Capturing and Resizing Clips

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In this episode, we explore the intricacies of using sound bites and organizing them efficiently, delve into the art of crafting genuine human connections over automated pitches for podcast guest appearances, and touch upon the challenges of uploading hefty video files to platforms like Spotify. Jim Collison shares the value of being content with your current audience size, while Dave Jackson draws from his experiences to highlight the power of relationship building in podcasting. The discussion also covers strategies for using social media effectively for podcast growth and the evolving nature of podcast-related conferences like Podcast Movement. Tune in for insights on blending authenticity with technology in the podcasting journey.nd let's dive deep into these discussions to elevate your podcasting game!
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00:00 - Introduction and Greetings
01:27 - PodcastBranding.co
02:45 - Based On a True Story Podcast
02:52 - Technical Glitches and Live Streaming
06:10 - Listener Voicemail and Soundbite Tips
13:41 - Legalities of Using Soundbites
15:23 - Podcasting Tips and Tools
20:38 - The Evolution of TV Theme Songs
36:02 - Podcast Recording in Unique Locations
42:19 - Grocery Store Anecdotes
42:38 - Spotify Podcast Recommendations
44:02 - Uploading Large Files to Spotify
46:57 - Social Media and Podcast Promotion
50:54 - Celebrity Interviews and Podcasting
01:03:18 - Thank You Supporters
01:07:16 - Building Genuine Relationships
01:21:16 - Podcast Movement and Ticket Options
01:26:46 - Concluding Thoughts and Upcoming Episodes
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Ask the podcast coach for 03/22/2025. Let's get ready to podcast. There's that music that means it is Saturday morning. It's time for ask the podcast coach where you get your podcast questions answered live. I'm Dave Jackson from the schoolofpodcasting.com. And joining me right over there is the one and only Jim Collison from theaverageguy.tv. Jim, how's it going, buddy? Greetings, Dave. Happy Saturday morning to you. Happy construction morning here at the Collison House. We have some we're doing a slight can you do a slight kitchen remodel? Is that a No. Is that a thing? Can you it's it's we're all in. So I apologize.
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We we were joking. You're gonna you know, they were quiet just for the the whole time we were talking in the preshow now.
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Like, an alarm has gone off. It's like every power tool.
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They've hit record, everyone. Find the jackhammer.
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Yeah. Exactly. Yeah. Apologize in advance. I'll try to mute as much as I can. Now did the workers take all the coffee, or is there still some left to work? No. No. No. I I took that out long before you. Grabbed it and said, alright. Cool. Yeah. And that podcast is brought to you by we're gonna do this backwards today just because it's fun. Our good friend, Mark I was are we gonna do the pause thing again? Elgott branding dot co dot I almost said .com. It's .co. Of course, it's.co. He's been a podcaster for, shoot, going all the way back to 2013. He's thirty years in the design field, which is probably closer to forty now. He's done over 500 different artworks for different podcasts, and not just the, you know, the artwork, the website, everything that you have that is public facing. Well, then you wanna go to Mark because he's gonna sit down with you, not like some guy on Fiverr.
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He's gonna sit down with you. He's gonna listen to your show. He's gonna make sure that everything is in alignment with your brand because, look, they're gonna see you before they hear you, and you only get to make a first impression once. So when it's time to look professional, there is only one place to go, and that is podcastbranding.co. And the other thing that's beautiful about it, he's Canadian, so he'll be polite.
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Had to hold the mute button the whole time. That was great. Big thanks to our good you know what? I don't want while I'm talking, I'm not sure our the live page is working to it's getting it to the getting it to when I went over to grab the live thing, it went to the went to anyways, big thing well, you can look into that while I'm doing this. A big thanks to our good friend, Dan Lafebvre, over there based on a true story based on a truestorypodcast.com.
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And as a kid, I love the title of this movie because it just sounded really cool. This week, the bridge on the River Kwai. Oh. It was it's a kid that was just that was a movie that I just I I don't I don't know. I just love the title of it. Dan has that available now, updated, and new if you need something new to listen to, if you need a new podcast, or you just wanna hear how a podcast is done really, really well, check get out today based on a true story at based on a true story podcast. For 03/15/2000.
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Sponsorship. Yeah. That is our our live thing is pointing to last week's thing. So that's not supposed to be doing that on the river quiet. Now the fun thing is if we weren't on the river quiet. Yeah. If I love that title. If we weren't streaming live right now, it would be really easy to go and get the link to YouTube. Can I oh, isn't this fun when it's live on TV? I guess if I go to my YouTube channel, it will be there. Right? That makes sense? Yeah. That would probably be the right you could yes. Yeah. Your YouTube channel. If I go to my YouTube channel, all the fun stuff that's gonna be and I will actually cut this out later. I was like, wait a minute. Well, yeah, I can see. Yeah. That's that's okay.
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Add to queue. Right at the end of my ad, and then you'll fix this, and then folks can hopefully find out.
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I go into pod page. And Hey. I'm a little surprised while you're doing that. I'm a little surprised chat room didn't catch that. I'm a little I'm wondering, like, these people must be subscribed. Get the direct, yeah, direct notification on that.
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There we go. So You got me you got me coming in through Ecamm, right, this morning instead of Zoom? We still have Zoom. So if you wanna join, ask the podcastcoach.com/question.
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And you should, Jim, now be able to go to slash live Does it work? Yeah. Yeah. Okay. That's odd.
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I must not have hit save because I remember doing that earlier and was like, interesting. And then I usually check that for you. You know, as the cohost, I I'll pop in, and then that's how I get the chat so I can kinda you I I don't have in Ecamm, I don't have the control as a cohost. I don't have the control over the chat that I do in YouTube. Because it just in case something you know, every once in a while, you get something weird that happens in chat. Oh, yeah. That's one of the things I think as a cohost is part of my responsibility here is to not only have drills standing upstairs, but have the control over the chat room or at least making sure if things go awry that we're able to take care of those things. So There you go. Anyways, we're all I see. We're we're back up and running. Yeah. Dan was missing his coffee. He said he noticed it, but hadn't really kicked in.
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Yeah. And Patrick Keller says, is this what morning looks like? Yes. Hey, Patrick. Welcome. Welcome to the morning. Hey. Are you ready for this? I always say we never get any voice mail. And speaking of the one and only Mark Decote from PodcastBranding.co, we got a voice mail. Hey, Dave. Hey, Jim. Mark Decote here from PodcastBranding.co. I know you mentioned in a recent Ask the Podcast coach how nobody ever uses your voice mail platform here, so I thought I'd give it a shot and ask you a question. My question is for you, Dave.
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I've noticed over the years of listening to School of Podcasting how you will often pull clips of other podcasts or TV shows or movies that you will use short sound bites in your podcast. My question is, how do you go about collecting these sound bites, storing them, and most importantly, how do you organize them so that you can go back and find the ones you're looking for at a later later date?
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So that's my question. I've always been curious about that, and I've never asked it.
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So I'd I'm sure if I'm wondering about this, other people are as well, so I'd love to hear your answer. And it's a lot for everything you do, guys. Thank you, Mark. Mark out. Find him at podcastbranding.co. Yeah. The the fun thing is Stephanie from Nosy AF also said, how do you do that? And so and we'll get into the end of is that legal? Because I'm not a lawyer. But the first thing is I put a link in the the chat room. I'll put it in the show notes. If you're on a Mac, there is a thing called it's four k download. And in fact, let me just bring it up on the screen now that I think about it. I like it because here's the thing. Macs are really expensive. We all know that. Well, they're they used to be really expensive. I guess it depends on what you're getting. But this is, in theory yeah. So I go in here and I say, I want to download the video or I want to download the audio or whatever. And I can basically go here, put in a URL, and it will download it for me. And then from there, I can get the audio, etcetera, etcetera. And I wanna say this was, like, $8. It was something ridiculously cheap. So that's how I get a lot of stuff off of YouTube.
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Now the other thing I do that I still have even though I'm constantly saying I I need to lose this PC that I have to the right. So I have my PC and my Mac plugged into the RodeCaster Duo.
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So it's really easy to just play something on computer number two and record it on computer number one. I could also do that with my phone with the RodeCaster. There's that. On the when I was on a PC, I bought something off of AppSumo that was something YouTube downloader. So there's there's that. On the PC, it's really easy in Hindenburg to change your microphone setting to record. I think it's other applications. And so if the other application is YouTube, you just go, okay. Other applications, hit play, hit record, and and that part's easy. So there's there's that part. The organization part is really fun because I have a cloud drive that I am using iDrive for that's just ginormous. And you'll see one is called background music, where just over twenty years now you'll see, first, we get into the ugly part. So there's a bunch, but the like, I used to use a company called Big Fish that would they just had tons of these little thirty second stuff. So you see there's Big Fish seven, big because every month, they would send me, like, five more stuff. This was, you know, February. There's blues. There's chill out music.
