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Sept. 14, 2024

Are We Going to Be Replaced by Google Notebook?

Are We Going to Be Replaced by Google Notebook?

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Ever wondered if AI can truly replace the charm and spontaneity of human podcast hosts? Google Notebook has something that jarred me, and made me nervous.

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Mentioned In This Episode

Streamyard Replacement Article
https://schoolofpodcasting.com/streamyard-alternatives/

Google Notebook
https://notebooklm.google/

Perplexity AI Tool
https://perplexity.ai/

School of Podcasting
https://learn.schoolofpodcasting.com use the coupon coach

Podpage
https://podpage.com

Ecamm
https://www.askthepodcastcoach.com/ecamm

Buzzsprout
https://supportthisshow.com/buzzsprout

Captivate
https://supportthisshow.com/captivate

Blubrry
https://supportthisshow.com/blubrry

Descript
https://supportthisshow.com/descript

Podcast Guru Listening App
https://podcastguru.io/

Bill Maher and Henry Winkler
https://youtu.be/LSY7mTg2P2Q?si=CqZMbS9tVlav3PV4

Women in Podcast Awards
https://womeninpodcasting.net/awards/
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Chapters

00:00 - Coming up on the show

01:42 - PodcastBranding.co

03:13 - Based On a True Story Podcast

07:37 - Podcast AI Impact Analysis

16:53 - Tech Tools in Content Creation

28:05 - Releasing Audio and Video Timings

32:19 - Optimizing Video Editing for Podcast Promotion

39:30 - Podcasting 2.0 and Chapter Considerations

48:17 - Podcasting 2.0 Evolution and Challenges

50:41 - Bill Maher and Henry Winkler

01:00:45 - How Long Does it Take to Enter Chapters?

01:04:33 - Thank You Supporters!

01:07:59 - Wheel of Names? What Happened?

01:08:52 - Lessons From Jim's Roof

01:12:03 - Lessons From Heavy Lifting Podcasting

01:16:36 - Studio in the Mall

Transcript

Dave Jackson [00:00:00]:
Ask the podcast coach for September 14, 2024.

Silent Announcer [00:00:04]:
Let's get ready to podcast.

Dave Jackson [00:00:08]:
There it is. It's that music that means it's Saturday morning. It's time for ask the podcast coach where you get your podcast questions answered live. I'm Dave Jackson from the school of podcasting.com, and joining me right over there is the one and only Jim Collison from the average guy dot tv. Jim, how's it going, buddy?

Jim Collison [00:00:26]:
Greetings, Dave. Happy Saturday morning to you. Happy I got some lessons learned from remember last week, the roofers came

Dave Jackson [00:00:33]:
Yeah. Yeah. When they were

Jim Collison [00:00:34]:
I got a I got some podcasting, like Dave Jackson style. So maybe a little bit later a weekend. Lessons learned from watching your roofers do their job. Anyways, great to be back on a Saturday morning.

Dave Jackson [00:00:46]:
And I should say right now, if you have children in the car, there are gonna be naughty words said today, just a a a few. But just so you know, I'm gonna do something that I normally don't do, and I've got some stuff that I can't wait to play you because I just I yeah. But we'll get to that. I just Will you

Jim Collison [00:01:07]:
will you beep those out?

Dave Jackson [00:01:08]:
I will beep those out in the audio. Yes. In when you hear this later in post, but if you're watching live, I'm not that good. Them. And and so that's gonna be fun. But you know what's great to wash down some profanity with? You know, when you're like, all this profanity makes me thirsty. Come on. I thought there was a is some coffee.

Jim Collison [00:01:35]:
Here we go.

Dave Jackson [00:01:35]:
Here we go. And that coffee pour is brought to you by my good friend, Mark, who's Canadian. You know, there's no profanity coming from Mark? He's polite. And over at podcastbranding.co, I've used Mark for pretty much the last probably 4 or 5 podcasts, whether it's ask the podcast coach, school of podcasting, podcast rodeo, your podcast website, podcast hot seat. So I'm talking about this because he's good. He's really that good, and he's gonna do so much more than anybody on any of those discount websites because he's gonna sit down with you 1 on 1 and kinda ask you, like, what is your show about? What's the vibe? What's the feel? And then let him do the marketing stuff so that it fits your show. And it's just everything, it just seamlessly flows together. He's been doing this forever.

Dave Jackson [00:02:25]:
He's got over 500 pieces of artwork, and he's not just an artwork guy. If you need a whole website, you wanna talk about getting a whole brand redone, He can do websites. He can do PDFs. He can do business cards. He can do artwork. If it's anything that you want people to see you, they're gonna see you before they hear you. There's only one place to go, and that is podcastbranding.co. And tell him Dave and Jim sent him.

Jim Collison [00:02:54]:
Big thanks to our good friend Dan Lefebvre over there based on a true story, based on true story podcast.com. This week, historical events, if you want to head out there: 300, The Rise of an Empire, United 90 3 A Star Spangled Story, Battle for America and The Exorcism Which One of These Things is Not Like the Other? The Exorcism of Emily Rose is out there. And if you need something new to listen to, or you just want to hear how well a podcast is done, check out Dan over there: based on TrueStoryPodcast dot com. Dan, thanks for your sponsorship.

Dave Jackson [00:03:31]:
See, that makes me because any time you hear based on a true story and the word exorcism, that makes you wanna kind of go, wait, what? Like, how much of that is true? The other thing I wanna say thanks to Dan for is somebody in a Facebook group had said, hey, did you guys hear that StreamYard's price is going up by 80%? And Dan was nice enough to point them towards a post I have on the School of Podcasting and I'll put a link to that in the show notes. If you go there now to the front page, you'll see there's a whole thing on StreamYard and it just talks about the difference between Evmux and you know, ECAM and all the other fun places. So thanks, Dan, for the the quick little shout out on that. All right. So I'm first of all again this there I'm gonna play you 2 things and the question is. You gotta

Jim Collison [00:04:20]:
go back to the Oh, yeah.

Dave Jackson [00:04:21]:
That would be good. I just wanna look at my there we go.

Jim Collison [00:04:24]:
I mean, we we can give me a novel show.

Dave Jackson [00:04:29]:
But the question is gonna be which one of these would you listen to? Okay, so this is this now again, this has some. So if you've been on an elementary playground around 6th graders, you've probably heard these words. But the and I'm gonna, you know, they asked for feedback on their show in Facebook. So this is my feedback. The show is called No One is Listening Anyway. Now for the record, that sounds clever. There are multiple shows called No One is Listening Anyway. So that would be my first advice.

Dave Jackson [00:05:00]:
They also have naughty words in their description, which Apple really doesn't like. So keep that in mind. But this one, the title is Rage Against the Time Machine. And so it goes and I'm playing this from Apple Podcasts. So I'm hoping this is gonna work.

Jim Collison [00:05:16]:
How long is this clip, Dave?

Dave Jackson [00:05:18]:
We're gonna listen to about let's go 2 minutes. Alright.

Jim Collison [00:05:23]:
So so You know how folks listen sometimes they listen to clips and, like, god, when is this thing gonna be old?

Dave Jackson [00:05:28]:
Yes. So we're gonna we're gonna sit here and watch dim Jim and I stare at nothing because if I had it on the same screen that I'm sharing my screen, we couldn't hear it. So this is actually on another machine, but just maybe not a full 2 minutes, but you'll get the you'll get the gist of it here. To listen to explicit episodes, I need to sign in. I did not know that. Did you know that, Jim, that if you want to listen to things Am I

Jim Collison [00:05:51]:
needing age verification or something going on along those lines?

Dave Jackson [00:05:54]:
Which, again, is kind of funny in a way because, again, if you go to I mean, you know, wait, I I don't wanna create it. Oh, that's because I have a typo. I'm like, why is it making me create a new account? And it's because I see it's it's the pressure of typing in front of people. Alright. Because now I'm gonna have to

Jim Collison [00:06:13]:
While while you're getting that set up, as far as profanity goes. Right? I mean, do should you do it? Shouldn't you do it? That's up to you. Right? But Yeah. Just Go ahead.

Dave Jackson [00:06:23]:
And to their credit, they did they do have their show marked as explicit. Kudos for them for, you know, I guess, in theory, you know, you you wanna people know

Jim Collison [00:06:33]:
Joe explicit for the week then if you're beeping out?

Dave Jackson [00:06:36]:
No. If I beep it out, it'll be clean. So that's the good news. Okay. So we are now signed in. Nice save, by the way. Thank you, Joe. Alright.

Dave Jackson [00:06:46]:
Here we go. And it

Anna [00:06:50]:
Welcome to No One is Listening, Anyway. It's a podcast where we chat shit, give you some good news, give you some interesting facts, share a little bit of our weekly rage, and have some input from our listeners on our listeners segment. And we are now on episode 10 My goodness. Of series 2. Yes. Yes. We've done quite a fair bit of episodes now. Honestly, just bare episodes.

Anna [00:07:18]:
Bare. So many. Have you had a good week this week? It's been okay. This was my last weekend off before we start the big thing at work. Fuck. Yeah. It's next week, isn't it? For the next Yeah. And I'm on stop take this week.

Anna [00:07:33]:
So I've basically got 9 weeks of Hell. Absolute hell on Earth. And this was my last weekend off. So I was really looking forward to it, and then I got a cold. No. Did it knock you out? Yeah. And I was at it's only a cold, and it's going a bit on my chest. I've got a bit of a cough, but it's fucking it hurtled me.

Anna [00:07:55]:
I was asleep basically all of Saturday. That's so annoying. Ain't it? I really wanted to do some nice stuff and, I don't know, just enjoy. It was a nice day Saturday as well, was oh, no. Wait. Sorry.

Dave Jackson [00:08:06]:
Okay. That's enough for me. You know? Now, I'm gonna play you something, and this is courtesy of Pod News. So we're gonna actually just because I didn't ask him permission, I'm gonna play the whole beginning of this. So you're gonna hear a little plug for Pod News, a little plug for Buzzsprout because that's our sponsor. But I'm just being fair because I heard this, and I was like, oh, I have to play this. Okay. So wait till you hear this podcast.

Silent Announcer [00:08:30]:
This is Podnews Extra, full length interviews and other stuff. This podcast is sponsored by Buzzsprout podcast hosting made easy.

