attention spans. Somehow, we've we've tricked ourselves into this, like, oh, yeah. The ten ten second. Yeah. No. And I was and I I always ask them one question.

01:04:00.574 --> 01:04:18.170
True. I go, why do we have the word binge? And they go, why am I I'm like, if we have a short attention span, why do we have the word binge? And they're like Yeah. Oh, yeah. And I go, yeah. I go, what what's what's grown is our ability to identify crappy content.

01:04:18.630 --> 01:04:32.324
Exactly. It's a crappy content filter. You know? And I'm like, and we're out. I'm like, that's it. That's what we're just better at it. Uncle Mar says Nobody will nobody will watch my content, so I need to make it shorter. No. You mean to make it better? Better. Yeah.

01:04:33.025 --> 01:04:36.510
Yep. Half as long, twice as good. Right. Yeah.

01:04:36.570 --> 01:05:01.215
Uncle Mar says I don't edit my videos. I create a separate audio and edit for the. That's what I do with this. I it still kinda bugs me that I have an unedited video on YouTube, but I'm like, you know, that's not my main focus right now. I don't think many people watch it. Right? Because they know saw that. Yeah. Right. We know and that's okay. Like, the but there will be someone who says, no. I wanna watch the live version. Okay. It doesn't cost you anymore to leave it out there.

01:05:01.215 --> 01:05:07.920
I don't think it's Right. Yeah. Necessarily hurting you anyways. But then take that content, make it in the right form if it's interesting.

01:05:08.460 --> 01:05:15.920
Listen, us going back and forth trying to get Danny in here is not interesting content. Like, Danny, I'm sorry.

01:05:16.300 --> 01:05:23.945
If Dave is gonna make edits, you that whole thing should be like, trying to get you in here I mean, I I hear this from folks.

01:05:23.945 --> 01:05:27.625
Like, we don't wanna hear you troubleshooting during the show.

01:05:27.625 --> 01:05:42.519
Right? It's not now live, you tolerate it because you wanna hang around here. But sorry. Troubleshooting on the show, not interesting for most people. Me and Rob do it all the time on our show. People love it. Yeah. I know. No. They don't. It's not interesting. They don't.

01:05:42.818 --> 01:06:01.364
I'm yelling at the dashboard. Frustrates them. Yeah. Now if you and I started yelling at each other, maybe that That'd be interesting. I don't know. Mom and dad are fighting. Yeah. I was looking I don't have any cool big music. I was looking for something because that would have done it. I'm like, and here, it's his third attempt.

01:06:01.364 --> 01:07:21.530
Here comes Danny. You know, some sort of timpani or something to to build it up. That would have been awesome. But Jeff c comes in with, like, I think to to really just sum it up, I really think editing styles have been changed based on trends. Good storytelling is what really matters. And that's when I was like, oh, that's why he's Jeff c. Hold on. And, again, c is s I e h, not like letter c, not like mister c. Hey, mister c. No. It's s I e h. He is getting some serious run on the show today. We should he should be paying us for all the run. Well, and he's gonna get a lot of run on, Monday School of Podcasting. I interviewed Paul Gowder, which is a guy I met through Jeff c through his channel. And so, you know, he's when you're bored, just go Jeff c. Everywhere. Yeah. He's ubiquitous as they say. Ubiquitous. That's a big word. I might have to look that one up. He's everywhere. It's everywhere. Yeah. A slight tangent. We love tangents. Following your your stream yesterday on newsletters, I it's it should be on my channel. I did a thing for PodPage, and I did it in the school of podcasting, so I'm repurposing this stuff. Just open rates, reach, easy to share, multiple calls to action, you know, newsletters. And he said, so I added an inline survey in yesterday's newsletter and got over 80 responses so far.