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There's classic rock, classical comedy, and children. And so I have and this is just one folder for background music. And so you'll see where it goes on. Funk. My funk is the one that's just probably got the most in it because, you know, bring in the noise, bring in the funk. And you can see some of these are short, some of these are long. So for the school of podcasting, especially, I like to I like to keep things funky. Ow. And yeah. So these are all then here's a news bed. So it's really it's all about folders. Because if I didn't have folders, everything would be named like this 5,000 character limit. And so there's that. Now if I go back to here, there's one called sound effects, and this one gets crazy. And this is one that's not well organized. I really have a lot of Andy Griffith. I don't know what oh, that's the Andy Griffith theme. Again, that one, probably not really legal, but a lot of these, I've just I and, again, I'm not sure how legal this is. Some of these I got from the library back when I used to go to the library. There were CDs of sound effects, so probably not really legal to use. I would have to ask a Gordon. My guess is probably no. But I have but then there are a lot of these off of Audio Jungle. Some of these I've I've orgasm. I have no idea what orgasm is. I have a sound effect called Borgasm. And I think that has to do with a music guy whose whose last name was Borg. But you'll see here's car door, car door moon roof. You know? I just basically grabbed them all cartoon sounds. So this is boings and squawks and, you know, slide boing. I I don't think if I play these, I don't think you guys can hear these, if I remember right. So this is in theory.
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Yeah. That's your your your classic slide whistle. So it's just folder management. It was and there's just tons of them. And so the beautiful thing that a Mac does, in my opinion, so much better than a PC is the search thing. I can go in and say, give me cafeteria, and it will find the word. So it's a matter of naming them right. So there's that.
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Yeah. And that's so it's it how do I get them via, number one, kinda having two devices makes it easy or that four k program? There is definitely there are some YouTube downloaders. It it took me a while to find one that worked decent. And so, you know, be careful with those, especially on the PC side.
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And then it's just a matter of folders so that and there is some it's funny because I've got probably thousands of stuff, and I know there's one guy that goes yeehaw that I use a fair amount. I have some kids going yay. There are a couple that I go to on a regular basis. Of course, we all love you know, that's that's one that's on the Rodecaster. I use it so much. So there's that. But yeah. So that's really if if I didn't have two computers, I'd probably be tying my phone into the Rodecaster.
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If I didn't have a Rodecaster, I would probably be relying on those YouTube downloads because almost anything that I want the audio of is on YouTube. So I go to the video. Like, a lot of one of my favorite is the family guy. He has a lot of stuff. And if you there was a time where Brian and Stewie Stewie Griffin. Right. Okay.
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Was they did a show called Dingo and the Baby, and they were just massive. And then they had these radio guys that were called Weenie in the Butt, and it was, you've been butt slammed and all and this just tons of stuff. But here's the thing. This is what we have to the if I just play that, that's called copyright infringement. I don't really have the right to play that. And you have to remember that if I comment on Dingo and the baby and explain maybe how they could have made that show better, I might be able to use the fair use defense, which is something you use when you go to court. You know? So I'm going to court now, though.
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I've only been in court, you know, a couple times. And when you do, it's expensive. And so you gotta be careful with that. And just realize that that is the defense you use in court, and then you hope that's enough to win. And that's where I would go, go talk to, you know, Gordon.
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But I used to just use I know on anytime I would hear anybody mention a podcast, because I know there's one where it's two people on a date, and she's, what do you do for a living? And he says something, and she goes, oh, thank god. I thought you're gonna say you were a podcaster. And he's, no.
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No. I'm a audio storyteller, something like that. And so I thought it was funny, but I that doesn't mean I have and I would just use that as a transition, and I kind of quit doing that because I'm like, yeah. That's not even close to me commenting on it or anything. So that's one of those don't do as I say.
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You know, contact your lawyer and see how it because there are times when I've I've just I'm playing it anyway. It really depends on my mood. And then there are other days when I'm like, yeah. You know, I don't really like being in court. So yeah. So that's thank you for the question. Hope that helps. I've I've left most music out of my podcasts. I we we just there's so even at work, when we you know, we got some licenses that we bought to Right. Play this music.
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And you stream it into YouTube, and then YouTube gives you now they don't wanna say a strike, but they're like, hey. Hey. This is copyrighted, and then you gotta submit the thing. I bought the license. Here's the you know, make sure you get documentation when you buy licensing.
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Okay. I'm do it, but sometimes they don't. Am I frozen? Can you hear that by any chance?
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What? Okay. Good. That's that's the proper answer. I'm I'm back here finding the link. I'm sorry. Because I was listening, and then Dingo and the baby came on because I was gonna throw this into the chat room, and I'm like, oh, wait. Can Jim hear that? So I'm glad that you said No.
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Can I hear okay? Can Beautiful. Can't hear it. So Continue.
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You yeah. Yeah. So we and, you know, YouTube's weird about that. I I I don't think well, anyway, I won't say that because that's I probably legally can't say that. But the the you I, yeah, I've just gotten away from sound effects or music or some of those kinds of things. And I don't know. I go back and forth on this, Dave. Do you need it? It it it is an interesting I mean, used correctly in a podcast, it isn't it is nice to have, you know, musical interludes with your breaks or have an have any an opening intro or you know? But some of the best podcasters I'm sorry. Some of the best YouTubers that I'm watching right now are that was that was an accident, by the way. I'm not trying to I'm not trying to poke the bear here, Dave. So but the some of the YouTubers that I watch, they just say, I'm Dan.
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I'm Sean. Let's get started. Right? And and they just they they they've you know? And some some of them have little music things that go on there.
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I'm I'm always surprised to there was some YouTube safe music that came out, I wanna say, eight or nine years ago. You know, they published a whole bunch of music for YouTube and said, hey.
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This is fine. You can use it's ours. We'll give it to you. You can use it. Whatever. I'm surprised I'm still hearing that music, like, from YouTubers and stuff. You're like, oh my gosh. That is old.
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Do you wanna be sharing that with a, you know, a million other people? So I've kinda gotten the route of less is better in that area. And it's just that's my personal preference. Again, you can do whatever you want, but that's I've kind of I just kinda done less. Yeah. I know we went forever without any kind of problems. And then the one day on Ask the Podcast coach, we got a strike because of the music. And I was like, you gotta be kidding me. And so, luckily, I still had the CD that I had bought. You know? And I was like, I got it from this, you know, CD of royalty free music. Here's the SKU number, and it was fine. They, you know, let it go. But it is kind of you know? It's it's and, well, especially, it's kinda weird because on YouTube, because of the algorithm, right, in theory, you are getting yourself in front of new people. And so you kinda on one hand, you think you'd wanna do more, you know, podcasting since 02/2005 to establish your credibility. But if you talk to the the YouTube gurus, they're like, no. Get to the meat and potatoes as quickly as possible. So when you get the old, I'm Dave. He's Jim. Today, we're gonna talk about, you know, whatever. So getting to the content is always a good thing where, on the other hand now Adam's an old radio guy. So there's a theme song to podcasting two point o that when I hear that, it's kind of, you know, gets me going. It reminds me of the good old days of when the tonight show what are Johnny Carson. Right? And I'd be, you know, whatever, seven. And I hear and I'd be like, oh, it's it's I'm up late. It's it's the tonight show's on. Holy cow. So but, yeah, it it's the beautiful thing is there's no rules. If you don't wanna have intro music, don't. If you do, just make it legal. And, yeah, Patrick says there's Garage Band, BandLab, all sorts of stuff you can do to to kinda make your own.
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Todd DeGator says, I use Storyblocks. Yep. That's what I use. And it's one of those things where I got on I got it on a Black Friday deal.
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And it's if you look at their license that if you if you if I were to cancel my subscription, I couldn't I didn't I don't have to go back and fix all the old episodes, but I can't use it in the future. And so I'm like, well, alright. I keep using it. Chris Stone from castahead.net. Audio branding can be a big marketing component for podcasters. Theme sound, it doesn't have to be used, but when done properly I mean, everybody now. Right? Netflix, you know, HBO, you know, then everybody's got some sort of audio thing. You know? It said as as soon as I unmuted, they they were like, The but have you noticed the trend on these sounds is very quick?
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It's it's a three second Oh, yeah. Like, the sound identification we used to have music. You know? Think about, you know, think about the seventies TD. They were I mean, they wrote a whole song for you. Right? And then the eighties, that gets to be eighties and nineties, it began to change over nobody singing. It was just music. Then those theme songs got shorter and shorter and shorter. And now I think three or four seconds is all you get. Right? And it's it's kinda just a it's almost like that station identification sound, you know, that that you just doom doom doom. You know that. Right?
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And I think we're kinda down to that where it's a it's a quick yeah. You know? Watch much TV, but Tim Allen has a new show on. And I was like, yeah. Alright, Tim Allen. I know what I'm gonna get here. And I know this is he's really stretching. Are you ready for this, Jim? He plays a super masculine, kinda grumpy guy. I'm like, I've never I've never heard aside from Santa Claus, I haven't you know, every part he plays is that. I can't remember even the name of the show, but they have some sort of, like, little jingle. They all come out and get in the car and drive away. And because it used to be, wow, when I think of theme songs, I don't know why, but the facts of life theme song came to my you take the gun, you take the okay.
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There used to be a whole theme because that's when everybody stood and, you know, and smiled and, you know, did the whole, oh, you kinda look at the camera while they put your name next to it. And now the story started. They're they're putting in the hook on especially on cop shows. Right? Hey. Where's that report from Hanahan and blah blah blah. Wait. Where's the thing? And meanwhile, it's saying iced tea and, you know, what's her name's daughter and blah blah blah.
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And all all the names are there, but there's no real, like, theme song.