Google Notebook Man [00:08:40]:
Alright. Welcome in, everybody. Ready to decode some podcast stats?

Google Notebook Woman [00:08:44]:
Always ready to dive into the numbers, especially with this guide you've got, how to understand podcast stats dot PDF. Got some real gold in there.

Google Notebook Man [00:09:23]:
Okay. Got it. So far so good.

Google Notebook Woman [00:09:24]:
But, listen. That's them actually showing up, having fun, digging the vibe.

Google Notebook Man [00:09:30]:
So it's the difference between someone saying they'll be there versus actually being there in your living room grabbing a snack. Exact

Dave Jackson [00:09:37]:
Okay. So which show would you listen to, Jim?

Jim Collison [00:09:41]:
Oh, the second one for sure.

Dave Jackson [00:09:42]:
The second one for sure. Now you're ready? This is the part when I heard this morning, I physically felt like I want to say explicatives. I was kind of I was just like, woah, what? First of all, that's not real. That's AI.

Jim Collison [00:09:59]:
The second one?

Dave Jackson [00:10:00]:
2nd one is AI. It's from notebooklm.google. So what you can do is upload articles and notebooklm.google will turn it into what we just it'll turn it into this.

Google Notebook Woman [00:10:17]:
Exactly. And in the podcasting world, that difference is huge because not every download translates to someone actually hitting play. In fact, this art Like,

Dave Jackson [00:10:26]:
I just heard her breathe. She just went and then she's, you know, and I was like

Jim Collison [00:10:30]:
Yeah. And I getting really good. Not very good at it. Right? But because so because it's AI, but if it has good content, like, maybe the person who created it isn't a good speaker. Right?

Dave Jackson [00:10:44]:
Well, I just, to me, I was like, wait a minute. Am I gonna get replaced? Because I heard that. And I was like, you know, they didn't say

Jim Collison [00:10:52]:
You might, but maybe you might not. I mean, it's the content that matters. Right? Listen, if we took the first one, you know, if we took those first two, transcribed them and then put them in AI voices, it would still be the same like, back, the very first one, you would have to know those people to want to listen to that podcast. Like, because there's, they're not, all they're doing is talking about their day and they had, I have a headache and it's little snifflies. And you'd have to know them for that. I don't know if the voice matters all that much. That second one, you could kind of tell I was gonna say it felt a little bit like an over edited YouTube video where you get, I watch a lot of these whiskey videos on YouTube, and it's a, it's a man and a woman, and they're, you know, they're doing tastings and stuff like that. And they have that quick banter dialogue back and forth.

Jim Collison [00:11:47]:
And that's what it felt like to me. So it does, in that AI, it does, it is very scripted. It is very efficient, though. That's one of those things, Dave, where, because you can get it in a transcript, and then it's being recorded in it, into a voice, man, it's efficient. It's almost too efficient in some regards. When you listen to podcasts like that, and they're scripted out and they're so clean, you don't get your, like your brain almost doesn't get time to, to digest the information. Right? You don't it goes really fast. I have a hard time taking things from that kind of dialogue.

Dave Jackson [00:12:22]:
Well, that was the only thing I thought that was missing, is there was no she'd say something and he'd go, absolutely. Like, the minute Yeah. Like, she Yeah. There was no thinking and, like, time to think was not there at all. But I just when I heard it, I was like, oh. They

Jim Collison [00:12:38]:
didn't interrupt each other. Yeah. Right? They didn't it didn't have this natural feel. It was literally ping, ping, ping back and forth between the 2, right? Clean and sounded real. Again, your brain may a whole you might, it'd be interesting to see if you did 30 minutes of that, and would you be physically tired? Would your brain be tired from trying to keep up with that kind of dialogue? Or, you know, versus a more casual, you know, more casual dialogue from real people? You, Dave, you mentioned being replaced. Are you really worried about that? I mean, is that a real concern?

Dave Jackson [00:13:14]:
Not really, because I have a personality and somebody, like Dan says, what's the difference between AI from someone I don't know and a real voice from someone I don't know? I think Jim's point of the content making the most mattering the most regardless of how it's produced. So that's where and again, AI is regurgitating things that somebody already put together. So there's nothing new coming out of AI. They might be able to you know again put it out in that was definitely more to the point and it sounded better and there was no. Oh, by the way, this is episode 500. We should mention that today.

Jim Collison [00:13:55]:
Oh, woo hoo.

Dave Jackson [00:13:57]:
It was like, I'm pretty sure I need to double check if not next week, but I'm pretty sure when I saw that last week, I was like, yeah, Chris says, is there any kind of disclaimer? Just the little e in Apple that says it's explicit. And speaking of that, Daniel has said, Apple is now okay with profanity in TextNow, and it should not be self centered, which is kind of sad. I'm kind of in a way sad that naughty words aren't as naughty as they used to be. You know what I mean? It's even I was listening about there's this new civility score that Daniel and I are going to be talking about in a future episode of the future of podcasting. But it's just one of the things where, you know, if if your little kid says the s word and they're 6, you're, hey, shouldn't say that, but it's not, you know, I remember once I accidentally went to say the word fork and said something different. And my sister gave me a bloody nose because she was like it was an accident. So it's gonna I just I guess the thing that got me was like, wow, I would listen to that. I remember when the woman in the 2.

Dave Jackson [00:15:00]:
Yeah, the second one. Yeah, yeah. The first one I would not. I would last about 2 more minutes and go. That's enough of that because you have to realize now to their listeners. They're like, oh, I forget who the hosts are. Anna and Leanne, I think. Anyway, yeah, yeah, Leann and Anna.

Dave Jackson [00:15:17]:
So I'm sure if I regularly listen to the show, I'd be like, Oh, Anna has a cold. That's a bummer. But I don't know her.

Jim Collison [00:15:23]:
If you knew them, if you knew them, I think there's a space for that in, when you have folks who are known, right? And so people love the back, the see, the backside of celebrities, right? The real life stuff. People like that. But I don't know, you know, if these 2 girls are known or, listen, they want to do it. If they want to sit down and record it, again, let's not be hypocrites here. We always tell people, You can do anything you want. They can do anything they want on that. Point. Period.

Jim Collison [00:15:58]:
They can do any sorry. I left that out there like I was gonna say something. They can literally do anything they want.

Dave Jackson [00:16:04]:
Yeah. So as much as I go not my favorite intro, do your show. Like, do if you guys are just getting together or chitchat. Yeah. But they she was asking why my show isn't growing. And I was like, now, to their credit, they did at the very big Yeah. At the beginning, they did say this is the show where we talk about s and blah blah blah and then they rant. Okay.

Dave Jackson [00:16:25]:
So I kind of knew what I was getting into. So I'll give them that. They did that part right. As for naughty words, Dan says maybe we'll get new naughty words. The naughty words from the 19 twenties isn't the same as they are today. I remember growing up, you couldn't say sucks. You couldn't say something sucks because that that meant fellating things. And so now it's just it's bad.

Dave Jackson [00:16:44]:
Here's a fun one. The the song Amazing Grace, a staple in the church when it first came out was like blasphemy because it wasn't based on scripture. So you'll be amazed at how things change over time.

Jim Collison [00:16:59]:
Oh, yeah.

Dave Jackson [00:17:00]:
Yeah. Yeah. Brandy says I have a disclosure at the beginning of my show that uses AI generated voices and it was on the podcast rodeo show and I couldn't tell if the AI voice that was saying there might be AI voices in the show, which was very meta. I I was like, I don't know if I can I can't tell if that was a real person or not? And Randy later let me know. No. The thing saying the AI voice saying that there might be AI voices was in fact an AI voice, which is kind of funny in a way. So yeah.

Jim Collison [00:17:30]:
I might. I'll be honest. Like, I just got asked to do some more voiceover work at work.

Dave Jackson [00:17:36]:
Nice.

Jim Collison [00:17:36]:
And I Yeah, except that's not my favorite thing to do. I'm not very good at it.

Dave Jackson [00:17:41]:
Oh, reading a script, put a gun to my head.

Jim Collison [00:17:44]:
Yeah. That's not and I've told my team, my marketing team that I work with, I'm like, Guys, I'm really better off the cuff. If you want something from me, let's start recording and ask me questions, and we can take sound bites out of that. But there is a place for where it would be really helpful. We're going to do some, I think, we're going to do some work we talked about this on Friday where we take a bunch of our podcasts and cut some pieces out and then put them together. And I'll do some voiceover work in the beginning and at the end. They won't be live podcasts they'll just be edited versions. This may actually be a place where 11 Labs, 11 Labs ing my voice would make sense.

Jim Collison [00:18:22]:
Get a really good voiceover script together. Then feed a script into that thing and let me read it. Now we can tweak it and, you know, do some things with it. But if I could get, if I could get me using technology, reading a script, and it sounded good, I would do that all day long. Right? And that may be, I didn't think about that till just this morning. But maybe that's something because on Friday, she was like, Yeah, I'd love you to do a intro script. And I'm like, That's voiceover. And she's, Yeah, like, I told you, I'm not good at that.

Jim Collison [00:18:56]:
And she's, I know, but we'll figure it out. And so maybe I'll try to create an 11 Labs version of me.

Dave Jackson [00:19:02]:
Yeah. This is pretty funny. Steph says, Hey, we didn't celebrate that it's 500. Okay. You ready, Jim? We're gonna celebrate. You ready? Yay. That was fun. All right.

Jim Collison [00:19:13]:
No, it's good. Listen, let me just say with 500: Thank you for everybody who's listened for a very long time to do this. Right? Many of you have been doing this for, since maybe the early days of it. So thanks for helping us to get to 500. It is kind of crazy to think what, I mean, that's 5, that's what, 2 how many years is that? 50? So 10, 10 years? No. 9 years of making these things?

Dave Jackson [00:19:38]:
It's I should know this.

Jim Collison [00:19:39]:
50 a year. Right?

Dave Jackson [00:19:41]:
Because I logged in I logged into Blog Talk Radio, which is where the show that was the I just wanted to play with Blog Talk Radio. And I logged into my Blog Talk Radio account, and it was much longer than I thought. And all the episodes that are supposed to be on Blog Talk Radio don't work. I was kind of bummed about that. I know I still have the original somewhere. I've been moving all my old files

Jim Collison [00:20:01]:
Oh, yeah.