01:07:21.724 --> 01:08:01.670
Nice. Dang. So, yeah, that's that's a beautiful thing right there. I'm I am sold on that, and I'm kind of I remember I was watching I think it was Pat Flynn. And Pat Flynn was a huge blogger before he was a podcaster and just generally super nice guy, great content, got a new book coming out I'm looking forward to. And somebody asked him, like, hey. Now that you're a podcaster and you were a blogger because he said it was weird. He'd come to these events. Like, he went to New Media Expo, which was blogging and podcasting and video, and everybody came up to him and said, man, I love your podcast. I love your podcast. He's like, in the in the blog? The blog I've been writing for years, like anybody? You know?

01:08:01.809 --> 01:10:31.399
And they said, what do you wish you had done? And he goes started a newsletter. He's like, I wish I would have started a podcast sooner. He goes, but I really wish I would have started a newsletter because I could have told, you know, all the people when I all the blogging people and vice versa. And the beautiful thing is when it comes to podcasting, there is that kind of friendship ring level of when you actually follow someone. Right? You're kinda like, you know what? I like you good enough. If we go back to another Seinfeld reference, you're sponge worthy, and I'm going to I'm going to follow your show. And so by taking that physical action of saying, yes. I am ready to to hear more from you. I think when you're on somebody's newsletter, it's saying, I want your stuff. I want more stuff. And then, you know now granted, the open rate is so much better than social media, but you're still gonna get that lovely 3% click through rate. I'm like, oh, darn you 3%. So yeah. And Danny says, so many podcasters I know started off as bloggers. I blogged for about twelve years before podcasting for the last almost ten years. Yeah. I I get kind of frustrated a little bit. I'll find somebody's blog, and I'm like, this is amazing stuff. Holy cow. And I will say, have you ever thought of turning this into a podcast? And I was like, no. I'm just a writer. And I'm like, yeah. But, really, you're a content creator, and you're you're you know? I can't read your blog while I'm driving, but I could listen to it. You know? You know? And then there are people like I mean, that's how I discovered Eric k Johnson. He was blogging on the New Media Expo website. I'm like, who is this guy? It's amazing stuff. And I'm like, dude, why don't you do a podcast? You got a background in radio. And he's like, don't know how to set it up. I'm like, oh, I can help you with that. And now the guy's crushing it. So that's the the beauty of it. I I don't think it guarantees. I don't like, I I wanted to say, yeah, good writers make good podcasters, and I don't think it guarantees it. But it is you know, in putting together I listen. I I think I'm a better communicator than I am a writer. But I I think when I was blogging, and I I I need to do more writing. Like, I think it's a good discipline for verbal communicators to learn how to put their thoughts in in written form. It teaches us. It helps our brain kinda think about these things in a in a structured way.

01:10:31.779 --> 01:10:35.319
I just think the discipline of writing is good for us in some ways.

01:10:35.539 --> 01:11:15.734
Does it automatically make you good? No. But I do think there are writers who would be good as podcasters being able to get that out verbally. And I know some I mean, I listen to some who are in that way. So wouldn't discourage it. If you don't like doing it, don't. I mean, there are some people who are terribly uncomfortable doing it that way. But for everybody who's doing both, you know, verbal podcast or doing podcast and then doing do do I need to say verbal? I think that's implied. And then doing newsletters or or blogging, I think if you enjoy doing both, I do think, you know, there there there are folks who like to come and read it. I mean, I used to get a newsletter from a a guy.

01:11:15.734 --> 01:11:33.630
He eventually shut his newsletter down, but I looked forward to that newsletter every week. It was well written. It was well constructed. It was me a way of catching up with him. Now if you're not a good writer, practice. Yeah. Because just because you can write doesn't mean you should.

01:11:34.649 --> 01:11:38.429
And and, you know, and doesn't mean it's always interesting.

01:11:38.729 --> 01:12:03.869
So if you're if you're if you're thinking about doing a newsletter or writing these you know, writing a blog post, that sounds like it's a thousand years old, right, when we say it that way. Get also get help and feedback on what you're writing. Just because you write it doesn't mean it's good. Oh. You know? Right? Yeah. So and just because you call it a newsletter doesn't make it interesting.