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They're like, nope. We're just gonna start it off. Look. It's a dead person. Now we gotta figure out who killed them. And meanwhile, here's who you're watching in the show. There really aren't theme songs anymore. The good old days, if I if I really date myself, Rockford Files was a I mean, that was a hit on TV. Arnie Miller. Oh. Yeah. You know, you well, I mean, think of of well, you you know, you kinda kinda wonder if our if because of the change in the way we watch TV Yeah. You know, you would you would be on a channel, and you would be maybe flipping channels or you just leave one channel on. In those theme songs, we're almost like a a a calling. Like, hey. Barney Miller is on, or, hey. The Rockford Files is on. And it would almost draw you into the living room, kind kinda deal. Right? Or when you were flipping channels, it gave you an opportunity to hear it. Right?
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We don't consume content that way anymore. Right? It's it's all on demand or I I mean, even if you're if you're Yep. No. It is all on demand. I can't Yeah. I don't know if anybody's watching TV that way anymore. Because if you think about it wonder. And you gotta wonder.
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Because it's funny as you said that. I thought about that. All the shows I watched as a young kid, like the Waltons, Happy Days.
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You're right. Because as soon as you heard that, I was like, oh, it's time to get your Pepsi and popcorn, and everybody run to it was like, here's your your thirty second. You gotta get to the living room.
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Make sure you peed first kind of thing, and then it came on. That's a really good point. And if it was on now, you just fast forward through it. You're like, oh, we've seen that. In fact, I'm watching Severance right now on Apple TV, and they have a thing where they always recap the last episode because that show was weird. And you're like, yeah. I just I just saw the last episode. I don't so there's a skip recap. And I noticed that on Netflix, if you're watching a series and it says play next, it skips the intro. I get go you're at the end of, you know, episode one. When you click on go to next, you're at the beginning of episode two. So yeah. Well, there is in in the early days of podcasting, I would you know, there's theme songs have a Pavlovian effect. Right? If you hear the song, you know where you're at, it it it it invokes some kind of emotion in you, whatever that emotion is. It might be like a learning, like, oh, I'm here to learn, or, oh, I can't wait to to listen to this.
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But it was interesting when I first started podcasting for Gallup, and then a couple years into it, we did a big in person summit, big in person event, right, Conference. People came. We were in person. And I remember they let me do a live episode from and we talked about this in the day. This was in the early days of Ask the Podcast Coach. And they let me do a opening segment from the stage. And all I said, you know, I said my opening dialogue. I'm Jim Collison. This, you know, Galp's called to coach. And as soon as I said that, people started cheering. And so there was a Mhmm. There was an effect. There was an intro effect. Like, my intro had become the music. We don't really have music in our podcast that we do at Gallup. But the intro, because it was so because it was so consistent all the time, that had become a call. Like, you know, come join us, you know, kind of thing. Right? It had become the morning call. And so I think that can also have you know, when you think of that consistent people hearing your voice, doing it the same way, it it I didn't expect it. I did not expect them to clap at the intro kind of thing. No. I've done that. Yeah. We're all I had a coaching client once, and we're talking about their intro. And I'm like, well, here's you know, you have to introduce the show, then you have to if you have any street cred you wanna throw in, and I just said, you know, so, like, podcasting since 02/2005. I'm your personal podcast coach, and this giant smile came on their face. They're like, oh, he's doing the thing. Look.
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He's doing the thing. And I'm like, oh, okay. Yeah.
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So it's it's kind of you know, it is. I mean, think about Dave Ramsey, you know, where cash is king and debt is bad and blah blah, whatever the rest of his thing is. And then you had I don't remember Rush Limbaugh. He had something about you know? But I just remember he went, ladies and gentlemen ladies and gentlemen. So Well, and then he did he had sub brands where, you know Oh, yeah.
00:26:22.869 --> 00:27:03.275
Right when when Clinton became the president, he had, you know, America held hostage. And that was like right? I remember those day. Now that was a thousand years ago, and I still remember him. You know? Yeah. Age 74. America held hostage. And, You know? You're like it's so but that becomes and and Jody had said in chat, you know, an actor an audio brand doesn't have to be music. And I think there is an important part of our voice in what we do with this and the way we the repetition effect to it. I think a lot of podcasters think, oh, I don't wanna be repetitive. And I think there are times where repetition actually helps you out.
00:27:03.815 --> 00:27:07.035
Yeah. Ralph, talent on loan from God.
00:27:07.174 --> 00:27:10.660
Right? I mean, think about it. Sam Elliott is on everything.
00:27:11.279 --> 00:27:18.180
It's, you know, deep voice Southern Texas guy. You know, Valvoline oil is going to pay for lunch. For dinner.
00:27:18.960 --> 00:27:38.519
Beef is nice for dinner. Yeah. So when you hear that, you're like, you know? Yeah. Yeah. So people are throwing in things here. Again, Jody Kringle says episodic epidemic sound is something you can subscribe to. Yep. That's another one I hear a lot about. Chris Stone, I have this one.
00:27:38.579 --> 00:28:08.898
Envato Elements. I got it because you can get cool b roll video stuff, and then I quit doing video stuff. But they have a lot of I know parts of AudioJungle are included in Envato Elements. And then, yeah, people brought up the the Google thing that you brought up, the the free stuff. Some other things about copyright warnings. Rich says, just this week, I got five copyright warnings from Spotify because I use Harris Heller stream beats, which are completely royalty free.
00:28:09.359 --> 00:28:19.859
Yeah. A lot of talk. But that's a fun, thing, and Ralph has a question we'll get to. But they removed oh, I can't remember his name. I just think of him as king of the bros.
00:28:20.105 --> 00:30:55.079
There was a guy on Spotify that was he's super, like he is the He Man woman haters club. He's bald. He's he's in court right now for sex trafficking. He doesn't seem like a very nice guy. But, apparently, he had episodes about how to pimp out women, and Spotify removed it. So there's a lot of discussion about freedom of speech even if you're an idiot. And I was like, you know? Yeah. Coach Dave says, Leonard Nimoy. I get smarter and less emotional every time I hear his voice. There you go. The voice is fucked. That would make sense. So Ralph does have a question. And, Jim, are you stuck or you're just holding the hold button? He's holding the hold button. Okay. Got it. Ralph says, I know you recorded your book to audio, Dave. Would it make sense to create a podcast to create the audio that way instead? I'm getting you ready to release my next book, and I'm thinking about that. In other words, make a podcast even if it's only a limited number of episodes as a podcast, which I assume I could offer the first chapter free and then put the rest behind a paywall. Yes. Because I can say when the book first came out in whatever it was, 2021, I started the podcast profit from your podcast where I talked a lot, not so much about the book, but just the topic of profiting from your podcast. And I noticed that when I quit doing that podcast, sales of my books would dip, which they're not a ton. If you're if you're new to the books, selling any book like, if you sold three books, you're like, oh, I sold three books this week. But, yeah, it's the other thing then is, yeah, it's recording your book, which I'm glad Ralph brought that up. I need to make one more episode of that because I told everybody who bought the book early, I would do a shout out as the last chapter, and I have not done the last shout out. So shame on me for being a liar, liar, pants on fire. And then I wanna move it to Audible, but the reason the reason the reason it's not on Audible is because Audible takes all your money. They're like, oh, here. We will charge $10 for your book, and we will let you keep a shekel. And I don't even know what that is. But they don't they take a huge chunk, so that's why it's not on Audible yet. But yeah. So I would record yeah. The the other cool thing is that's a fun thing to give away. Like, I know somewhere I have a giveaway where you can get the first chapter as a PDF as well. Books are are fun. You think the hard part is writing the book. Writing the book is easy. Getting people to read the book is hard.
00:30:55.079 --> 00:31:51.900
I am thinking of for my next book, which will probably be about planning your podcast, I will probably, you know, outline that, basically, do it as a podcast, transcribe it, and then beat the transcription into something you could read. That way, the audiobook will be done because it's so weird because you're like, those are my words, and I cannot get them to come out of my mouth. And the thing that's hard, I just had a client this morning, which I'm so happy about because she's been doing a podcast for a while, and it's gonna be very easy to see before Dave and after Dave because she has some problems with her audio and things like that. But I was when you when you're reading something and you don't want to be reading something, it's really easy to speed up. Because I just want this to be over, and I'm not even gonna breathe.
00:31:51.900 --> 00:33:36.294
I'm just gonna keep talking next to them. And the second part is this, and that's why you wanna do this. And I said, at the beginning of this because she was reading her blog. And at the beginning of it, she would occasionally pause. You know? And this is why you wanna do that. The second reason you wanna do that is because and by the end of it, she was just like and the seventh point is this. And the eight point is that. I said, you're you sound like you got some place to go. You know? And so reading is reading and trying to make it sound like you're not reading. Now you can kinda get away with that with a book because people know you're, you know, reading the book. But even with that, you don't want to be reading the book. You sound like an AI voice now that is saying this and that, so it's tricky. But it's it's I just know it takes a lot of time. And I just I remember when I got three fourths of the way through the book, and I'm like, how many more chapters? Five more chapters. Are you kidding me? So I thought if I do another book, I will do the same thing. I'll plan it. I'll figure out what the chapters are, what the little points I wanna make in each chapter, and then I'll record it. And then I'll from there, it's it's off to transcriptions and ChatGPT and Claude. I'm really liking Claude. Claude seems to get me more, and I just started using Magi again. And there's a whole thing in Magi, which Magi is a tool that has, like, multiple, multiple like, it has graphic things in there. It has audio. It's it's like a suite, but it's $20. Where I was paying $20 for chat GPT, I can now pay $20 and get chat GPT for, you know, this and that and this and this image thing and the thing that makes pictures move and the thing that'll, you know, wipe your butt. Did you know that AI will now wipe your butt for you?