Dave Jackson [00:20:01]:
To the cloud, but I was like I was like, oh, they're still here. And then I went play, and it was like, file not found. And I'm like, this is why you don't bank on free stuff because I had a free actually originally I had a paid version for free on their account because they're like, oh, Dave Jackson wants to use our system. And I did. And I was like, yeah, this sounds bad. And I can't. And for a while, they had a thing where they were like one of the first, like before StreamYard and all the like where you could actually plug plug a microphone in. And I think at that time, everybody was using Skype, but you can actually do this.

Dave Jackson [00:20:37]:
The problem was they had drift issues, and that's where the guy from Blog Talk Radio, who was very drunk at the time at an event because I had a post on my website that to this day still gets lots of traffic. Twelve reasons not to use block talk radio. And he came up to me very drunk and said, please take that down. You're gonna get me fired, basically. So, dude, it's true. And so he did to his credit. He said he printed it out And they knocked off like 10 of the things that I said, These are why you shouldn't use them. But it was the last 2.

Dave Jackson [00:21:06]:
Dude, we're battling science. It's the number of packets. He's, you can't, like, I'm like, I'm just, you know

Jim Collison [00:21:12]:
I'm just telling the truth, man. Just doing my art. Chris Stone has a good comment. Chris Stone says, How about we all get better at speaking, storytelling and doing engaging videos? That's what we control, my friends. And yeah, that, Chris, that's a good, it's, we need to continue to practice and get better at the things we do. I think my idea of using 11 Labs to clone my voice is to do some work that I need to do that it actually does better than I do. Now, could I practice for the next year and get better at voiceover work? Yes. Do I have the time and detail, attention to detail to do that practice? Probably not.

Jim Collison [00:21:52]:
Just, let's, just to be real clear, you know, picking up a tool I see AI just as this version of AI It's just a tool. If I could do that, if it could mask my voice and mimic me in a way that was indistinguishable and then I think, Ralph had said that, You can't, you can't do that in video yet. That's coming, by the way. That'll you'll be very, yeah. We'll be very close to that.

Dave Jackson [00:22:14]:
I was this close. There was a I forget the name of the service. But again, it kind of freaked me out. And I'm watching it and there's a picture of the CEO and then down at the bottom of the page, there's a video of the CEO And you're like, oh, that's the same dude click and he's, hey, welcome to I forget the name of it where we can, you know, do this just when you make your when you clone yourself in video, don't move your hands a lot. Put them at your sides, but make sure they're in the picture. Blah blah blah, yada. Oh, and by the way, I'm not real. This is an AI version of me.

Dave Jackson [00:22:47]:
And I was just like, what? Holy cow. So that's common to where you can, you know, just type in your cut. Well first you have whatever AI write your script you throw it into whatever it makes the video you strip out the audio podcast done gay and that's where I think Chris said earlier, like, we are gonna get or it was Jeff. I really hope people do press the easy button. And we see a lot of these people who have honest conversations. And and maybe this is what I thought of. Somebody in here said something like we're gonna get overrun with mediocre content. It'll look good.

Dave Jackson [00:23:26]:
It'll sound good.

Jim Collison [00:23:28]:
Yeah. But we are already overrun with mediocre content. Look at the first podcast that was real. That, right? I mean, I'm a little hesitant to go all the way down that path to just say, Just because we're using an AI tool, it's bad, or it's not good. I think you can create some really good, helpful content with AI, right? It's just a tool, friends. It's just a tool. You still control it, right? Now, in this world of where we democratize content, and more and more people can create it, we just, you just, that, that has always existed. When we, when podcasting first came out and anybody could podcast, millions of people created podcasts, right? So you, we're running that same play with AI.

Jim Collison [00:24:18]:
I don't think it's bad. I and listen, you got to fight it's, you got to create good content, and you've got to get it out there somehow. It's just not creating good stuff. You can get lost in the shuffle of just creating good stuff. You got to do that and be good at marketing it and have some luck and be connected to people who can promote you, right? All those kinds of things, if that's your, if that's your, if that's your end goal. So I don't want to I feel like we're demonizing a little bit AI a little bit. Like, Oh my gosh, it's gonna no, guys, it's still just a tool. We, people still, you know, when we figured out how to tell time, and we got watches that were digital, we still wear them.

Jim Collison [00:25:00]:
We don't have to go out and look at the sun anymore and see where the right? Right? That didn't end time.

Dave Jackson [00:25:08]:
Yeah. Well, Di'Re has a point here. She says, I'm concerned with being replaced. There's a large, still growing amount of it's good enough. Peoples. I add PR coaching pitching, etcetera. Always trying to stay ahead of AI. Yeah.

Dave Jackson [00:25:21]:
And that's to kind of Jim's point. On one hand, there are people that might not put out stuff because whatever they impostor syndrome or whatever. But if they can somehow type it in 11 Labs at you know this and that and now it's out that's better than I guess nothing. You know what I mean? And sometimes I'll give you an example. There's a website called perplexity. Io that I learned about from Craig over at ai goes to college.com. And I was doing a episode on bounce rate for the your podcast website. And I'm googling and I'm searching.

Dave Jackson [00:25:59]:
And I was like, oh, let me try this perplexity thing that Craig talked about. And literally, I was like, explain bounce rate to me like I'm in 3rd grade. And it spit out not only, like, exactly what I needed, but the references to it, which to me, I'm always like, hey, I'm a little worried that, you know, chat gpt can't spell strawberry, and it's going to give me no links on what it based its information on because to me, it's always considered the source. And this showed me the sources. And I was like, well, that if I had started there, my show prep would have been about 2 minutes. And I was, like, yep. That's what it is. This is why it's good.

Dave Jackson [00:26:36]:
This is why it depends because it's podcasting, and it always depends. And here's what is or is not a good bounce rate. And I was, like, literally, it was 2 minutes of show prep. And then I went and looked at the sources because, again, it's my integrity here. And I was, like, yep. That's I see where that okay. We're done. So that kind of stuff.

Dave Jackson [00:26:55]:
But I wasn't that's exactly what that episode is. It was a what is this and is it good or bad? It wasn't what does the future of bounce rate look like or something that would need you know, more than just a a definition of what it is? Do I care about it? Why should I do that? That's a case where I was like, well, that's I liked AI for that and the fact that it gave me the sources, and they were good sources. Yeah. It's gonna be fun. We did have some other questions in the the chat room, which means I get to push this button, I think. Yes. This one because it goes. Nope.

Dave Jackson [00:27:27]:
Yeah. There it is. Yay. Alright. For anyone not watching the video just said we're changing things. If Dave wants to put in chapters later, he'll be able to tell. But Stephanie says from af.com, I'm close to releasing the auto version of an episode. I was gonna show some video clips on Instagram, but I'm hesitant because that might imply I have a video for folks to watch.

Dave Jackson [00:27:48]:
Should I wait until the video is ready? That's an interesting question. My question would be, how long is it gonna take you to have the video? Because if it's gonna be 3 months till the video is ready, then I would put it out now. I did notice because I last night I went to see which not a bad movie, not one you have to see in the theater. But I went back and looked. When did they start promoting that movie? It was 5 months. 5 months they've been promoting that thing before it came out. If you're gonna do something big, start 5 months. The real trailer.

Dave Jackson [00:28:24]:
That was the teaser trailer just to let people know, hey, this is coming. And then 3 months from when when the movie came out was the actual trailer and then it came out. I don't know, Jim. What do you think? Should she wait till the video is ready?

Jim Collison [00:28:38]:
Wait a minute. Do we have trailers for trailers now? Like We

Dave Jackson [00:28:40]:
have trailers for trailers. Yeah. Then it was just enough to say, I think that one did not show Beetlejuice. It just was, hey, guess what? We're making a sequel. Here's some spooky music and some it's Tim Burton. So everything's gonna be a little too dark, so you can't see what's going on. And I

Jim Collison [00:28:58]:
think Star Wars was that way too. The last version that we did, they were, there were like sneak peek to the trailer, and then they would release the trailer and then combine the trailers. And there were 3 or 4 different versions of it. So who knows? I think to this question on Should you, what it imply I think it kind of just depends on how you make that, how you make that Instagram, you know, real, what you're doing with it. Should you, I don't know, maybe test it and see what, you know, see what kind of you get? I don't know if you could do it. This is an area I'm maybe not as clear on. But could you do it? And then when the video does come out, redo it again in some way or put it out that way? I guess I'd have to test that to see. I guess it depends on your audience and what their expectations are.

Jim Collison [00:29:46]:
But your Instagram followers, if this is, if you're gonna do it that way and you know them better than we do, that may depend on the, the time you release it, the, what's out there, the way you make it. You know, it's just, I think it kind of depends.

Dave Jackson [00:30:03]:
Yeah, and that might be, just do it. It's not gonna, Well, the show was going great, And then I released this, you know, video trailer. And because there wasn't a video, everyone left my show. I don't think it's that big a deal because Conan kind of does that. Conan releases a question in video. But if you want to watch the whole thing you have to then go listen to the audio. So I would in the Instagram however you can maybe the first comment can be listen to the whole thing here and point them to the audio. I understand I'm listening more and more podcasts about this.

Dave Jackson [00:30:39]:
You know, people are discovering podcasts on video. And really, again, what they're doing is they're discovering YouTubers on YouTube, but I get that. And from what I understand, the younger generation is again, discovering more things on videos. I loved how James Cridlin put it this morning as I was listening. There's audio and then there video is not a must have. It's just an additional thing that you can have. It wasn't even a should. It was like it's another way of reaching people in the same way that postcards are another way of reaching people.

Dave Jackson [00:31:11]:
How effective are they? Probably not very, you know, but if there are people looking for things on video, you might want to have something over there. And then he did the same thing I do as long as you don't mind, you know, extra money for lights and cameras and, you know, you can do it on your phone. It's more time, yada yada yada. And that's where, again, it depends. It's up to you. Speaking of video, Ralph says, I'm gonna say something controversial. Well, we've, you know, this is the controversial show. If you're filming video anyway, it makes no sense to me to not just release it and get additional traction.