01:12:04.489 --> 01:12:30.090
And just because you're including personal content doesn't mean people will find it interesting. So you still need to go through some of these, these same disciplines we go through in podcasting and getting feedback and practicing your craft and getting the right equipment and doing, you know, getting some maybe getting some practice. You might need to take a course, right, to figure out, hey. What how do we do this thing right called writing?

01:12:30.310 --> 01:12:41.795
Because it just putting words on a page may or may not be interesting. Yeah. I Alex Bloomberg was the guy behind what was Gimlet's big show?

01:12:42.095 --> 01:15:56.465
I know they had Reply All and a couple other ones, but Alex Bloomberg, he was on Planet Money. He's an NPR kind of offshoot guy. Brilliant. Right? Got got his payday from Spotify back in the day. And but I watched I bought a course that he taught on content creation. Mhmm. And we are talking about distracting umms. Yeah. This guy, right, he's used to reading the stuff on his show in a very dramatic way, and he's really good at it. And this is the way he you know, he's and and so for him to go off the cuff was not his his skill set. Not that he was horrible, but I was like, oh, this is I'm not used to hearing live Alex. You know what I mean? It was so different. And you mentioned newsletters like Eric Newsom has one, the guy behind make noise. And he doesn't put out a newsletter very often, but when he does, number one, it's really long. His last one actually threw in 11 Labs because I I just opened it up, and I was startup. Thank you, Daniel. Startup was a great podcast where he gave the behind the scenes of him trying to start this podcasting company. It was basically the the behind the scenes of making Gimlet. So it was, great stuff. But live, he was you know, it wasn't his may what what it wasn't his zone of genius. I hate that saying. Every time I hear it, I'm like, ugh. But that's it. I just had some other quick comments here. The transition, Dan says, from text to audio is similar to the transition from audio to video. Lots of overlap. Sure. But there's still different mediums that require different skills. Absolutely. I like here's why I like writing because there's no tone of voice, and it's kind of like communicating with one hand behind your back. I'm like, how can I and that's where you use bolding and italics and space? A lot of times, I will have something, and if I really wanna make a point, it'll be like a three word paragraph. Like, and then I found it. Like, that'll be it'll be separated apart for its I that I'm weird. I love I love writing. Well, and the advantage of doing both, like, podcasting and writing is people hear your voice. I mean, have you ever read a book and you didn't know the author and you you you kinda make up your own voice in your head. Right? Then when you meet the person, you're like, Oh, that's what they sound like. Well, when you have podcasters, you're used to that. Like, Dave, now anything you write, I would, I would automatically put your voice in my head. That makes actually the writing easier for you, because I'm adding all your inflections without you having to do all those things. Right? So I think that's one of the advantages to having if you're gonna write and gonna have a podcast, that's the there's an advantage there in when they're reading your stuff because they've heard your voice. And they can it it you can do less in the writing style, and they'll automatically add those inflections in for you. It's kinda cool. Yeah. Danny says newsletters are where your loyal fans are. So that's it. Can be. Gotcha. Jeff c. Paul Gowder is legit when it comes to emails. Interesting to hear Dave's upcoming episode. Well, just to show the power of Jeff c, I went over. I saw him. I'm first of all, I'm watching YouTube in the living room on my lunch. That's like a thing I do now, like, every day.

01:15:56.465 --> 01:16:17.829
I'm like, oh, let's see what's going on on YouTube. So I saw Jeff had a new episode out, start watching it, and everything Paul said, it was like, kinda makes sense. Oh, that makes sense. Oh, that makes oh, that would work. And so I went over to his website, and he had some sort of thing for $50 a year, and I immediately bought it based on one appearance and the fact that Jeff said he was cool.