00:33:36.294 --> 00:33:39.694
It's the new thing. It's Let's not get carried away. Let's not get carried away.
00:33:39.815 --> 00:34:19.420
Five point o. That would be awesome. But so, yeah, it's kinda tricky with all that stuff. But, yeah, it's just have fun and bring a lot of patience because the other thing I did was I started the book, reading it, and then changed microphones. And I was like, oh, wait a minute. Hold on. And so what I did, and and to its credit, it did a really good job, was I had Hindenburg listen to my first recording, and then there's a thing called a profile. And it basically applied an EQ to my new recordings to make my new recording sound like my old recordings.
00:34:19.800 --> 00:34:30.425
And I was like, oh, there you go. That's exactly kinda what it's meant for so that you'll be sound consistent, and it's not a feature I use a lot of. So let's see what else is going on in the chat room these days.
00:34:30.425 --> 00:34:48.809
Oh, here we go. Boy, there's somebody if you wanna clone somebody. James Earl Jones. Everybody's father's voice. Doctors would do well to prescribe a five minute clip of him instead of SSRIs. Nice. Yeah. There you go. And that's Jody says, and that's why voice actors get coaching.
00:34:49.670 --> 00:35:26.284
It's I there's an episode coming out Monday for the school of podcasting, and she talks about something. And she said, and I decided to get a coach. And she did well at what she was doing, and I'm kinda like, see? Coaching, not a bad idea, kids, because we all can't see that. Chris Stone says, Magi rules. Why use one when you can use them all for one price? Exactly. Really good stuff. Alright. So let's head over to our good friend. I keep my notes in Notejoy. I thought this was kind of interesting. It's just weird. When somebody says, hey. Is this a good idea?
00:35:26.824 --> 00:36:24.605
So in this case, he said, please rate my concept. I'm planning my first podcast and have a pretty specific idea of how I want it to be. I'll be recording it in a camper van, picking up down by the river, picking up a guest in each episode, that's interesting, and talking with them about their passion. This could be unique hobbies, professions, and so on. Since this is a complex format, and I don't know how quickly I can find new guests because not many people like, hey. Wanna come in my van and record a podcast? Doesn't sound creepy at all. I'm worried about its long term feasibility. I'm planning a four week release cycle. Do you think this could work, or should I reconsider the concept? And so when I threw this at Jim this morning, he was like, is that, like, the new Hey, little kid. Wants some candy? Come in my van. I'm like, that's just And door opens. Van door opens. Wants some candy.
00:36:24.824 --> 00:36:47.565
K. You know what, Dave? A lot of YouTubers are doing these this this way, though. Right? They're they are they do they come from anywhere with a mic. They're holding, you know, they're holding the lapel mic. They're in various locations. There's things going on around them. There's construction happening above them. I mean, lots of those kinds of things are happening. I don't I don't know. I mean, I don't know if this.
00:36:47.804 --> 00:36:58.704
At first, I thought, could you get a little I mean, that's gonna be kind of those situations are gonna kinda be is that the best way to do a podcast? Right. But I I don't know. Maybe.
00:36:58.844 --> 00:38:26.719
Maybe. Maybe it will work. I I'm with you on that. I love when people hold the lapel. Like, they're sitting here, like, talking. I'm a you know, there's a probably a clip. You could just put that on your your sweater or whatever you got going, but, no, I'm going to I'm going to hold this little black thing. You know? Okay. That's if that's what you wanna do. Yeah. And so that because I can say this. Many moons ago, I was doing a podcast, and I was doing a website for a local summer festival called Rocket on the River. It was in Cuyahoga Falls, Ohio. And I would go there with my, you know, whatever portable device I had to record with and a microphone, and these people were hammered. And by that, I mean, they weren't tipsy. They weren't drunk. They were hammered. They'd been drinking since five, and it was seven. And here I am, and I will walk up to people, and they're like, dude, let's go rock and roll. And I'd be like, great. So are you having a good time at Rockin' on the River? And they would shut up. Like, they they like so if completely obliterated people will will shut up, you might have a hard time getting strangers who are not you know, you who are sober to you know, it depends. If you can get people talking about their hobbies, maybe. Because then they're passionate about it, and they'll they'll kinda get going.
00:38:28.219 --> 00:38:46.775
But just a stranger and then think about it. If somebody goes, you know, you're on vacation. They're like, hey. Can I take your picture? You're like, I I guess maybe because what what are you gonna do with my picture? So when you say, hey. Can we record your voice, you know, for our podcast?
00:38:47.474 --> 00:39:25.119
I don't know. You you might get some pushback on that. I don't know. It's it's but on the other hand, I know people that have taken vans and I think somebody had a Volkswagen bug that turned it into a studio. You know, it's like this portable thing. So, yeah, the good news is the inside of a car is already isolated. It's made to cut out, you know, outside sound. So that, you know, that's the good news. But there's only one way to find out, and that's to do a couple and, you know, see what happens. So I I was kinda thinking I may have been better off this morning moving my studio to The Shed. Yeah.
00:39:25.119 --> 00:39:31.675
Right? All of a sudden, I was thinking, like, why didn't I go to The Shed this morning? I've done it. I've done the podcast live from there before.
00:39:31.675 --> 00:40:05.235
So I was like, why didn't why didn't I it's literally raining down sawdust. I mean, I'm like, Just like mom used to make. So, anyways, it's fine. It'll it'll all be fine. Fine. It'll be fine. I should've just moved to the shed. The the the one of the one of the things I don't I don't like in that kind of style is two people, one mic. Yeah. Everybody kinda wants to or even two mics in the same room. I don't know. I just that's not my favorite look. You can do it.
00:40:05.454 --> 00:40:49.429
Certainly, you can do it. I just I don't know why, but it's just it's not my favorite look. You know? And Yeah. For whatever reason, it just people really love to do that, and you're like, no. That's not a good get that mic close. Get two mics. Get in separate rooms. It's just it's just easier. Well, if you're gonna use the one mic, do the Bob Barker and stick it in their face, you know, that that might work. But there you always end up cutting off somebody. Patrick Heller Yeah. From the mhmm. I know it's seance podcast. The big seance. There we go. He says one of my coolest episodes is interviewing trick or treaters and their parents from my driveway. See, that could be fun. You know?
00:40:49.429 --> 00:41:40.679
Jody says a a car is great for cutting out noise, but it's not so great for dead sound. Yeah. Lots of reflective services because you got all that glass in there. Better record in the back seat if possible. There's a joke there somewhere. But Well, maybe you could combine the whole creepy van effect with then you're in a van, the door slides open, and it's all padded on there. That's even creepier. It's all padded on the inside, and then you're like, no. That's for sound. That's for sound. And then people run the other way run the other way. There you go. Dan says, sawdust adds a crunchy layer to the top of your coffee. Yep. Yeah. So I had to move I moved the coffee farther away from where the I think they're working on the HVAC right now. And Chris has let me know. Do the Bob Barker. Yeah. That doesn't make any sense to anybody 40 anymore now that I think about it. Yeah. Is he is he dead yet? I think he's dead.
00:41:41.300 --> 00:41:59.554
He died. Does anyone I think he yeah. I think he passed. He was in his nineties. Yeah. So that's always tricky. Coach Dave says people are taking our picture a billion times per day. That is true. That's why when I shop, I do it with I do it with stockings over my face. Yes. Bonus.
00:42:00.039 --> 00:42:03.880
The aisle clears out. Yes. That's always that's always handy to do that.
00:42:03.880 --> 00:43:18.085
Yeah. I worked in a grocery store store. You would be surprised the weird things people wear to to shop in. Here's another kind of different question. I guess there is I don't play a lot in Spotify when it comes to podcast. I I sniff audiobooks over there, but mainly, I'm listening to music. But, apparently, they have a more like this option in Spotify for podcast. And he says either my podcast probably gets 80 to a hundred downloads a month, and I was just wondering if anyone has any advice on how to get listed on the more like this tab on Spotify. For instance, my podcast is a weird fiction anthology. Does it take a particular number of downloads before I show up as a recommendation on others' podcast page? Well, if it's more like this, my question is how many weird fiction anthologies are there in there to where people go, oh, this show is just like that show, and they put it over there. So I think that's probably that guy's you know, that that's the problem would be the case. And it's it's kinda like back in the day of New and Noteworthy. Most of the time, that's either an algorithm or it's personal. It's a human doing that.
00:43:18.385 --> 00:43:22.965
So keep that in mind. There you go. SP chiming in. Please spray and neuter your pets.
00:43:25.505 --> 00:44:20.585
RIP, Bob Barker. Some other things on we'll we'll we'll take Spotify for 200, Alex. And this again, I'm like, really? Come on now. Does Spotify for podcasters have an upload limit? Everything I've seen says no, but I regularly upload sixty to ninety minute video podcasts in four k, and it usually works fine. Last night, I uploaded a two and a half hour episode, and it just wouldn't take it. I kept getting an error saying the upload fail and to try again. I tried again three times, but the upload is a large file. You think a two and a half hour four k video is large? Shocking. So it takes a while to upload. Besides having to wait, it was incredibly frustrating not knowing if it was going to work. I tried different browsers, renaming the file, and a few other things like resetting my Wi Fi.