Dave Jackson [00:31:43]:
Yeah. I guess it depends. I think she's she's editing the audio and Steph was on the hot seat. If you wanna go listen to aboutnosyaf.com. And and she has said that being on that show, she's completely rethinking how she edits now because she does interviews. And there are times when I do this, too, where somebody will say something and I'll be like, oh, man, I had a similar situation where the blah, blah, blah. And then I share my story and I make the same point that the guest just did. We're just having a conversation, but my audience doesn't need to hear that same point again.

Dave Jackson [00:32:18]:
It's all my favorite color is blue. Oh, dude. I've loved blue since I was 6 years old. Yeah. We don't really need that again. And I think that's what she's talking about. Maybe she and that's where Descript. See, this is where the video thing gets weird for me because if I go into this, I do go into Descript for this show.

Dave Jackson [00:32:34]:
This is what I'm now using to edit Ask the Podcast Coach. I go in, I say, all right, remove the filler words. Not all of them. Just the ums, ahs, and it'll show me literally we will have a special with me. 400 uses of the words. That is my new crutch word. I hate it. But when I have this blank space, I'm gonna go and then I say whatever.

Dave Jackson [00:32:56]:
I'm that's my little I can't handle empty space word and I'll do that and then I will have it make chapters which may or may not be great and then I export it and I've yet to have a single person a I'll give them credit. I never do the select all and delete all. And I know there's a way you could say where you have to review them. I don't want to have to review them. So I might just do the really obvious ones and get them out of there and do chapters and I'll also there's another use of a. But I'm not sure what that would look like on video if all of a sudden I, you know, a max headroom would

Jim Collison [00:33:28]:
cut out. It'll jump cut. It'll jump cut for sure.

Dave Jackson [00:33:31]:
Yeah. So that's where, you know, this the video version of this is on YouTube and you know this has curse words and all sorts of fun stuff in and out and it's you know if we have a technical blow up if it's really if it's a total train wreck I will just pull the video down but I don't think I've ever done that. The only time I've ever replaced a video is the one where the guy put porn on the screen. I went back to you and I took that down, edit that part out and then re uploaded the video and it was good to go.

Jim Collison [00:34:02]:
That was that that was a baba buoy for sure.

Dave Jackson [00:34:05]:
Yeah. Chris We had the weed

Jim Collison [00:34:06]:
guy too. That was pretty good. The weed guy was hot.

Dave Jackson [00:34:09]:
If you wanna promote your podcast on video platforms, but then use video, well, then use video. Yeah. So that's I think he's talking, yeah, again about video being video, not video being static video. And she says they're having a whole conversation or do I need to do a whole new jazzy video edit? I have, such low tube YouTube views. I'm just never there, but wanting to be for discoverability. Well, that's a good question. In terms of for the longest time, I had just static videos. I have it on a separate channel.

Dave Jackson [00:34:42]:
I don't want that because I know to me, static videos are like, well, it's better than nothing, but that's not saying much. So I didn't want it on my actual channel.

Jim Collison [00:34:51]:
Oftentimes, we say, Well, I'm just gonna throw it out there for discoverability. And this is a chicken and the egg kind of thing. If we're just throwing it out there for discoverability, and it's terrible, is it gonna, I mean, if someone listens to it, are they gonna ever come back and subscribe? I think we need to be careful about just throwing stuff out there. And I know I'm being emphatic about this. But if you're gonna put something on YouTube, it shouldn't be your lowest quality work. Do it right on YouTube or don't do it at all. This idea of, Well, I'm just gonna throw you know, maybe I'll be controversial here for a second. If you're just gonna throw a static image and audio out there, I don't think, I don't think today's YouTube culture is gonna put up with that.

Jim Collison [00:35:41]:
Now, do you get some listens on it? Maybe. Yeah, probably. Maybe a few. Do you, are those regular listeners that just want to listen to it via audio anyways? Probably. It, is it gonna get, is the YouTube algorithm gonna favor that? Probably not. And especially with YouTube, don't treat it like, Well, I'll just quickly throw something out there it'll be fine for discoverability. Can you do it? Yes, you can. That'd be, I would rather put out something, the quality that is good on YouTube, than just throw in something out there.

Jim Collison [00:36:16]:
So that, that would be that, for YouTube in particular, don't, if it's crap, don't put it out there. Don't Well,

Dave Jackson [00:36:23]:
that's Don't

Jim Collison [00:36:24]:
think you're gonna get discovered with crap.

Dave Jackson [00:36:26]:
Yeah. When, Tom Webster was at podcast movement, the author of the book, the audience is listening. A little guide to, building a big podcast who will be on Monday's school of podcasting, by the way. He said, if you're gonna be on YouTube, just make sure it's as good as your other stuff. Again, this is what people are discovering. You don't want to be like, oh, I've heard about this guy. Alright. You know that to be it.

Dave Jackson [00:36:51]:
Now, on the other hand, Daily Sports History Podcast says, I just released my audio automatically on YouTube, so just the static image. But it looks like I've got more feedback about the show through that than anywhere else to which I would go. And I'm pretty sure this is the case. How easy is it to contact you on your website? I run into that to a lot where I'll see somebody like, oh, do you know your website's down or that wouldn't work because, you know, there's no contact page. There's no page when the whole website is down. But if I see somebody has a problem with their RSS feed, I'll go to contact them on their website. And there's no I have to reach out on x or Instagram, and that just drives me nuts. I'm like, you know, I'm trying to get a hold of you.

Dave Jackson [00:37:32]:
And yet people go, I don't know. I'm just not getting any feedback. I'm like, yeah, you've made it almost impossible to give feedback on yours. Here we have a possibly embarrassing question. Todd the Gator says, I'm a little embarrassed here to ask, but I've never done chapters in my podcast. 269 episodes now. Is there something I need to do my with my podcast host with that? Well, a, if you don't care if you're not sure who your media host is, then you can use Hindenburg. That's known as the old way of doing chapters, which is good.

Dave Jackson [00:38:05]:
But if you're using Buzzsprout, Blueberry, or Captivate, all 3 great hosts, when you upload your file that Hindenburg or if you're on a Mac, Forecast is a tool you can use to make chapters. Those hosts will actually take the chapters in your mp3 file and put them into your hosting platform where you can add images and links, which is now those kind of chapters that are in the cloud are podcasting 2.0 links. And the nice thing about them is if you see that, oh, wow, when I put the chapters in Hindenburg, I had a typo. I can change the ones on the website and not have to re export the file again. So podcasting 2.0 chapters are kind of cool. How important are they? What I just heard is the new version of whatever it is, Ios 18 in Apple Podcasts is going to make it easier to find the chapters in most apps. And the problem is we keep adding all these features to apps and it makes it harder for the interface to have everything up front. Otherwise, you just have front page blah.

Dave Jackson [00:39:13]:
It's just a word salad of features. And from what I understand, James said now if you press and hold the play button, I think it was, chapters will pop up so we could just jump to that thing because I know an example of something I listened to the feed by Libsyn and nothing against l c. I love l c and, kudos to whoever did the first promo, but I came to listen to l c and rob and the first thing I do is go to chapters and jump right to the Elsie and Rob conversation. So I love to me, that's why I love chapters. I was listening to, James and Sam this morning. They said they felt and, again, it's your show. Feel free to do whatever you want. But if your show is longer than 5 minutes, you should have chapters.

Dave Jackson [00:39:52]:
And I get that. I mean, I one of the things I put chapters in for is I make sure that when I have now not in this show. I'll explain why in a second. But on the school of podcasting, I put a chapter before my ad and after my ad. So in the event, you don't want to hear Dave talk about the school of podcasting again. You can skip it. Now in my ask the podcast coaches on buzzsprout and I've been playing with this a little bit. I'm now having Buzzsprout insert ads that I've already made automatically.

Dave Jackson [00:40:23]:
They pick a spot which is where you'll hear me go, Jim, what is your favorite color? And Jim will go, actually and then an ad will come in. And on one hand, I go, man, that's a weird place to put an ad. But on the other hand, it's kind of a good place to put an ad because you want to hear what Jim's favorite color is because, of course, it's what's your favorite color?

Jim Collison [00:40:42]:
Do you

Dave Jackson [00:40:42]:
have one blue? There you go. So I now back in 2005, I hated chapters because there were this thing back in the other day. They they had a Apple enhanced podcast, and you could only do them on a Mac, and I was strictly a PC guy back then. And when I was on my iPad, yes, my iPad, and I would want to go, I'd be listening to somebody and they're talking about how their co host caught a cold and I'm like, yeah, I'm done with this episode and I would want to go to the next show. Usually, that's what the next button was would play the next show in your playlist. And instead, I would go to the next chapter, and I'd have to go next. Next. This is still next.

Dave Jackson [00:41:20]:
I hated chapters. Now I love them because podcasts are now, you know, they're not 5 minutes, most of them. So you wanna skip to something. So I don't know.

Jim Collison [00:41:29]:
I would be a little Dave, I'd be a little hesitant, based on this conversation or, Rich, maybe I'm talking to you, you and you alone, Rich. I'd be a little hesitant to all of a sudden say, I'm just gonna add chapters to my podcast, because that because they're there. Right? I think you have to think and I don't, they're not gonna bring anybody you're probably not gonna get anybody new because you all of a sudden have chapters. Do you have any so for us, Dave, we have, you know, 500 episodes of this, and we have a bunch of listeners who listen to it, both live here, which chapters don't matter, and as part of the podcast. Well, they've been listening, in a lot of cases, they've probably been listening to it. Most of the listeners have been listening for a while. They're used to it without chapters. Now this show actually lends itself to a chapter paced, chapter based podcast very well, because we, well, sort of stay on topic in chunks, Sort of, right? We, we try doesn't always work that way.

Jim Collison [00:42:26]:
But this section here will be chapters. You could make a chapter about chapters, right? Well, most of our listeners are probably not listening to podcasts. We're not getting a ton of feedback, I don't think, from our listeners who say, God, if you just add chapters, this would be super helpful. You've been using maybe in some cases, we have put chapters in on this one. But it is, I don't think it's one of those things where all of a sudden, you just start doing it and people start picking up on it. I think you're gonna need to start doing it and then tell, in your podcast, tell people, Hey, I've now enhanced this podcast with chapters that'll make it easier for you to find the content, if that's the way your podcast is laid out. Don't see chapters as a shiny new object. Dave said they've been around for a long time, actually.