01:16:18.050 --> 01:16:24.725
So there's word-of-mouth marketing, you know, and just the credibility of of podcasting.

01:16:25.425 --> 01:16:28.704
Todd the Gator, all of my podcasts start out as a written show. Mine too.

01:16:28.704 --> 01:16:53.614
Most of them. Well, not this one. But the school of podcasting, I usually write something out. Otherwise, I am all over the place. I don't know how to do it any other way. Well, yeah. Well, if it works for you, then, you know, do it. Danny Brown. I think bloggers understand the flow of content, where to pause, how to offer a oh, is this a British word? Lead, l e d e? Jim, do you know what l e d e is? No. I don't.

01:16:53.755 --> 01:17:09.090
Offer a lead. How to grab attention, where to put the the key takeaways. Yeah. When you're writing, that first sentence needs to lead to the second sentence, the third one, etcetera. So Ray over at Around the Layout podcast. I listened to Dave's podcast on newsletters.

01:17:09.550 --> 01:17:24.484
On my way to Maryland, it had me so pumped up I nearly pulled off the New Jersey Turnpike and started working on it. That's the engaging content. I have, for me, engaging content in the car is when you're either yelling or yeah. You're yelling. You're either like, yes.

01:17:24.545 --> 01:17:57.854
Preach it. Say it. No. You know, you're that. Or you're like, you are such an idiot. So, yeah, AI goes to college. Craig says writing is equals thinking most of the time. Yeah. I saw a a good post, and I thought that makes sense. They that so many people think, well, I'm an introvert, and I'm kind of internal. Introverts usually think before they talk because they don't talk much anyway. And so introverts actually might make better podcasters because they're used to thinking through what they're gonna say. And I was like, that's a really good point.

01:17:57.854 --> 01:18:45.734
And the beauty of it is podcasting is a great way to meet thousands of people without actually meeting, you know, thousands of people. So yeah. And then Danny says, I'm not shouting. This is just tone of voice for using all caps. Don't you hate when you write, like, two and a half paragraphs and you look up and you see your your caps lock has been on. In Microsoft Word, you can fix that really easy, but I'm just like, oh, dog got it. So keep them oh, here we go. Uncle Marv is gonna save us, a lead, l a d e, is the first sentence of a paragraph of a news article that summarizes the main point. He learned that last month. Well, speaking of learning, you know what I learned from uncle Marv? He has a show. I think it's unhealthypodcast.com. And I don't know.

01:18:45.734 --> 01:18:52.715
Probably I think it was YouTube. So here we go again. Praise to the YouTube, you know, algorithm. It was like, hey.

01:18:53.255 --> 01:19:25.994
You you know uncle Marv, and you like uncle Marv. Here's uncle Marv on some woman's podcast talking about his other show, unhealthy oh, what is it, uncle Marv? I should know this. It's it's something I think it's unhealthy podcast. And in it, he talked about an app called Yuka, and I believe it's y u k, maybe two k's, a. I think maybe I I could pull it up. It's really depressing, but it's really helpful because you point it at things you eat, and it goes, yeah. That's really unhealthy.

01:19:26.534 --> 01:19:37.329
And some of it, like, I was drinking this, and then we're not even anywhere close to podcasting. But the fact that, no, we're right on it. I know uncle Marv. I trust uncle Marv.

01:19:37.390 --> 01:19:59.050
Uncle Marv says this is a cool app without even thinking about it. I go to my phone, search for it, find it, install it, and start using it. So when you and and now I like uncle Marv even more because he found me a healthy tool and an easy tool that's free. And so if uncle Marv again says, hey. I found this thing.

01:19:59.189 --> 01:20:02.868
Uncle Marv's unhealthy podcast. Keep it simple. There we go.

01:20:02.868 --> 01:20:28.569
And so once when you give somebody content that's good, and you're like, oh, wow. He said this. He said it was good, and it is. Oh, holy cow. So the next time uncle Marv says something, I'm even more likely to then, you know, do whatever he just said to do. So if he, you know, told me to do the hokey pokey and turn myself around, I probably would because number one, I mean, that's what it's all about.