00:44:21.284 --> 00:45:27.690
All this to use a free media host. Yes. I ended up converting the file to a significantly lower resolution and uploading that. What do you know? It worked fine when it wasn't a four k, two and a half hour file. Yeah. That's their you know, I'm not fully understanding what the issue could be here. Maybe the fact that it's a two and a half hour four k video. You know? Let's see. The message seemed to appear when the video was processing and had been uploaded already. I don't understand why the uploader isn't better by now in the first place. Well, I know what you can do, not not pay them anymore. Any change you make is a legit risk that will stop your upload completely, and it doesn't start from where you left off like YouTube does. There's a novel idea. If you wanna upload four k video that's two and a half hours long, maybe use a site made for video. There's I'm just saying. Any ideas on what is going on here? Well, you already answered your own question. When you do something different in your works, you you've kind of figured out what the problem was, and that was you're uploading a two and a half hour four k video.
00:45:27.909 --> 00:45:43.085
And, do we need four k? You know, Zach says I couldn't do a four k of a camera staring in my face. Y'all don't need to see every detail of my ugly mug. I remember when I was at NAB, and they had eight k there.
00:45:43.545 --> 00:46:01.784
And I just remember I can see every you could see where the the the, you know, completely handsome anchorman from some news desk, and you could see every little stub of shaving on his face. And I'm like, yeah. We we do not need that much detail. It was crazy.
00:46:02.324 --> 00:46:50.780
So yeah. It could be maybe, Dan says, a local Internet issue. Could be. Todd the Gator says ten eighty is just fine for me. Thank you very much. Yeah. And then Chris says, you know, maybe try editing. You know, it's a novel idea. Maybe maybe it doesn't need to be two and a half hours long. Yeah. So that was one that I was like, not really sure about that. And meanwhile, NoJoy is having a headache. That's fun. This one says I I'm calling it social media headaches. Sorry, but I'm going to vent. It's been a difficult few weeks. Well, hold on. Let's do this then. If this guy's gonna vent, if Kev Rayyan is, then And now it's time for a power rant. He said they don't understand any of it.
00:46:51.005 --> 00:47:05.184
It makes no sense whether I get a guest who has no social media presence like my parents, or I have a popular comedian with tens or thousands or hundreds of thousands of followers online, and they promote the podcast episode.
00:47:05.500 --> 00:48:22.014
It's the very same download amounts, which makes me tend to believe then that if we were to look at that experiment, social doesn't drive traffic. And I dare say the podcast is funny. Guest slash listeners are quick to praise the show. That's where I go, guess. Okay. Listeners, is that mom, or is that an actual you know, with the re because I always love people like, my show isn't growing, but it's not the content. Then you listen. You go, well, it feels like an impossible scenario where it makes no difference who's on the podcast, what content I put up. Be it a be it a picture or an audiogram, nobody interacts with it, whether by not seeing it or just not engaging with it. If I was getting feedback that is bad, unfunny, or too short, then it'd be one thing, but I really get but I get really good reviews back from those who do listen and guests. Again, guests are not what I would call you're not gonna be on somebody's show and go, hey. Thanks so so much for having me on your piece of crap. I I don't think you're gonna get that. The only time I got a lot of listeners is when I had a podcaster who has their own subreddit, and I posted about their episode and then on Facebook. And, again, got good feedback, which was great.
00:48:22.235 --> 00:49:14.525
It's really hard to find other comedian podcasters in the first place, and then any who will rely I'm sorry, any who will reply to random emails. And, unfortunately, I can't spend money on advertising while trying to save money for a house. Effing life responsibilities. So one of the things I have discovered over the last month or so after I kinda knew it, I just went out and did some research, and I go, oh, yeah. That's true. And that is you know? It it appears that social is not it's a trickle. I've always said it's a trickle of content because from what the studies I read, people are just more open to being marketed via email than they are on social. Unless it's something like, you know, if when Jim was shopping for a generator, somebody happened to say, best generator ever.
00:49:14.824 --> 00:49:29.579
Check it out. He might have clicked on that. But most of the time kinda the next time you're on social, try to step outside of yourself and figure out what the heck you're trying what am I doing on here? And I don't know. Jim, what do you look for on social?
00:49:32.119 --> 00:49:34.380
Sorry. I I had muted. You know, it's interesting.
00:49:37.045 --> 00:51:02.460
I think we're all we're always looking for that one thing, and it's it's a combination of a whole bunch of different things, right, that that that this this folks that this this person that was chiming in here. Yeah. We're always like, well, I I want the one thing. And and, yes, content is the one thing. Right? There's you you gotta have great content. It's and in these kind of situations, you know, hey. If I'm having big time guests on and I'm having I'm doing what I think is right, I it's you. Like Yeah. You you don't yeah. I don't this this whole this whole soul searching thing that we go through to figure out how to get more listens. I don't know. Here we go. Here's here's the sound. Everyone together now? Yes. Well, the other thing is that I don't get interviewed a ton, but I get interviewed a fair amount. And there are many times when I I I you could just replace the intro, and it's the same interview I I just did. What was podcasting like in two thousand five? It sucked. There weren't any tools, and everything was expensive. You know? And then on and on and on. And and look. I don't mind that. I'll I'll say that story again and again, but, yeah, I'm much more excited to share an interview that has something that my audience hasn't heard.
00:51:03.105 --> 00:51:10.625
And I don't think we do that enough to try to do a different interview. And I get that because sometimes look.
00:51:10.625 --> 00:51:17.605
If I'm interviewing you know, if I go to a Skynyrd concert, here's speaking of things that nobody under 40 knows anymore.
00:51:17.929 --> 00:52:11.574
If I go to a Lynyrd Skynyrd concert, you know, I wanna hear definitely Freebird, and, yeah, that's it. I wanna hear Freebird. You know? Maybe well well, I'm trying to think of that. I know a little. There's one. Not not really a radio hit, but, you know, you you there's you wanna hear the greatest hits. And so I get it that sometimes when you have somebody who's, you know, shall we call famous in their their little space, you want them to do their greatest hits because that's why they're greatest hits because they're really good stories or really good points, things like that. But if you then expect that person to share it, they they they probably will. But if, you know, if it's the same old, same old, and you say, oh, here's another interview of me talking about this, The their audience might be going, oh, well, didn't he just do that two weeks ago? You know? So you gotta kinda come up with something different, and that's that's not always easy. So Yeah.
00:52:11.574 --> 00:52:37.164
We're just we're not as interesting as we think we are in a lot of in a lot of cases. You know, I, yeah, I just I I hate I hate to say that. I mean, there's only so much space, and there's only so many things we can do, and there's only so many people who can have ultra popularity. Be content with who you have. If You've got a show and you got a couple hundred, be content with it. That's who you have right now. Treat them well.
00:52:37.164 --> 00:52:55.570
Stop stop running for the next thing. Treat them really, really well. And and because that's may all that may be all based on the content you have and the audience that you're gonna be able to reach and the, you know, folks you can have on the show. Just be content with that. I think that really yeah.
00:52:55.570 --> 00:53:14.068
I don't I don't know. It's just each week as we talk about this, I get more and more frustrated sometimes. But how do I get more? And you're like, beacon are you content with what you have first? And maybe the trick to more is to be con to be a good steward of what you currently have before you can have more.
00:53:14.068 --> 00:54:19.989
I've I've said this, but be careful what you wish for on this because big big audiences have all the have a whole different kind of subset of problems that exist there. And so I it's just I don't Dave, I I kinda wonder. I don't, I you know, you talk to a podcast guru, and they'll say, oh, yeah. Do this formula and do these things on social and do this and do that, and it'll grow. I don't know. Maybe. Maybe if you trick people into it. You know? But I just I don't think we are at times we spend enough time thinking, hey. How could I treat the audience that I have right now really well? Yeah. Yeah. The easiest way to grow your show is to stop losing people at the back door. You know what I mean? When they're like, well, that's the fourth week in a row they've argued about, is YouTube a podcast? I think I'm done. So they leave. You know? So it's you know? Ralph says we all need to find contentment in what we already have. It's that constant striving for more, which causes us all so much stress. Yeah. He's not good enough. You know?
00:54:19.989 --> 00:54:48.000
The I forget what comedian was talking about billionaires because, you know, Elon's getting a lot of love these days. And they said, like, when you have, you know, 1,000,000,000, what part are you guys? Yeah. I need more. You know? Like, I get it. I don't know. We all have our own drives and things like that, but it's, you know, I'm I'm with Jim. Especially when you're new, be in it for the love of the game. The fact that, look, you're you're doing this. You you mentioned how we're all not that entertaining.
00:54:48.940 --> 00:55:25.625
And Amy Poehler has a podcast now. And I was kinda wondering, like, why does Amy Poehler have a podcast? It's kinda odd. Not that she shouldn't. Right? Parks and Rec, Saturday Night Live. You know? She's a a great improv person, and then she has Tina Fey on. And it turns out Tina Fey and Amy Poehler are going on tour. And I'm like, that's why Amy Poehler has a podcast. They need to announce that. But what was interesting, Amy Poehler and Tina Fey were both on Saturday Night Live. Tina Fey, of course, famous, was the head writer for years, was on her and Amy did weekend update.