Jim Collison [00:43:13]:
You've been able to make them for a long time. They're not the newest shiny new object that you need to rush to and all of a sudden add chapters. It adds an enormous amount of complexity. And not all podcast apps support it. So just be cautious in that. If it's, if your podcast leans that way, to where chapters would be helpful, and you want to take the extra time to do it I know Auphonic, when I run it through, it'll create chapter timestamps for me, if I want to do that. Yeah, Okay. If I was getting an overwhelming amount of feedback on my podcast that people wanted chapters, I and overwhelming would actually be 1 or 2 people who said, Hey, can you just add chapters? That, for me, I'd be like, Okay, I'll figure out a way to add it if they need it.

Jim Collison [00:43:55]:
But I'm not gonna do it just because I heard it on Ask the Podcast Coach. So be very it's a, it's another thing to do. So just be careful with it, Reg.

Dave Jackson [00:44:04]:
Yeah, I used to Yeah, this is one of those where there are a couple things I want to talk about this, because there's some things going on like, Hey, let's get this clarified. Number 1, it's another thing to do your show and here's this is true if you add them and then later go because I was going through as I was added I used to edit Ask the Podcast Coach by hand as they say And as I was going through, I would add chapters when we changed discussions or whatever. And if you then later decide, you know what? That adds like another 15 minutes or however long your show is, I'm not gonna do that anymore. The 3 people that like chapters will be vocal. They're like, because I know when Elsie quit doing chapters for a while, I'm like, hey, how am I supposed to skip to the Rob and Elsie part? And maybe she was like, it's not worth the extra time. So a couple of things, though, because we said it depends on who your host is. And Todd had said, I'm on Libsyn. And I've never seen an option to do chapters in Libsyn.

Dave Jackson [00:45:05]:
Correct. They you got to remember, Libsyn is the oldest media host. Now, what does that mean, kids? That means it's a big boat and it's an old boat. It's a really sturdy boat. But turning that boat is hard. And so Randy says you'll need to hand code them. Rob Walsh and the team there are anti podcasting 2.0. Not accurate in my look.

Dave Jackson [00:45:28]:
Now I will say Rob is not the biggest cheerleader. But to say he's anti 2.0. It's a matter of a we're trying to turn an old boat and they are building new stuff. I can't say exactly what I told him I wouldn't, but they're working on some stuff. And yeah, so just for the record, Lipson is not anti 2.0 now. It drives me nuts. I was screaming at my my dashboard yesterday because I'm listening to the podcasting 2.0 show. And from what I understand, there's this thing called Podping.

Dave Jackson [00:45:59]:
And what it is right now, Libsyn or Apple yeah. The way this works, Apple basically checks the Libsyn feed probably once an hour, if not more than that. And that's taxing on Apple. Same thing with, you know, and it would make much more sense. And this is what Podping does. Instead of having these apps. Hey, any new episode, which is all this, you know, servers running and things like that. How about we just let you know Apple when there's a new, you know, episode out? And that's what pog ping does.

Dave Jackson [00:46:31]:
It goes, oh, hey, new episode. And now it's in like your episode gets updated in, you know, minutes instead of hours. And from what I understand, it is like literally two lines of code. And Adam was serious. He goes, I could write the code like it's copy paste and presto. That's why Captivate and Blueberry and I'm pretty sure Buzzsprout all use Podping. And I for the life of me do not understand besides the fact that Libsyn is focusing on making some new stuff and they're not really unless it's, you know, Apple coming out with transcripts. They're not updating their old stuff.

Dave Jackson [00:47:09]:
And so that's when I'm like, that would save them from having, you know, all these things. Hey, Lipson. I gotta check you. No. We'll just let you know when it's ready. So, yeah. Does that make any sense? Am I rambling? I feel like I'm rambling.

Jim Collison [00:47:23]:
I think you're fine. I think sometimes when we think about Podcasting 2.0, we may be trying to solve problems that don't exist yet. Or we may be trying to create some features that aren't necessarily for everybody. So just be, I think, in Rob's case, he's seeing some listen, he has, his demeanor is a little rough sometimes and gruff anyways. He kind of comes across that way. I think he's seeing things that way. And I, listen, I've been super critical of the value for value using Bitcoin. That was a horrible decision.

Jim Collison [00:48:02]:
And I, you know, you're like, There's other ways to do that. So does that mean I'm anti podcasting 2.0? No, there's some things there. I just think it's a new, I think it's, there's some new things in it that not everybody needs or everybody should use. The adoption's gonna be anytime you have adoption in an open source kind of way, it just takes a while to get things done. You just don't have the, you know, when Apple decides to push something downstream, they just say, You'll adopt it or you'll die. And they can do that because they control the ecosystem, right? In the, in a more open world, that ecosystem, people have options. People have choices. People have opinions.

Jim Collison [00:48:41]:
That's the nice thing and the slow thing oftentimes about open source or open source concepts, let's say. This may not necessarily be an open source thing. But say, you got to get adoption. You have people with opinions, and it takes a while to get people on board. And, you know, we may not RSS may not have gone anywhere if it hadn't been for Apple, just to be 100% honest, right? I mean, so, you know, along, along those lines, Dave, I think, you know, as we look at this, what's coming, certainly adopt the pieces that you find most helpful for you. If there's things you need from your host provider, ask. Work the angles that you need for the things that, that, you know, take advantage. If you're finding great success with as much as I say at the Bitcoin thing was a mistake if you're finding great success with Satoshis and getting all that done, keep going.

Jim Collison [00:49:33]:
That's, that's just my opinion. Yeah, right? That's just my opinion. And you can have yours, which is, which is awesome, which, which I love about community. You can have it.

Dave Jackson [00:49:41]:
Oh, dude, I just watched Bill Maher interview Henry Winkler, and they really disagreed on Israel and Palestine, because, Henry Winkler's Jewish. It was so refreshing to watch people have a dialogue. He's, yeah, but that's not what you think. Well, no. But the thing well, okay. And they were like, wait. I don't mean to interrupt you. Hold on.

Dave Jackson [00:50:01]:
I think we think about this differently. And they're both like, oh, let me see your point of view. I don't know. This is what I think because I'm Jewish. And this is and it was like, wow, these 2 really don't agree on this at all. And it wasn't like, that's it. I call for your head. But Randy says based on the kind of conversation with Adam Curry, he plays it very anti podcasting.

Dave Jackson [00:50:20]:
Here's the thing you have to remember. Developers are not cheap. Developers are very expensive. And when you say these guys are going to make this, you want to make sure that it's a tool that is going to get used and that you're, you know, that's why we say, hey, Libsyn users, if you want chapters in your system, email support and say, hey, where are my chapters? Hey, where's my pod ping? Supportlibsyn.com. Tell them Dave sent you. They'll love me for that. But literally, they only build things that their customers if you're a good company, you're giving your customers what they want. But just to share my screen here, I realize most of you, their audio.

Dave Jackson [00:50:57]:
I'm just showing the Captivate screen and right here in the middle is where I can put my ads. I pick right where it is. So this is my join the school of podcasting ad. And what's really cool is I gave it a tag SOP 60 s, which stands for 60 second ad. I can come in here later, say show me all the tags or all the ads with that tag and replace it with a new one. And then down here's my question of the month comes in at 38 minutes. But if I go down here, these are the chapters. And so I can add like here, I was talking about TidyCal.

Dave Jackson [00:51:28]:
So I put a link to TidyCal. If I wanted to, I could add an image. These are all chapters. And if I put them in Hindenburg, they automatically come in. Well, you're like, Dave, I'm using Audacity. Then I can come up here and listen to the show and just click on the add new button, and it'll put a chapter. Now Buzzsprout does the same thing, which is what I'm looking at now. This is my episode and here are my titles.

Dave Jackson [00:51:51]:
Again, I can put a link and a picture. So here and ask the podcast coach, you'll see that when I'm talking about Mark over at podcastbranding.co, I've got this little different image here that shows that he's done over 500 episodes. And then I've got Dan's cover image when we talk about based on his True Story podcast. When I'm talking about being an awesome supporter, I've got a different artwork. Here when we talk about PodPage and Ecamm and HomeGadgetGeeks. Now, do I have to do all those images? I must have been bored this Saturday, but these are all the chapters. And and if I wanna add a new chapter, I just listen to the show and go add new chapter. But no, they I think if you use, which I tried using the Buzzsprout AI co host, and it's not bad.

Dave Jackson [00:52:36]:
It's one of those things where because what it does, you upload it, it transcribes it and then does all the AI stuff. So it'll give you episode titles. It will make chapters automatically. And then you go in and approve or not approve those. It just takes at least a half hour, which sounds like forever when you're sitting there. So that's kind of a, hey, upload it, turn on co host, and then go eat lunch, and it'll be ready for you when you come back. But so that's just chapters are fun. Just realize it's more work.

Dave Jackson [00:53:08]:
John says, mister Jamango, when I switch from Libsyn to Captivate by the way, if you're gonna jump to Captivate, support this show.com/captivate is my affiliate link. Links in the show notes. But John says, when I switch, the one thing he knows is how fast my episodes update in my feed. It's minutes. So yeah. And also then that means in Apple and Spotify to us. Well, actually, let me take their back. Not Apple and Spotify because they're not using Podbing.

Dave Jackson [00:53:33]:
But Cast Matic, Podcast Guru, all the new podcast apps and new podcast apps.com will update, which is kind of why you want people to do that. PR uses a, in terms of making clips, Minvo. So if you're playing in the video space. Yeah. Randy. Daniel's talking about the next episode of the future podcasting. I let Daniel have a soapbox about the vision of streaming payments and more. Yeah.

Dave Jackson [00:53:55]:
So that's coming out on Wednesday for podcasting.net. Am I missing anything else here? I'm off to the SOP site to figure out how to do a 3 zero one redirect. I'm gonna be honest. Here's the thing in see, this seems so bad. I'm showing people how to leave Libsyn, but it's under settings, advanced settings, something. It's super easy. And if you need help with that, let me know. Just here's the thing.