01:20:28.948 --> 01:20:32.329
And it is y u k a, not two k's.

01:20:32.789 --> 01:21:28.600
I wanted to put two, but it's only one. But to me, that again just shows the power of podcasting and word-of-mouth and gaining trust and how you keep people's trust by not going, oh, no. You wanna use this app because they paid me even though I know it's crap and that whole 9 yards. So maintain your integrity there, and, you should be good to go. Here's you know, as much as I talk crap about Spotify, here's a uncle Mars says, oh, crap. The pressure. I can't. But here is a a fun one that I was like, as much as I talk crap about Spotify, they finally did something for podcasters. Team management within Spotify for creators, notice it's not podcasters anymore, were writing to let you know that account admins can now grant team members access to your show with customized permissions, including for episodes, analytics, and fan interactions.

01:21:29.140 --> 01:22:04.585
Users who have previously successfully added your show to their Spotify for a creator's account have admin access by default. So that's the so if you number one, if you're I I always say, if you're doing things for clients, like, let them set up the account, but I realize there's some people that are like, I don't want I don't wanna do anything with this technical stuff. You do it. Okay. Well, you could then set yourself up. You would be an admin by default and then set them up as an admin or less if you don't want them you know? I only want you to see stat I don't know. I haven't looked at this yet.

01:22:04.805 --> 01:22:19.970
But I was just like, oh, it's a it's a walled garden that actually, like, threw down a ladder to let people climb over it. So at least that's as as much as I bag on Spotify, they they appeared to have done something that was actually almost helpful.

01:22:20.510 --> 01:22:31.475
So that's exciting. The dances I'm hosting on Megaphone, and they've done a lot of integrations between megaphone and Spotify for creators lately. Yeah.

01:22:31.774 --> 01:22:35.454
It's I hate to say this, but I think Spotify is here to stay. Right?

01:22:35.454 --> 01:22:50.539
I mean Yeah. I don't think they're going anywhere. No. I I think they're gonna continue to be a to to be a major force. I mean, certainly with Google exiting podcasting for the most part, like, it's it's them and Apple. Google, they have YouTube.

01:22:53.079 --> 01:23:07.435
What are you talking about? They're all over podcast. Do. Yeah. They do. Yeah. They do. Where's my rim shot? That's not okay. Well, never mind. I know Missed opportunity. Listen. A real missed opportunity on on YouTube standpoint to become a podcast platform.

01:23:07.654 --> 01:24:07.399
Like, they there's nobody that could have done it better than them and distributed it better than them. If they would have embraced a little bit of the podcast, the RSS, and they tried at one point, and then it was a disaster. I mean, they they did it wrong and, of course. Yeah. What gets me is they were this close. They were the they're they're like that podcaster that quits at episode seven. Whereas if you just make it to ten, you'll probably be fine and keep going for years. And I'm like, just make it a native app on make it on like, when you open up the Android phone, put it right there. It's what Apple did. You know? I am sure behind the scenes, there was a bunch of old YouTube curmudgeons who had been with who had built this platform. There was video. We don't believe in podcasting, you know. And then these these other engineers came along. Hey, guys. We got this opportunity to do this thing. It's gonna be great. You could do it this way. And I am sure this one got shut down because of pride. Like, oh, no. We don't do that. We don't do it that way or video.

01:24:08.500 --> 01:25:03.329
Right? And, like, and, like, but gosh, we could do it. And I'm sure it got because they allowed at Google, they allowed competing teams to do things. They to create two or three or five completely competing things. Then they got to a point where they tested it, and this is why they got so close. And then one day, some executive who's over it said, okay. These guys win. This is the direction we're going, and everything else got shut down. Right? So I'm sure that's the way it happened over there. And it's too bad because they could have been a they could have been a force in podcasting, and they just gave it to Spotify. They just gave it to them. They did. Here you go, guys. Here you go. Be Yeah. Go go and and and own it with Apple. I forgot about this Google Podcast manager and the search and analytics feature where it told you how listeners found your show was excellent. Mhmm. And Yeah.