00:55:26.005 --> 00:56:26.635
She was on 30 rock. I mean, very talented people. And but they've known each other for thirty years. And it was interesting because they were even Amy, she brought on old SNL people to go, what should we ask Tina? She's on the list. I wanna do a different interview. And it was definitely a different interview. It wasn't the same one. But as Jim put it so eloquently, maybe we're not as, you know, entertaining as we think we are. And so it was definitely a different interview, but it wasn't wasn't like, oh, wow. I've never knew that about Tina Fey. So and the other thing was because it was Tina was her first episode, and I already mentioned this. There are a couple times where, like, her first read, she did her first advertisement. And I think Amy is very much you can tell because she talks about it Well, for the listeners, she keeps forgetting there's a camera right there. And so her first ad read, she's whatever it was.
00:56:26.635 --> 00:56:55.275
MeUndies is the best place for the blah blah 30% off, and she's not even looked at the camera. I'm like, somebody might wanna go, Amy, you're on camera right now. And then I mentioned this earlier. At one point in the interview, they both got really comfortable and started sitting back in their chairs. And they're like, yeah. That was great. And I'm like, hey. And it's funny because you see her go from way back from her microphone, and, like, the next shot, she's literally, like, right on it. And I was like, I think a producer in the room was like, Amy, get on your microphone.
00:56:55.894 --> 00:57:14.590
So but, it's it was not it it's funny. I I've found a couple celebrity interviews, and it's kinda fun when they're brand new because, like, the guy from Smashing Pumpkins has a podcast now, or he has a inter new he has a no. Actually, his is a podcast, but he's on YouTube.
00:57:15.284 --> 00:57:18.184
And his first couple interviews were actually really good.
00:57:19.284 --> 00:58:00.500
And the other fun thing, if you wanna have fun oh, what is his stupid name? The world is a vampire. I can't think of his name. But, anyway, the the immaculate others or something. I forget what the name of his show is, but he interviewed Diane Warren. Now everyone together can go, who? She's won, like she's written I think it was 36 Grammy nominated songs. She's worked with everybody from Millie Vanilli to Dolly Parton to Miley Cyrus to Aerosmith. Like, she wrote don't wanna close your eyes. And Diane Warren, very talented songwriter, horrible guest.
00:58:00.719 --> 00:58:17.914
I just I was watching this thinking it was that guy not being a good interviewer because he had done his research, but he was trying to kinda get into her process. Is it lyrics first? Is it music first? And she's, I don't know how I do what I do. I just do it. I'm like, okay.
00:58:19.255 --> 00:58:30.710
And then he came up with another one. She's maybe kinda, like and she wasn't trying to be a difficult guest, but she's kind of a quirky artist. And I was like, wow.
00:58:30.849 --> 01:00:34.739
Okay. And that's where you kinda go, you know, maybe like, he picked her because she's an amazing songwriter and a musician and all this other stuff. But in the end, I was like, I'm not gonna pin this on the host. That was a bad guest who just didn't really and she wasn't being mean or she's probably because she mentions how she wakes up. She goes in her room alone and writes music. And I'm like, okay. But, you know, you're on a podcast now. If you could maybe Billy Corrigan. Thank you, Chris. The Magnificent Others. Yeah. So the first two episodes, he interviewed Gene Simmons, and he interviewed I forget his other one. He he does interrupt the guest a lot, which is kinda he'll say, I I don't mean to interrupt you and then interrupt them. That's that's almost if that's a drinking game, you'll be hammered by the time of that. But he he was trying to tell Gene Simmons how Kiss was more talented musically than people give them credit for, which I'm like, hold on there. They they weren't really you know? Yngwie was not in that band. And what was funny is he was trying to get Gene to say, it took Kiss a while to get in the the rock hall. And at one point, Gene Simmons goes, well, I didn't think about buying the rock hall for a while, which is Gene's way of saying, yeah. We were we were okay. The we didn't really care that people didn't think we were virtuosos. We were laughing all the way to the bank. Yeah. And Chris go ahead. No. Go ahead, Dave. Go ahead. But Chris says the Wolfgang Van Halen interview was not incredibly engaging either. Wolfie is kinda soft spoken. Yeah. That was one. Anytime you interview Wolfgang Van Halen or Julian Lennon, you have a weird thing because I really just wanna talk about your dad, and that's kinda disrespectful. And I don't know. I just get the feeling Billy wants to ask these really heady, like, questions that really spark a complete and kudos to him for, again, trying to do a different interview. But half the time, he just interviewed Pat Benatar and Neil Gerardo.
01:00:35.405 --> 01:01:03.394
And a lot of it was he he does a lot of what I do. I just edited out where he'll give you a huge amount of background for the question. I'm asking this not on the business side, but on the personal side. When the thing when did you do the thing? What's the thing? And then it'll ask the question. I'm like, man, do we need all the buildup? But it's a video show, and I guess that was still what makes it harder. But, Jim, did you break your stuff? I I know you're like, you keep talking Yeah. No. You're back.
01:01:04.094 --> 01:01:34.835
Yeah. I know. But it's not sounding right back to me. It's it keeps getting it keeps getting quieter and quieter, and I'm like, oh, this this this doesn't sound right. You know, I I think, Dave, is we're just thinking about this idea of success of all the musicians who've started wanting to be famous, right, wanting to get a hit. And there's this giant there's this giant subset of people who start, and then you think about all the one hit wonders. Right? They get one you know, we a lot of them from the eighties. I still listen to them.
01:01:34.994 --> 01:02:33.405
75309. Yeah. They they reach that fame. There's very few who actually make a sustainable living or a sustainable Right. Career out of this. So few. Right? When we think about the the numbers that start. I don't I think podcasting's very similar. Right? I mean, we we all would be happy, maybe not, with a one hit wonder. And then, you know, there's just gonna be a few of us who are gonna be able to sustain this and have a career out of it. You know? So the numbers the numbers are just against us in a lot of ways. And, but but think of all the musicians who are still out there playing, doing their craft, showing up at a bar on a or whatever on a on a Friday night to do some things and doing it because and by the way, some of those musicians who never had a hit, never were a one hit wonder, are fabulous musicians. Oh. I mean, they're amazing musicians. There's some really amazing bartenders in Nashville.
01:02:33.864 --> 01:02:47.900
You know? Yeah. Because they were like, oh, I'm the number one band in, you know, Orville, Ohio. I'm gonna move to Nashville. And then you get to Nashville, and you're like, oh, I'm I'm on a whole different, you know, plateau here.
01:02:48.519 --> 01:04:05.929
So it's kinda crazy. But who's always on the highest plateau for me is our awesome supporters. And, of course, Dave didn't do his due diligence and put this back to page one. You, yes, you, dear listener, dear viewer, can be an awesome supporter. It's so simple. Just go to askthepodcastcoach.com/awesome, and we'll if you if you chip in a few checkles first of all, if you join, we will give you a big shout out on the next episode. So we always do that, and then we throw you on the page over there. We're also brought to you by the School of Podcasting where you get courses, you get coaching, unlimited coaching. In fact, today, I got up at eight in the morning to do some coaching with someone in Dubai. And there were times when I don't wanna get up at three in the morning, and they don't wanna get up at five in the morning. So we have some really cool apps to let me do time shifted consulting. So but, nonetheless, I have conversations every day with my students. It's what I love really about that. And then we have an amazing community. In fact, we just hired we did hire. We had a new student that came on that is a marriage counselor. So I'm like, good. Because we're all crazy. We have gear acquisition. They she's got a lot of degrees in different things, so she can definitely help with that. And we're using PodPage.
01:04:05.929 --> 01:04:17.414
When you go over to askthepodcastcoach.com, you're looking at PodPage. You're soaking in it even. Yes. And you can try PodPage by going to try PodPage.com. That is my affiliate link.
01:04:17.574 --> 01:04:21.275
And we're streaming live today using Ecamm.
01:04:21.414 --> 01:04:40.539
You can find that by going to askthepodcastcoach.com/ecamm and chiming in. The one and only Chris Stone says, we love the school of podcasting. Yes. Chris was the guy that turned me on to Magi. I kinda knew it about it from Daniel j Lewis, and then Chris kinda did a demo for us. I was like, oh, I gotta get that.
01:04:40.539 --> 01:05:28.539
And, hey, if you need more Jim Collison because, you know, he's can I wave and let go of the hold button? Go over it's not the right button. This one. Go over to theaverageguy.tv, or if you want, go to homegadgetgeeks.com. Try them both and see which one you like best. And now it's time for our good friends over at the wheel on names, and that's where I hit this button. And who will it be? Will it be Ed from Sonic Cupcake, Max from Aviation News Talk, Ross Brand. Will it be the indie drop in? Will it be Craig from AI Goes to College? Ask Ralph, Chris from CastAhead.net, John Muntz, Glenn the Geek Hebert, Shane Wiley, Jody Kringle from Audio Branding, the ladies over at Keep the Flame Alive. Well, we're gonna find out as we click spin.
01:05:29.239 --> 01:06:12.775
And if it's Glenn, I'm going to eat the microphone, and it's not. It is our good friend, John Munts, over at, you guessed it, John Munts. And Muntz is spelled m u n t z, john muntz dot com. And thank you so much, John, for your support. You can be an on awesome supporter as well. And this is gonna be one of those days again where my Elgato is just oh, there we go. I'm like, where's alright. This is always the train wreck part of the show. When Dave goes from the wheel of names back there, we Oh, come on. Isn't the whole thing a train wreck sometimes? It's true. Come on. Let's let's just be honest for a second.