Dave Jackson [00:54:19]:
Like, when I hear you're doing this while you're listening to Ask the Podcast Coach, do not do that. When you are redirecting your feed, turn off your phone, turn off the TV. You do not want to accidentally mess up the redirect because I've seen people do a typo. They redirected their show to nothing. And there's no way to go to nothing and go, hey, point people back to my actual feed. And I was I hated that at Lipson when you had to tell people, yeah, you just kinda horked your show. You know, there are times when you can it's a typo. Oh, you're still kinda pointing to your site, but this he just straight out just sent them into a black hole.

Dave Jackson [00:54:58]:
And I was like, yeah. So that was be careful with that. It's not hard. You just wanna pay attention and don't multitask when you do that. Here we go. I have not listened to this. The the Hochtua Girl has a podcast, and she was on Bill Maher's show. And I saw a part of that.

Dave Jackson [00:55:16]:
And Bill was being Bill's kind of weird. It was really weird because Henry, you know, Henry Winkler, you know, the Fonz, he's such a nice guy. He is. He just he's just great. It's wonderful. Ron Howard was a dream to work with, you know.

Jim Collison [00:55:30]:
And Did he snap his fingers and 2 girls disappeared?

Dave Jackson [00:55:33]:
That that would have been awesome. Right? You know, Bill's jukebox was stuck, and he just went over and popped it. But, Bill Maher is sitting there drinking. Like, he has to be, for whatever reason, he drinks a fair amount and smokes joints, and Henry's just sitting there, like, going, no. Thank you. That's fine. I nope. I don't drink.

Dave Jackson [00:55:53]:
Nope. Yeah. They're just like Bill

Jim Collison [00:55:54]:
Maher knows during the show?

Dave Jackson [00:55:55]:
Bill Maher. Yeah. He's kind of he he's, oh, well, you know

Jim Collison [00:55:59]:
Joe Roganet is what you're saying? Joe Roganet.

Dave Jackson [00:56:01]:
Yeah. That's really it. So it's gonna yeah. John says saying podcasting 2.03 times is like saying Beetlejuice. It makes people go crazy. It does. It's, you know, and one of the things like this morning here, I'll I'll show you. This is as far as I got.

Dave Jackson [00:56:17]:
I went to I I like I was using Alby. We'll just use it's a wallet in the cloud, and people could send money to it, and I could easily add money in into it so that I could pay other people. And because of the US government getting a little this crypto thing could be used to do money laundering they got a little nervous and Albie's hey we'll take anybody as long as you don't live in the US and so it's they have a deal right now for basically $6 a month You can run your own node. Let's get our nerd on, shall we? And I got this one where I had to go pay them in Bitcoin to set up my node, which I then went into my Stripe app, Stripe, not Stripe, Stripe with AK as in bowling. And I turns out my bank disconnected for and I was like, oh, yeah. This is why this isn't a good solution right now. But they are looking into other alternatives. They we need to forget that it's Bitcoin and just think of them like I think it's James Crillon that says it's, you know, fair tokens or were not fair, but, you know, we're the cows and it's a fair, but fair sounds like fair on a train.

Dave Jackson [00:57:22]:
But, you know, anyway, and because there are apps that

Jim Collison [00:57:26]:
That's gonna be a tough road, to get those accepted. You know, the problem is there's no control over them. And I was listening to the Wall Street Journal podcast this week, and they were talking about Tether, which is another coin, right? It's a stablecoin based to the U. S. Dollar. And now Tether is doing as many transactions value wise as all of Visa. And you think, Wow. Now, if governments want to place sanctions, like oftentimes, when bad things go wrong, countries, like the United States, puts a sanction on a country to punish them for those bad decisions agree with it or not, that's what they do.

Jim Collison [00:58:07]:
All that, you can't do any of that with these cryptocurrencies, right? Listen, and I'm like, I'm a cryptocurrency fan. I'm not trying to bash it. I'm just saying it, there's a lot of things. We still have a lot to do in this space before these things get nailed down. So just be, as we think about adding value for value and using these coins, whatever it is, we got a lot of water to go into the bridge before we're ready to use these things permanently as exchanging value across borders. You know, what, the, in the value for value space, Tether would have been a better choice, except it's tied to the U. S. Dollar.

Jim Collison [00:58:43]:
And since the other currencies are fluctuating, and you have to onboard those currencies to Bitcoin, that means it's going to fluctuate in those countries for everybody except Americans or everybody who except those who are using U. S. Dollars. So it's a very complex and complicated space right now. And I think we're trying, sometimes we're trying to apply simple, Well, why, why can't we just do it this it's never that simple. And then, so we start to head down that path, and then you see all of the underworld, all the black no, that's not what we should call it the, all of the, the, I was gonna say black market, but all of the nefarious things that happen in the world being done that way. Well, somebody should do something about that. Well, guess what? It's, it's open.

Jim Collison [00:59:30]:
You can't. You've now got what you paid for with cryptocurrency. So got to be careful on these. Think through these, all these things before we just jump, you know, before we just jump on them. I don't know why I went down that path, Dave, but I did. I did. I just, yeah, I did. I did get it.

Jim Collison [00:59:45]:
Let's think about it. Dan

Dave Jackson [00:59:47]:
says, how long does it take to put those chapters in?

Jim Collison [00:59:50]:
Oh, yeah.

Dave Jackson [00:59:51]:
For Yeah. Right now, I'm having Buzzsprout. I'm just like, okay, co host. And there was one chapter they made with a word that I did. I would have had to look it up. It was really big. And I'm like, I don't know what that word is, and I would never say it. So I kind of look at the chapters.

Dave Jackson [01:00:06]:
None of the tools I've used, whether it's Descript or Buzzsprout, because if I put them in Descript and upload them to Buzzsprout, Buzzsprout will automatically pull the chapters that I made and use them so it doesn't override them. But it's none of them. I guess the next time when we go to our to thank our awesome supporters, I need to go, we are changing topics now or something to get the AI tool to go, oh, this is where Dave thanked his awesome supporters. When I was doing it by hand, you have to listen to your whole podcast again. So this is a 90 minute podcast and a mom listened to 2 x. That was 45 minutes because with Hindenburg, that's the last thing you wanna do. Because if you put in chapters and then edit 14 seconds out, your chapters don't move unless you select every single track you have. The chapters will move when you delete something, which you always forget, which means you then have to go and drag every single chapter you have back 14 seconds.

Dave Jackson [01:01:06]:
It's kind of a it's the last thing I did when I did it that way, but it was in some cases 45 minutes. And that's where I think it's the chapter. It's the chapter. It's the question of the month. If you go to school of podcasting.com/question, that's the question of the month. Chapters. What do you think about them? Do you use them? Do you care? Do you add them? What's your thoughts on chapters? Because I was spending, you know, 45 minutes putting in chapters into the show and I was is anybody even using these kind of thing? Because this show needs chapters. We change subjects so many times.

Dave Jackson [01:01:38]:
But I was there might be people that don't need that. So now I'm Well, we just

Jim Collison [01:01:43]:
we go back and forth too sometimes. Yeah. Yeah. Like we'll bring old subjects back in, and so it doesn't make for clean chapters because we don't produce this in that kind of way. So yeah, chapters could be good for here that we're a little loosey goosey for that.

Dave Jackson [01:01:58]:
Yeah. Yeah, I remember there was one I made chapters, and it was like Topic A. And then 4 minutes later we had moved on from that topic like it was topic a topic b return of topic a topic c return of a son of return of topic a like we kept going back to this one topic And so it gets a little icky. Daniel's letting me know, thank you, that when I ECAM seems to skip a little of your audio every time you switch from screen sharing. Yeah. I noticed that this morning. I was doing something, and it just seemed like I need to reboot my Mac maybe. And Ralph says it's okay to tell people to leave Lipson if they find the value in other platforms when they're actually working to help their customers and exceed their expectations.

Dave Jackson [01:02:40]:
I had a guy yesterday, and I said, hey. He started a podcast, and he said, should I use Lipson? And I go, do you ever need to insert any kind of advertising or promotion of anything that's your own? And in his case, he said, well, yeah, I'm in a band and I he said it'd be cool if I could promote my upcoming gigs. I go great use of dynamic content and I go Libsyn right now is not the choice for me for that. I go I would say Captivate because you get to put your own stuff. You can do that on Buzzsprout. Buzzsprout picks where your stuff goes. Captivate lets you not only insert your own ads, but pick where they go. So I captivated a little more than Buzzsprout in that department.

Dave Jackson [01:03:22]:
And so I always I've always done that even when I worked for Lyft. And I'm like, here's what each platform does. Which one works for you? So it's always kind of tricky, but we I am going now to thank my awesome supporters, Automated AI King, please. And then, Jim, when we come back, you had a topic you wanted to talk about. But I do want to thank our awesome supporters. If you go to ask the podcast coach.com/awesome and if you ever wondered why do I say ask the podcast coach.com/awesome because if later I want to switch to, I don't know, Supercast instead of Patreon, I don't have 499 episodes with a link that I no longer control. But this show is brought to you by The School of Podcasting where you get courses, coaching, and community. Use the coupon code coach and you can join worry free for with a 30 day money back guarantee.

Dave Jackson [01:04:13]:
And we are using PodPage when you go out to ask the podcast coach.com. That is PodPage. You can try it at try podpage.com. That is my affiliate link. And we're running on Ecamm. If you go to ask the podcast coach.com/ecamm, and what I need to do here I don't know why I did this. Not that's bad, but everything is else is always support this show.com/whatever. So support this show.com/captivate.

Dave Jackson [01:04:37]:
Support this show.com/ buzzsprout. I don't know why I changed to ask the podcast coach.com/ecamm, but either one of those will work. And ECAM has 2 m's at the end of that. And if you need more Jim Collison and, you know, who doesn't? I mean, look at him. He's awesome. Well, then go over to that's not what I wanted to do. This nope. That's not it either.

Dave Jackson [01:04:59]:
This here we go. Yay. More oh, did you see on a tangent, Stream Deck came out with something else that has yet more buttons. And I was like, we need more buttons. Please do. Check out Jim over at home gadgetgeeks.comortheaverageguide.tv. Go to both of them and see the difference. And now it's time for our awesome supporter of the week.

Dave Jackson [01:05:20]:
And so we do it. We do have an update. Randy Black. Nothing wrong with his music show, but he's doing the old switcheroo. He now wants to promote Bible Bytes and Bytes is bytes. It's bible bytes.com. So that's what's now on the wheel o' names. And when you spin it, it looks like this and we will see who is our awesome supporter.