01:25:03.390 --> 01:25:16.854
Yeah. I know. Unfortunately, the our friends over at Google Now Alphabet are they they just they get so close. Yeah. It gets so close, and then somebody's like, nah.

01:25:18.274 --> 01:25:40.180
Nah. Let's not do that. Well, somebody told me that Google notebook has a competitor from Google. Like, there's another team working on this AI tool. I'm like, that's crazy. Chris says it's not Spotify for creators. It's Spotify for advertisers to which Dan goes, kinda like Google, Meta. Yeah. They're all for for advertisers.

01:25:41.255 --> 01:26:02.849
Yeah. For sure. Listen, if they if you think they're representing us, like Yeah. Wake up. Open your eyes, friends. Guess again. We're just we're just the content. We they're selling to us. Right? That's it. That's who they're that's who they're selling to. Oh oh, I okay. We're we're coming up on time. Wait till you hear about Alexa plus.

01:26:03.389 --> 01:26:21.335
Oh. Oh, it's she knows what you like and eat and recipes and blah blah blah blah. And it was going on. I I put it on Facebook last night. They're they're it's $20 a month, of course. It's not free unless you're on Amazon Prime, and it just sounded so creepy.

01:26:21.729 --> 01:26:43.113
Yeah. Here we go. She knows what you've bought, what you've listened to, the videos you've watched, the address you ship things to, and how you like to play. But you can also ask her to remember things like that will make the experience more useful you for you. You can tell her things like family recipes, important dates, facts, dietary preferences, and more, and she can apply that knowledge to take full user useful action.

01:26:43.255 --> 01:27:09.015
For example, if you're planning a dinner party for family, Alexa can remember that you love pizza, your daughter's a vegetarian, and your partner is gluten free to suggest a recipe for the restaurant. I mean, that doesn't sound creepy at all. Yeah. So come That's actually some of that can be helpful. I think they're a little late to the game on this one. You know? But, we are I hit the button way too soon. Jim, what's coming up on Home Gadget Geek? I know it's gonna be a huge shock.

01:27:09.074 --> 01:28:32.564
Jeff C. It's like we planned this. I had the whole, the whole show. I was like, Man, Jeff is getting some really good run. Anyways, Jeff comes on, we talk a little bit about the modularization of AI, but he built a monster rig for his, some of the AI work that he's doing. And it's super impressive. So if you like Jeff, if you're kind of a PC or a computer person, you like that kind of stuff, you're gonna want to come watch the video, because that part's important. Head over to the AverageGuy.tv, and it is available now. That's why I was laughing. I'm like, I hit this button. We're at Oh, boy. I didn't realize it was that far. It's like Sorry. I hit that, and I was like, when I was reading the Alexa thing, and I was like, oh, it's a bad idea. Oh, well. Sorry. But on the school of podcasting, we will have part two of talking about emails, a little more on strategies, what to write about, different tools, and things like that. So that is coming up. And that was one. You know how there are occasions that you you think it's gonna be a good episode, and you put it out, and you get crickets, this is one where I'm like, this should be a good episode. And I got a lot of unsolicited feedback. Like, Ray was like, dude, I had to almost pull over to to write stuff about it. So I got a lot of feedback on it. That's why I was like, alright. This deserves a part two of all the stuff that I was gonna put in, but I was like, I'm already at forty eight minutes. You know?

01:28:32.564 --> 01:28:48.038
So that's coming up. And, of course, we'll be here next week. We won't be here the March because of podcast movement, but we'll be here with another fun filled episode of Ask the Podcast Coach. And since we're out of music, we'll just play this. That's not annoying.