01:06:14.195 --> 01:06:29.800
That is a really good point. Yeah. Does this show save you time? Does it save you money? Does it save you headaches? Does it keep you educated? Well, then you can go over even if it's a onetime donation, you can go over to askthepodcastcoach.com/awesome.
01:06:30.179 --> 01:06:55.518
So thanks for that. I'm always I was like, if it's Glenn again, like, I'm just gonna write to the people at wheel What's wrong with Glenn? Win and all the time. I love Glenn, but Glenn not strong. You know, you get those people that are like, hey. It's fixed, man. What's what's going on? I don't get it. The I have a link here that says Stelzner gets it, and this has been in my Notejoy for forever.
01:06:56.380 --> 01:07:25.818
And so I will put this on the screen. He says it happens at least six times a day. That is my inbox is flooded with pitch. Pitches from people I've never met at all, all wanting to be on one of my shows. You would think in 2025, people would get wiser about how to pitch to others. The problem is it's not the pitch. It's the lack of genuine human connection. Here's what baffles me. You know what? Hold on. We we actually probably need one of these.
01:07:25.818 --> 01:07:28.960
And now it's time for a power rant.
01:07:29.465 --> 01:09:17.868
Although Michael Stelzner is the nicest guy in the planet, I can't see him really getting upset or ranting. We have amazing technologies at our fingertips, yet we've forgotten the fundamental power of real relationships. AI can spit out perfectly crafted pitch emails with five automated follow ups over a week, but AI can't create authentic relationships. It can sit down for coffee. It can't sit down for coffee with me at an event. It can't engage in meaningful conversations where we discuss shared values. Wanna know how the real way to get on the radar of podcasters show up where they are. Come to events like social media marketing world twenty twenty five at the end of this month. Nice pitch in the middle of that one. I like that. Have a real conversation with these people. Share something valuable without asking for anything in return. What? You can do that? The truth is people are much more likely to invite someone they've met in person onto their shows, someone who took the time to build a relationship first. The irony is that while we're all looking for shortcuts, the longest path, relationship building, is actually the shortest path to success. I see this pattern repeatedly across every industry. People want instant results without putting in the relationship work. So here's my challenge to you. Delete that automated pitch email you're about to send. Instead, find one event where your dream contact will be. Show up, be genuine genuinely curious, and focus on how you can help them first. Have you found success through real world networking instead of cold pitches, or are you guilty of the email blast approach? I'd love to hear what you think. So when I saw that, I was like, amen. In fact, how did I get to speak at social media marketing world?
01:09:18.408 --> 01:09:26.574
Relationships. I was at Podfest talking to Mike from the membership guys podcast. And you know who also knew Mike?
01:09:26.574 --> 01:09:36.449
Pat Flynn. So Pat Flynn, who I've known, stepped up to talk to Mike, and I was talking to Pat, and I was talking to Mike. And then who walked up? Michael Stelzner. And so I kinda knew Michael.
01:09:36.449 --> 01:09:40.229
I've met him a couple times, but Mike and Pat were talking about podcasting.
01:09:40.289 --> 01:10:31.810
So I got to kinda chime in and apparently showed that, hey. Dave actually knows what he's talking about. And lo and behold, when I got home, Michael Stelzer said, hey. Would you like to speak at social media marketing world? And I was like, yes. Yes. I would. And so he's he's right about that. And I just you know, I know AI can write all this beautiful stuff, but, you know, the the personal angle you know? When I always it's a joke, but it's not a joke. When you can tell me the eye color of your, you know, your audience, you're in the right place. That really comes in handy. Ever said yes, Dave, to one of those automated notes? Hey. I really liked the show where you talked about they even have a link. I mean, they're getting smarter about it. They're at least trying to personalize it a little bit. Have you ever have you ever thought about taking somebody up when they've contacted you that way? No.
01:10:32.109 --> 01:11:16.255
No. I mean, it's because there was one there was one. It was really close, and it said, hey, Dave. I love what you said in, and then it was an episode name on, and they had me, your podcast, schoolofpodcasting.com, plan, launch, and grow up. And then they had the full name of the show, which is what's in Apple, but nobody calls it that. Nobody calls my book profit from your podcast, You know, with the tagline, they just call it profit from your podcast. So most people call my show the school of podcasting, and that's when I was like, oh, this is a copy and paste. This is somebody's insert name of show, insert name, insert latest episode. And I was like, oh, you almost got me. That was good.
01:11:16.555 --> 01:11:35.329
The last the woman that's on Monday contacted me on Facebook, and she said, hey. Are you still doing the show profit from your podcast? And I go, it's on a kinda when I find something basis. And she goes, I don't she'd kind of she looked at the title and said, I don't see where you've talked about partnerships.
01:11:36.189 --> 01:12:20.079
And I go, I don't think I have. I go, I've never really done a partnership. And so she said, well, I I have, and her show was about being a mom. And I said, okay. Do you have links to interviews where you've talked about this? Because they she's launching a new service. She's she's actually been successful making partnerships, so now she's gonna teach other people. And I just did the whole, hey. I don't really know you. This sounds really good, but I reserve the right to not publish this in the event I don't feel this delivers value. And at first, she she didn't go, how dare you? But she's, well, if you're not into it, I mean, I'm not you know? And I go, no. No. I go, give me some more information.
01:12:20.140 --> 01:12:53.189
He explained to me exactly how my audience would benefit, and she did. And I was like, oh, yeah. You're coming on the show. And she was great. She was amazing. She it's gonna be Monday show. And she actually got a partner before she had a podcast because she was super niche. So I I think sometimes we don't respond to those because they feel well, they feel spammy, and they feel because the motivations are in the wrong place. Right? You know most of us know I'm getting worked. Like, this is a somebody wants to be on my show because they wanna promote their product.
01:12:53.329 --> 01:13:08.203
Right. Or they want to right. And you we we sense that. We feel it, and we're like, that's not what I'd that's not that's not why we do what we do. Right? I mean, the guests the current I have a rotating set of guests on HomeGadget Geeks.
01:13:08.743 --> 01:13:47.460
And and I know their motivations are to be I mean, just just when we're recording Thursday night's episode, the guest said to me at the end, he goes, I just really being here. Because I said, hey. Thanks for coming on. I appreciate after the show. Right? Yeah. Thanks for coming on. Glad you're here. Appreciate it. And, and this is a Gavin who I'd had on a Thursday. As a guest, I can say, I can give him a week. Hey. Can you join me on Thursday? Absolutely. And on Wednesday, I get an outline from him. Okay. Here's all the things that I can talk about. Oh, wow. Yeah. I mean and I and I say, hey. Thanks for doing they don't have to do this. I don't pay them to do this. I mean, we promote he's on the Hometech.FM podcast, and we promote it.
01:13:47.699 --> 01:13:57.880
But he's there because he wants to spend time talking technology. Right? He wants to be a part of the community. You can sense it. You can feel it. He's a great partner.
01:14:00.435 --> 01:14:51.670
On that, you know, I had weeks ago, and Jeff, you know, who's a who's a listener here. He wants to be there, and you can kinda sense that. And I think this is where we're missing on these these these you know, when people contact you, I think I'd have great content for your, well, would you and listen. Every once in a while, I find somebody who would, and I'm like, okay. I could turn this even though the motivations aren't right. I can turn this into a pretty good episode if I use their content for my for my listeners. Right? You can kinda you can kinda turn that scenario. But most of those don't work because we we we know we're getting played. You know? We know we're getting they're they're they're making the circuit. Right? The this other thing of this other influencing bad advice that goes around when people write books. Get on as many podcasts as you can. Right?
01:14:51.670 --> 01:15:10.454
Right. And you know you're just being one of those as many podcasts as you can. They don't give they don't they don't care about your audience. They don't care about who you are even. In fact, they they haven't done they hired some PR company to get on your podcast. They don't know you.
01:15:10.454 --> 01:15:35.755
They show up and they do their, you know, they do their spiel to get their books sold. And they they don't they they just, again, they just don't care. So I I think that's one of those things. Don't and then so what do we do as podcasters? We're like, well, okay. Well, if I'm gonna if I wanna promote my podcast, I need to get on as many podcast as I can. Right. What does that work? Maybe a little bit. Is that does that feel spammy?
01:15:36.140 --> 01:16:09.970
You know, we we talked a little bit about this last week when when someone is asking the question about trying to get as many drive as many people to my site as I can to get as many links through to my affiliate people as I can. And you're like, Yeah. I mean, you can do that. I mean, but, but this starts feeling a little spammy after a while, you know? And, and do I listen, I know when I've gone to a site and I've gotten, it's, it's been all for the click And then you're like, okay. I guess I'll never be back. You know? You're like, oh, my cookies just got hijacked.
01:16:10.430 --> 01:16:58.505
Right? You know, you feel it. You sense it. You you're like, okay. This was I sometimes when I'm Google searching news things to read and, you know, you land on a site and then there's seven pop ups that come up. Right. Hey. Before you go, join my newsletter. You know? I I don't know. I just I I don't like those kinds of communities, and I don't think they're sustainable. Right? I mean, yeah, you could grow your newsletter to some whatever number that you think it is, by doing all these pop up stuff. But are you getting are you really getting the engagement that you're looking for? Are you really getting people to do to to connect with you via community? Now for for the gentleman, and I forget his name last week, who who who came in and was asking about those those links. Michael work. Something with that. Yeah. Yeah.