Dave Jackson [01:05:41]:
You can get on the wheel o' names by becoming an awesome supporter. What? Chris Stone from castahead.net. And this is one of the things I'm doing in Buzzsprout. Later on today, I will do a thing that says, hey, today's featured support is Chris Stone from castahead.net. If you need any kind of video audio production,

Jim Collison [01:05:59]:
check him out at castahead.net, and that'll be at the beginning

Dave Jackson [01:05:59]:
of every show. Check him out at castahead.net, and that'll be at the beginning of every show until next week. And if you want to be on the wheel o' names, you have to be a $20 supporter because oh, I'll have to see because I'm not I'm kind of using what you call it. I'm not using Patreon anymore. I switched to that thing, Supercast. And it's weird because I cannot get back to my screen. Where is there it is. I have to make this transition much.

Dave Jackson [01:06:27]:
I kept clicking the button to go back to the screen because I need to go to this screen and it just ran away from me. It was like, nah, I'm not coming back on the screen. You put me down to go look at the wheel of names. So it's like I'm not coming back. Hey. Does this show save you time? Save you money? Do we save you headaches? Do we keep you educated? Did we help you understand chapters today? Well, then maybe you should go to ask the podcast coach.com/awesome and be an awesome supporter. And remember, you know, that's not a life sentence. Not that I want people to cancel, but Are you

Jim Collison [01:06:57]:
doing the wheel or is the wheel gone?

Dave Jackson [01:06:59]:
I just did the wheel.

Jim Collison [01:07:00]:
No, we didn't see it.

Dave Jackson [01:07:02]:
Oh, my goodness. Well, hey, it was my my you

Jim Collison [01:07:04]:
know what? You didn't even hear it. That's probably because it wasn't on

Dave Jackson [01:07:07]:
Honest. It landed on castahead.net. So that's really weird because it was up on my screen, but I interesting. I'm

Jim Collison [01:07:13]:
gonna cry a little bit. That's my favorite part of the show. It's the only reason I come

Dave Jackson [01:07:16]:
on Saturday mornings. See, here's the result. The result was castahead.net. I can spin it anyway. It doesn't count. Do you wanna see it just spin around?

Jim Collison [01:07:25]:
Which one time?

Dave Jackson [01:07:25]:
Which one time? Yeah. Just so if you know, it goes around and the co oh, look at it. Almost landed on by oh, we can talk about Jodi anyway. Jodi Kringle over at Audio Branding. If if you want to, there is a women in podcasting awards going on, and Jody is in the marketing category. And Jody's great. She's awesome. I've been on her show.

Dave Jackson [01:07:48]:
She's been on my show, and you should go vote for Jody because, you know, she's awesome. But anyway, Jim, I forget what it is. But when we're talking like, oh, yeah, there's this thing. And I was like, oh, cool. We can talk about that on the show. And now I forget what it was.

Jim Collison [01:08:02]:
Yeah. I wanted to tell a story about the roof that my roofing Oh, yeah.

Dave Jackson [01:08:06]:
The roofers. Yes.

Jim Collison [01:08:07]:
I want to tell it, I'll, I'll Dave Jackson, is the way you say it, where you always take a real life situation and turn it into a podcasting kind of story. They, the roofers not only did my roof, but they did the shed roof. I have a shed in the back of the fairly large shed in the back, and it needed to be reroofed. And they did a really nice job on it. But I could not stop taking my eyes off the guy who was doing the shed. Like, I just wanted to see how he was doing it. And so I felt a little weird just staring at him. So I kind of hid in an area, like, because I just didn't want to be out there with a cup of coffee or that weirdo, you know, just kind of watching somebody put a roof on the shed.

Jim Collison [01:08:46]:
He did some things. He had some techniques in there that were like, because I was like, How are they gonna do that? How are they gonna do that just by watching him do it? I got a little smarter. And I was like, you know, Wow, Okay, the next time I roof my shed, which would probably be never, but I felt really good about, Oh, there's a little trick here, and there's a little trick there. And so I just want to remind everybody in this, there's lots of benefits to the other thing well, there's lots of benefits let me finish this sentence: To watching experts do things and then trying to figure out or at least just watch them do it and just say, Wow, Okay, maybe I can implement that in that way in a way. Just watch people work if you can. It was incredibly mesmerizing. And again, this is not rocket science for some of you, but there may be some things that you've never done before. We have an amazing YouTube culture now where you can just go out and watch people kind of do this stuff all the time.

Jim Collison [01:09:42]:
But it was just, it was an amazing thing, especially since I'm not, you know, I'm not a roofer I'm never probably gonna put a roof on. But there were some things about just watching someone do their craft that was particularly satisfying and educating for me. So maybe you should think about your podcast, maybe watch some things that are out of your genre, or maybe watch some things that you wouldn't normally do, or maybe watch some things or ask some questions that you wouldn't normally ask. And maybe to your point about Henry Winkler, maybe engage in some conversations with some people that are different than you and get their point of view. Be civil you don't have to call them names, those kinds of things. And I just found it, David. I just kind of walked away from that experience on Saturday afternoon. I was like, You know what? I'm a little bit better today, because I just watched somebody do their craft.

Jim Collison [01:10:35]:
And it was satisfying and fulfilling. And so maybe you can do that without being a creep in watching them, but just a great opportunity. It was one of those reminders, like, you know, I need to continue to be diverse in both thought and idea and content and style and some of those kinds of things. Doesn't mean I need to adopt it all. But it is helpful when I watch what other people do, even when they're way outside of my of my genre.

Dave Jackson [01:11:02]:
Yeah, I have my brother dragged me to a concert back in July, and it wasn't even a band I wanted to go see. But it was interesting. And I think this again is after a while, you look at everything through the eyes of a podcaster. And so I was looking at what was this? And there that it was a band called Pure Prairie League, which had almost a hit in the seventies. But they had a very they made it feel like this was your living room, and we're just gonna play for you. They just walked out. There's no Ladies and gentlemen, pure prayer. Nothing.

Dave Jackson [01:11:33]:
They just walked out, grabbed their instruments. Hey. What's going on? God be here. And I've just saw Joan Osborne who was big in the nineties, and I saw Pat Travers, which was another old seventies guy. And I'm always looking at it. Last night, I saw Beetlejuice. And as I walked out, I was like, you know what? That one character really wasn't even needed. Like, I'm editing the movie.

Dave Jackson [01:11:52]:
Like, it wasn't a bad movie. It's not a must see in the theaters kind of thing. But there are parts of it. I'm like, this whole substory, like, they could have cut that out. They didn't even need that. So I don't want to spoil it, but there were parts of them. If you had removed this character and this, it was definitely a subplot. It wouldn't have, oh, you ruined the movie.

Dave Jackson [01:12:10]:
It was just like, meh. So Yeah. I always and I have been known, and this is so bad, to be in church kinda going, is there a 1.5 Speedex on this guy?

Jim Collison [01:12:22]:
For sure. Can I speed this thing up? One other thing I learned from those guys doing the roof last week, they, typically they bring the shingles man, those shingles are a lot heavier than I thought.

Dave Jackson [01:12:33]:
Oh, yeah.

Jim Collison [01:12:33]:
They are. Those packets are heavy. And I picked one up to move it after the fact. And I was like, Woah! Like I didn't, I was thinking maybe like £40, but they're like maybe 80 or £100, maybe even more. That's 3 stones for you guys across the pond. So the, they, usually they put them on the ground, and then they bring a lift in, and they lift them up to the roof, and they're there, right? Not for my friends on Saturday. They were down on the ground in the driveway, and they were on the, they were in a spot that was not very close to a low point in the roof at all. So some of the guys were throwing these on their back and just walking up the ladder and dropping them off up there.

Jim Collison [01:13:13]:
Now, did they have to do that? Well, they probably had to do that. But sometimes in your podcasting, there's just heavy lifting. Like you're not hopefully, you don't have to do it all the time. But there's just heavy lifting that has to be done to get some things done. And man, hats off to these guys. I should have given them a giant tip. Because I again, I didn't realize till after the fact how heavy these things are. Guy put it on his back up the ladder he went, threw it up there to get the job done.

Jim Collison [01:13:40]:
These guys did what it took to get the job done that day. And, and they didn't, you know, they I'm not saying they did it with a smile on their face, but they got it done. Sometimes you just got to do some heavy lifting to get things done.

Dave Jackson [01:13:52]:
Well, the other thing, when you watch people do something, like that's just a well oiled machine at this point. And when you see somebody who has been doing it a while, they do make it look easy. So when you see a podcaster, I was doing a thing to promote Pod Indie. If you're not going to podindy, podindy.com. It's my favorite type of event. It's singletrack. It's me and Craig. I mentioned earlier from AI Goes TO College, Craig Van Slyke.

Dave Jackson [01:14:21]:
And we were doing some promo for it. And doctor Brad Miller is the guy running that. And he was like, okay, do a quick thing. And I was like, okay, so this is where it's funny. I don't have a degree in marketing, but I'm here to tell you every job I've ever had. I end up kind of in the marketing department. And so I just started pulling stuff out of my butt. And then we went to Craig, and Craig is, I don't know if I can follow that.

Dave Jackson [01:14:47]:
And it's just one of those things where I made it look easy to go, hey, you know, there are 2 things that go together. There's Travis and Taylor. There's peanut butter and jelly, and there's, you know, podcast monetization and AI. And I just kind of riffed it right off the top. Well, I've been doing kind of marketing stuff. Geez, since I was 20 something. And so I made it look easy, but that's because I've been doing it for 30 plus years, you know, so it's always keep that in mind when you're watching somebody like, oh, that looks easy. Doesn't mean it's not gonna be fun.

Dave Jackson [01:15:18]:
Just means it might not be quite as easy as you think it's gonna be.

Jim Collison [01:15:22]:
They also it looks easy because they got reps. We talk about this all the time. I mean, these guys, this is all they do. And so they're just doing it all the time. And they're able to, they got reps on it. So that may be one of those things for you as you do it. The more you do it, the better you'll get at it. And, you know, physician healed I self all the way back to the beginning.

Jim Collison [01:15:43]:
I don't like doing voice overwork, so I'm not very good at it. I would probably get better at it if I practiced it more, just to be 100% honest.

Dave Jackson [01:15:50]:
I used to have to do marketing videos for Lipson, and they would hand me a script that I did not write. And that was half the thing was, like, okay. I would never say life changing because it is podcasting. Let's not get, you know, but it was a marketing thing. And so I I hated those things. I and still to this day when I have to read a script, I'm like, you know, because I'm trying to you're trying to make it sound like you're not reading a script, but you're reading a script, and you're saying where is yeah. So don't feel bad. Voice over is not as easy.

Dave Jackson [01:16:18]:
Again, the people that make it sound easy have been doing it forever. So that's always fun when you do that. The other question I wanted to ask, and this is for my buddy, Mike Wilkerson. He's putting this idea, and there are people that do this, where you have a recording studio that you go to to record your podcast. And he's putting it in a mall. And his question was, what would he have to do to get a podcaster to go into his studio to record? And my initial reaction was, well, a, you know, average Joe podcaster when he's got a $100 microphone and he reconcorded in his bedroom and hopefully his kids will stay quiet for 20 minutes may not pay, you know, $200 a session. I have no idea what Mike is charging, by the way. I'm just pulling that out.

Dave Jackson [01:17:13]:
Let's say it's $100 a session or whatever. You know, they do a weekly show. That's $400 a month. That may not work. So I said the first thing I would do was target the companies in the mall, you know, hey, whatever Spencer's gifts. Do you have a podcast? Trying to think of what else is in the mall these days. What would you think, Jim? If is he was just like he wanted to pick my brain about the idea and I go, well, I know some people that do it in busy cities like, you know, downtown Detroit had one. I know there's one in Kentucky, you know, but it has to be a fairly busy city and you have to have companies around you.

Dave Jackson [01:17:51]:
But I just because I've never ever thought, man, I should go to a studio to record this. But again, I live alone with no kids. No pets, even. I don't even have a cat to annoy me anymore. So I'm not damn.

Jim Collison [01:18:05]:
Is the question, should I pay to go to a studio if I don't have if I don't have one at home? Or is the question about starting a podcast for a city?

Dave Jackson [01:18:14]:
It's, yeah, it's more about the studio. What, if you're a podcaster, and Mike opens up this service, Hey, come down to use my studio. What does he have to do to get you in there?

Jim Collison [01:18:26]:
Yeah, well, have really good quality to begin with. And then make sure it's a value for folks. There are some folks who don't want to set all that stuff up. They don't know. I mean, I think sometimes we've talked about this so long, you know, you're like, Oh, yeah, just set up a studio. I've set up portable studios a 1000 times. Yeah, Okay, that's easy to do. That's not the case for everybody.

Jim Collison [01:18:45]:
Right? And so you've got to kind of think through, Okay, who are those folks who just want to sit down and record? And by the way, there are folks, we're not because we set up our own, we tend to be the group that's, likes to do it ourselves. There are people who will pay to have that done. They just, they're like, I don't want to think about it. I don't want to do it. I'm not interested in, you know. So the trick is to find those people, right? Find those people who just want to come in you're providing a survey. They'd just rather pay for it. My brain doesn't work that way.

Jim Collison [01:19:15]:
My brain says, No, I'd rather do it myself. I am a DIY guy all the way. So going into a studio and using somebody else's equipment to record something now, I say that, and I have a studio at work, although the studio at work I set up. So it's a, you know, one of those kinds of things. But there are folks who are Okay giving you money for valuable things that they don't want to do. Sometimes we don't think that way. You and I think, Oh, no, I just do it myself. Why would I pay for that kind of thing? So it's a different way of thinking.

Dave Jackson [01:19:48]:
Yeah. And and you've got to because nobody's gonna pay that money to talk about Batman in the basement. Now, I could be wrong. There could be some They might. There could be some IT guy that's making, you know, money and Yeah. You know, doesn't have a problem putting out that kind of money. But I just to me, this is where I'm cheap. I'm very frugal at times.

Dave Jackson [01:20:07]:
And so for me, I'm like, you know.

Jim Collison [01:20:10]:
When Critical Role came out, and I, it was a podcast about D and D, you know, it was seriously? Like, you're spending money on this thing? Now their production value was high. All of those folks doing Critical Role were voice actors. They knew how to do these kinds of things, right? And so it was just a matter of, you know, just because my opinion is, yeah, a podcast about Dungeons and Dragons? Come on. It's been very successful. So you never know, you know, don't be too quick to judge on someone's content either.

Dave Jackson [01:20:43]:
Yeah. Bill says, I work with radio. I know you can pay. What was she paying? I think $150 a week to be on an AM station. And for some people, they want to be able to say I'm on, you know, Wix 560, you know, the talk of, you know, Lubbock, whatever. And they it sounds now if I was doing a hyper local show, maybe. But I told her, I said, you do realize for $20 a month, you can reach the world. I know you're on radio now, and it sounds cool.

Dave Jackson [01:21:15]:
And you can say I'm on the radio. I'm like, but if you want to reach more people, you're only as good as an AM station unless they're online, of course. But she was like, you're kidding me. And I'm like, no. She's, what's the catch? I go, there's no catch. It's called podcasting. And so she quit doing a radio show. And her, you know, she's quadrupled, if not more her listenership and activity on her website, things like that.

Dave Jackson [01:21:35]:
Speaking of paying for things, we want to say thanks. In theory, there it is. Yeah. To both the mouthybroadmedia woman, thank you so much, Doctor. And for Todd the Gator for the super chats. We appreciate those very much. And but, yeah, it's I'm not sure what the you know, again, I'm too frugal, and I've I started next to a water heater and a, you know, furnace. So I get that being in a studio would make it cleaner.

Dave Jackson [01:22:01]:
But, you know, I know. Well, Ed Sullivan. Right? And what's the guy's name? Dave? They have that studio in Boston where the whole cigar yeah. This yeah. Yeah. You know, there's gotta be somebody do that. It's just when I hear that, I always kind of go, oh, I don't my my initial reaction is like, that might not work. But if you've got the right kind of people and, you know, that's the key of knowing who is my audience, who's going to pay for this, and then what kind of services do they want? Because if they're like, oh, I want video to, okay, that's fine.

Dave Jackson [01:22:33]:
Because video, you know, that might actually be the thing. Because when you make a video and you want it to look super professional and not have, you know, leftover dishes in the background, you know, maybe going to some place that never gets dirty. Yeah. Dan says some people like the money they save by doing it yourself isn't worth the time it takes to do it yourself. Everyone's different. Yeah. There is a thing too of the learning curve and in the oh, we're changing topics in the school of podcasting. We're talking about note joy, which you guys see when I share my screen That is Notejoy.

Dave Jackson [01:23:08]:
And so you can see Studio in the Mall. Is that a good idea? And I was talking with Mark from practicalprepping. Info, and he was talking about he used to use Evernote. And Evernote, also owned by Bending Spoons, we talked about them last week, is moving to he was thinking about Notejoy or Notion. And so I was looking at Notion myself and exporting out of Notejoy. I have to export it to Google Docs and then they then then I can import from Notion from Google Docs into Notion. And I did a little bit of that last night and went, you know what? I'll pay the extra $8, you know, whatever a month then go through the hassle of moving all that stuff. So there is the convenience of just being able to walk in, talk.

Dave Jackson [01:23:54]:
And some of these places, you just walk in, talk to the show. You batch them, maybe. I know some people that'll use this to batch, and then they're like, alright, send me the files or, you know, in some cases, the you can hire somebody to do everything. And if you're promoting your business, you can probably use that as a write off. I would ask Ralph at ask Ralph podcast.com if that's legal, and I believe it is. It's a tax write offs. Yeah. Mike in the chat room.

Dave Jackson [01:24:18]:
I've run a video podcast studio in Austin since 2018. Our clients are mainly brands and businesses. Yep. We do great, and they're always growing. So there you go. I I would just be interested to see upfront, like, what's your window shows? Because on one hand, you can't you could put people recording in the window, but then you have to really good glass to not let the sound of them all. Like the guys doing an interview in the background, you hear la la la la like the old, although the easy listening station, I walked in the other day, and they were playing the police in the mall, like the band, the police. It's

Jim Collison [01:24:53]:
always Christmas time at the mall. Always Christmas time.

Dave Jackson [01:24:56]:
And Ralph says, yes, you can do that, Dave. With that, Jim, what's coming up on the AverageGUIDE. Tv? I looked up and I was like, Holy cow, we're already late.

Jim Collison [01:25:04]:
Alright, already. Christian Johnson joins me this week. He's a longtime co host of the show. We spent a little time talking about the CrowdStrike incident that happened a couple weeks ago, global security incident around the world. And we just spend a little bit of time talking about that. It's a little more in-depth and a little more nerdy than maybe we normally are, but out there and available for you right now. Home gadgetgeeks.com.

Dave Jackson [01:25:27]:
And, oh, I forgot to mention earlier This is even more fun. On the book, the audience is listening. You ready? Oh, signed by the author. How fun is that? I got that at podcast movement. And that's who's coming on Monday's show. Tom Webster, he's talking about this book. I also threw the question at him. Can't we just say the following opinions are not necessarily those of the sponsor? Mike, can't we just get away with all this brand safety stuff? And so you'll hear that answer.

Dave Jackson [01:25:55]:
That's called a tease, boys and girls, on Monday School of Podcasting. Thanks to Mark at podcast branding dotco. Thanks to Dan over based on a true story podcast dot com. You can find all our shows over all of our episodes at ask the podcast coach.com/follow. You can follow in your favorite podcast app. If you're listening on a new podcast app, send us a boost. I'm off to play with QR codes and bank numbers and try to set up my Albie wallet. That's fun and not one's not hard to do.

Dave Jackson [01:26:26]:
But the 2.0 stuff, I had somebody say, why didn't you talk more about 2.0? I'm like, because it's not super easy yet.

Jim Collison [01:26:34]:
No. It's not.

Dave Jackson [01:26:35]:
But it is. They're they're working on some stuff, so that's coming out soon. But we are here every Saturday to take your podcast questions. Thanks so much for the chat room. If you haven't liked, subscribe, and rung the bell if you're watching the video. Please do so now, and we'll see you next week with another episode of ask the podcast coach.