01:16:58.505 --> 01:17:05.469
Coming in. And I listen. He's going for a business. Right? In this case, hey. I am I am going after this for money.
01:17:05.849 --> 01:17:39.579
Right? I wanna make some money. Okay. Then in that case, do those things. Just know you're not creating community, and that's okay. You don't have to. But then you're you're doing a whole different kind of site that is is really designed you know, this is where clickbait comes in. Yeah. This is where SEO optimization comes in. You're not writing things for people to actually read. You're writing them for for SEO to pick them up. Or now, you know, is generative AI the scraping that they're doing, are you writing it just for that?
01:17:39.579 --> 01:18:12.685
So anyways so I just I I think that's one of those situations. Know your know what you're trying to do there, and and I it it doesn't none of those things feel good to me when I when I had somebody contact me that way and say, hey. Or especially when they fake it. Dave, I'd almost rather they stay. I don't know you. I've never listened to your podcast. Right. But I've got this thing that I think might work for you. Like, I would be I'd be way more inclined to just say, oh, okay.
01:18:13.145 --> 01:18:42.984
Then this, oh, hey. I did this thing, an episode from a you know, from seven years ago. Yeah. I listened to the no. Stop lying. I mean, the first thing you did in the communication is lie to me. Yeah. I love just checked out the show. Love everything you're doing over there, and I'm always liar. Which wire? I have three or four. Yeah. It's always tricky. Why why do I wanna why do I wanna start a relationship with someone who the very first thing they did to me was lie? Yeah. You know?
01:18:43.045 --> 01:19:17.630
Yeah. We're not off on the right foot here. Yeah. You know, just be honest. Hey. I was I've got this great tool, and it identified your podcast as maybe being one that has where I could bring you know, I have some potential to bring some value to your be honest with me on that. That I'd be way more I'd be way more inclined. The other the other bait and switch thing I see all the time is, like, hey. You could have the author of this book, and then you contact them, and they're like, hey. What are your numbers? And you give them to them, and they're like, oh, well, his minion, he's got a minion that would come on instead of him. You know? And you're like, oh, come on. Yeah. Never mind.
01:19:18.170 --> 01:19:28.604
Yeah. Just be careful. Dan says this is good advice for podcasters too who try to get people listen to their podcast, but they don't really care who the listeners are. It's about getting the right.
01:19:28.845 --> 01:19:49.448
Today, I'm interviewing the one and only Ray from aroundthelayout.com. Ray does a show about model trains, and he's he's got his his attitude is just the best. And he's got his engagement numbers are off the chart. They're off the chart because Ray knows it's not how many.
01:19:49.510 --> 01:20:22.925
It's he I think he says who many. It's the who many that are are doing it, and he's got some great stuff where he's been partnering with people. So, again, based on the woman that's coming out on Monday who's doing partnerships, and Ray's doing some really cool stuff. And And I was like, alright. We're talking about partnerships the next couple weeks. The coach Dave said I got spammed a lot by people wanting to be on the show. It's annoying, and now they self register through PodPage. Think about taking that link down. I would definitely yeah. Because you're just saying, I'll, I'll take anybody.
01:20:23.465 --> 01:20:42.409
Yeah. And the other thing I found out in fact, I told Brendan, even if you don't put that person on the show, it makes a page for that guest. Now you have to kinda look for it, but it's on the Internet so Google can find it. And that page has links to their social and their website.
01:20:43.350 --> 01:21:09.310
So that's where people go, oh, I can get a backlink? So I was like, as we think about wrapping up, Zach says, thinking about going to podcast movement this year since Dallas is only seven hours drive. Only seven hours is not a phrase that normally comes out of my mouth, and that's where I grew up. Do you recommend the mid level ticket? So I'm looking at the mid level ticket and because they don't have a ton on here about it.
01:21:09.310 --> 01:21:42.614
Designed for podcasters and professionals looking to get more out of their event experience. And it says, you get the recordings, which is interesting because we always say we want the recordings, and then we never at least I don't listen to them. I will listen to one or two. I I remember one year from podcast movement, I listened to two, and I thought they were both meh, and I didn't listen anymore. Speedy baggage pickup, I don't know. To me, half the fun of getting checked in is the the, again, the relationships you make in line while you're waiting to do that.
01:21:42.854 --> 01:21:58.090
Light snacks or BYO BYO, yeah, bring your own, does not include access to the Platinum lounge, which includes elevated networking, food, drinks, and more. So what I would look at is that to see wait.
01:21:58.090 --> 01:22:09.050
Does this exclude if if I don't have the Pro Pass, does that mean I can't go to the networking parties at night? Because that's where the real fun happens there. And what is the difference?
01:22:09.050 --> 01:22:23.920
See, this is that's a thousand dollars for the pro pass. The creator pass is 500. Yeah. I would look at those because as long as I can get into the parties, I would be happy with with that, but it's it's a good time. Podcast movement.
01:22:24.060 --> 01:23:01.300
Podcast movement evolutions is a lot more corporate, but they still have, you know, for lack of a better phrase, regular podcasters there. But it's a good time. But I now realize when you live in down when you live in Texas, you know, phrases like only seven hours are are the norm because I remember I was in I had family in Fort Worth, and then my father-in-law at the time was in Houston. And I remember just driving and going, are we seriously not there yet? They're like, no. We're you're like, you know because in Ohio, you can drive through the whole state in about four hours. And I'm like, it's been five. What's the deal?
01:23:01.679 --> 01:23:30.369
So, yeah, I might as opposed to the four ninety nine standard pass, I would I need to go look at that. So Will you guys be will you be there for PodPage? Yep. I'll be there. I'll be in Chicago next week, and I'll be in Dallas in August at the PodPage booth. I'm I'm speaking with seven. It's more like 10 for me. I don't think I'm I don't think I'm gonna go this year. Yeah. What's the difference between IAB stats and unique stats in Libsyn? Usually, about 1.5 or 1.5 x.
01:23:30.909 --> 01:23:52.000
Unique stats, and they should have, in my opinion, done away with them when IAB came out. But there were people whose ego outruled their brain. Because when you go from I just call them Libsyn stats. They're not they don't have as many filters maybe as the IAB.
01:23:52.779 --> 01:25:11.069
So, like, I know I think if I look at my stats, I have 3,000,000 in Libsyn. If I turn on IAB, it's, like, 2.6 or 2.1. Like, it's just the IAB is and and here's the thing. The more filtered your numbers, the more accurate they are. But people are like, I don't care. Like, I I need that number for marketing. So it's when when IAB came out, they should have just said, here's your new number. And I'm kinda glad they didn't because we've had you know, anytime stats get shaved, it is statsmageddon, and people freak out. And you're like, no. No. Like, I remember when we did the first thing, and I said, it's the same number of people. We're just counting them different. I said, we used to count them by legs, and each person had two legs, so you had x amount of listeners. I said, now it's the same people. We count them by heads. So now you used to have 10 people. Now you have five, but it's the same five people. You didn't lose your audience. And your ego, understandably, doesn't know how to handle that.
01:25:11.310 --> 01:26:22.149
And so in theory, if you're doing anything with advertising, always use your IAB numbers. They're more realistic. What's funny is if you see the number of actual downloads without any filtering, oh, so many bots. It's three x your Libsyn numbers. It's. The first time I saw that, I'm like, what is that number? And they're like, oh, that's the actually, the number of downloads before we filter it. And I was like, holy cow. It was cray cray. And, yeah, I just found out have you have you spilled the tea yet, Jim? What do you mean? Thank you. I'm the not the only person. Apparently, if you spill the tea, like, that's a kid thing. Like, all all the teenagers now are like, oh, man. Come over here, and Dave's gonna spill the tea about growing your audience. And I was like, is this a British thing? What's what's the deal? And I thought it was old, hence tea. Excellent. And somebody said no. If you like, the young kids are like, oh, he he totally slayed when he spilled the tea. And I'm like, okay. Right. Just just don't skibbity. That's what I do. I I know. You know? Excellent. Well, Jim, what is coming up on the averageguy dot tu on home gadget feeds?
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Gavin Campbell joins me this week. We catch up with him. New hot water heater that has some home automation associated with it. He's got a brand new robot lawnmower that he's been talking about. Nice. We actually talked about indoor plant moisture censoring. So how do you you know, your plants, they're looking a little weak on the inside. Yeah. There's some sensors now you can put in your house, monitor all those. Gavin's a great guest. Always great to be on. That is available now, homegadgetgeeks.com. That's cool. Like, Alexa well, the woman in the tube is not gonna be like, Dave. Oh, you almost said it. What are your what are your plants? Yeah. That's interesting. It's a good idea. It's a good idea. Well, I mentioned it earlier. Stephanie Thompson is coming in, and here's the fun thing.
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The password is vagina. Yes. That word will be used in that episode. So if you have kids in the car and you freak out when you hear that word because she she does a very female related show. Her book is called The Day My Vagina Broke. And so in the process, she found some partners about this condition, and so it's really, really cool. So I'm I'm looking forward to that one and then following it up with Ray to just go check this out. You don't have to have eight gazillion downloads to to get some success with your podcast. So that's coming up on the School of Podcasting. And next week is the twenty ninth. I will still be here because I'm trying to think about around podcast movements. So we will see you next week with another episode of Ask the Podcast Coach.